Trending NewsTrending NewsNYSE:SO Southern (SO) Stock Price, News & Analysis $91.12 +1.94 (+2.18%) Closing price 10/16/2026 03:59 PM EasternExtended Trading$90.86 -0.26 (-0.29%) As of 10/16/2026 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Southern Stock (NYSE:SO) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Southern alerts:Sign Up Key Stats Today's Range$89.20▼$91.2250-Day Range$82.32▼$92.8352-Week Range$81.69▼$99.58Volume8.27 million shsAverage Volume6.38 million shsMarket Capitalization$104.82 billionP/E Ratio19.82Dividend Yield3.34%Price Target$98.47Consensus RatingHold Company Overview Southern Company (NYSE: SO) is an energy holding company headquartered in Atlanta, Georgia. Through its subsidiaries, the company generates, transmits, distributes and sells electricity, while also providing natural gas distribution and related energy services. Southern’s electric utility operations include Alabama Power, Georgia Power and Mississippi Power, which serve customers across Alabama, Georgia and Mississippi. The company’s generation portfolio includes nuclear, natural gas, coal, hydroelectric and renewable energy resources. Southern Nuclear operates the company’s nuclear facilities, including the Vogtle nuclear generating plant in Georgia. Through Southern Company Gas, the company provides natural gas distribution and related services in several states, including Georgia, Illinois, Virginia and Tennessee. Southern Company traces its roots to the development of electric utilities in the southeastern United States and has expanded through utility operations, energy infrastructure and investments in lower-carbon generation. Chris Womack serves as chairman, president and chief executive officer.AI Generated. May Contain Errors. Read More Southern Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks82nd Percentile Overall ScoreSO MarketRank™: 4.090787894945 of 5 starsSouthern scored higher than 82% of companies evaluated by MarketBeat, and ranked 40th out of 98 stocks in the utilities sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion2.8 / 5Analyst RatingHold Consensus RatingSouthern has received a consensus rating of Hold. The company's average rating score is 2.26, and is based on no strong buy ratings, 7 buy ratings, 10 hold ratings, and 2 sell ratings.Upside/DownsideThe consensus price target for Southern is close to its current price, suggesting limited near-term upside or downside.Amount of Analyst CoverageSouthern has been the subject of 8 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Southern's stock forecast and price target. Earnings and Valuation2.5 / 5Proj. Earnings Growth7.19% Earnings GrowthEarnings for Southern are expected to grow by 7.19% in the coming year, from $4.59 to $4.92 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Southern is 19.82, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 40.70.Price to Earnings Ratio vs. SectorThe P/E ratio of Southern is 19.82, which means that it is trading at a less expensive P/E ratio than the Utilities sector average P/E ratio of about 23.01.Price to Earnings Growth RatioSouthern has a PEG Ratio of 2.40. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioSouthern has a P/B Ratio of 2.58. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.Read more about Southern's valuation and earnings. Short Interest2.0 / 5Short Interest LevelBearish Percentage of Shares Shorted2.56% of the float of Southern has been sold short.Short Interest Ratio / Days to CoverSouthern has a short interest ratio ("days to cover") of 4.17.Change versus previous monthShort interest in Southern has recently increased by 1.33%, indicating that investor sentiment is decreasing. Dividend4.2 / 5Dividend StrengthStrong Dividend YieldSouthern pays a meaningful dividend of 3.33%, higher than the bottom 25% of all stocks that pay dividends.Dividend GrowthSouthern has been increasing its dividend for 25 years.Dividend CoverageThe dividend payout ratio of Southern is 72.90%. This payout ratio is at a healthy, sustainable level, below 75%.Dividend SustainabilityBased on earnings estimates, Southern will have a dividend payout ratio of 61.79% next year. This indicates that Southern will be able to sustain or increase its dividend.Read more about Southern's dividend. News and Social Media3.4 / 5News Sentiment0.44 News SentimentSouthern has a news sentiment score of 0.44. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.62 average news sentiment score of Utilities companies.News Coverage This WeekMarketBeat has tracked 25 news articles for Southern this week, compared to 5 articles on an average week.Search Interest39 people have searched for SO on MarketBeat in the last 30 days. This is an increase of 56% compared to the previous 30 days.MarketBeat Follows33 people have added Southern to their MarketBeat watchlist in the last 30 days. This is an increase of 267% compared to the previous 30 days. Company Ownership0.7 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Southern insiders have not sold or bought any company stock.Percentage Held by Insiders0.16% of the stock of Southern is held by insiders.Percentage Held by Institutions64.10% of the stock of Southern is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Southern's insider trading history. Receive SO Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Southern and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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Here's How Much You'd Need in Utility Stocks to Cover It.October 16 at 4:18 AM | fool.com“The crisis that’s emerging now is just the tip of the iceberg,” says Dr. Martin D. Weiss, who has made shocking and accurate predictions for 55 yearsDr. Martin D. Weiss, who predicted the Dot-Com collapse and the failures of Fannie Mae, Bear Stearns, and Lehman Brothers, is warning of a developing financial crisis. The New York Times has credited him as among the first to see the dangers ahead, and Forbes dubbed him Mr. Independence. He says this emerging situation could trigger a chain reaction across banks and markets. Watch his free video breakdown and see the five steps he outlines for investors.October 18 at 1:00 AM | Weiss Ratings (Ad)KeyCorp Weighs in on Southern's FY2026 Earnings (NYSE:SO)October 16 at 1:59 AM | americanbankingnews.comGeorgia Power highlights customer assistance and energy-saving resources during Energy Efficiency MonthOctober 15 at 2:24 PM | prnewswire.comWall Street's Most Accurate Analysts Give Their Take On 3 Utilities Stocks Delivering High-Dividend YieldsOctober 15 at 7:30 AM | benzinga.comJPMorgan Chase & Co. Has Lowered Expectations for Southern (NYSE:SO) Stock PriceOctober 15 at 2:21 AM | americanbankingnews.comSouthern (NYSE:SO) Stock Price Target Cut by KeyCorpOctober 15 at 1:06 AM | americanbankingnews.comSee More Headlines SO Stock Analysis - Frequently Asked Questions How have SO shares performed this year? Southern's stock was trading at $87.23 at the beginning of the year. Since then, SO shares have increased by 4.5% and is now trading at $91.1210. How were Southern's earnings last quarter? Southern Company (The) (NYSE:SO) announced its earnings results on Wednesday, July, 29th. The utilities provider reported $1.13 earnings per share for the quarter, topping analysts' consensus estimates of $1.01 by $0.12. Southern's revenue for the quarter was up .1% on a year-over-year basis. Read the conference call transcript. Does Southern have any subsidiaries? Southern subsidiaries include these companies: Mankato Energy Center LLC, PowerSecure International Inc, AGL Resources, Adobe Solar LLC, Alabama Power, Alabama Power Capital Trust V, Alabama Property Company, and others. Who are Southern's major shareholders? Southern's top institutional shareholders include Rockland Trust Co. (0.01%), Woodstock Corp (0.01%), Banque Pictet & Cie SA and Smith Thornton Advisors LLC. Insiders that own company stock include James Y Kerr II, Stephen E Kuczynski, Kimberly S Greene, Martin Bernard Davis, Anthony L Wilson, Bryan D Anderson, Christopher Cummiskey, David P Poroch, Sloane N Drake, James Jeffrey Peoples and Sterling A Jr Spainhour. View institutional ownership trends. How do I buy shares of Southern? Shares of SO stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Southern own? Based on aggregate information from My MarketBeat watchlists, some other companies that Southern investors own include AT&T (T), Verizon Communications (VZ), Duke Energy (DUK), ExxonMobil (XOM), Johnson & Johnson (JNJ), AbbVie (ABBV) and Pfizer (PFE). Company Calendar Last Earnings7/29/2026Record date for 9/8 Dividend8/17/2026Ex-Dividend for 9/8 Dividend8/17/2026Dividend Payable9/08/2026Today10/18/2026Next Earnings (Estimated)11/05/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (3w+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 For the last 3 weeks, SO's financial health has been in the Red zone, according to TradeSmith. Industry, Sector and Symbol Stock ExchangeNYSE SectorUtilities Industry Electric Utilities Sub-IndustryElectric Utilities Current SymbolNYSE:SO CIK92122 Webwww.southerncompany.com Phone(404) 506-5000Fax404-506-0344Employees29,800Year Founded1945Price Target and Rating Average Price Target for Southern$98.47 High Price Target$112.00 Low Price Target$74.00 Potential Upside/Downside+8.1%Consensus RatingHold Rating Score (0-4)2.26 Research Coverage19 Analysts Profitability EPS (Trailing Twelve Months)$4.17 Trailing P/E Ratio19.82 Forward P/E Ratio19.85 P/E Growth2.4Net Income$4.34 billion Net Margins15.43% Pretax Margin17.39% Return on Equity12.93% Return on Assets3.28% Debt Debt-to-Equity Ratio1.62 Current Ratio0.79 Quick Ratio0.59 Sales & Book Value Annual Sales$29.55 billion Price / Sales3.55 Cash Flow$9.78 per share Price / Cash Flow9.32 Book Value$35.30 per share Price / Book2.58Miscellaneous Outstanding Shares1,150,360,000Free Float1,148,522,000Market Cap$104.82 billion OptionableOptionable Beta0.31 Social Links The 7 Hottest IPO Stories of 2026MarketBeat just released its list of the 7 hottest IPOs expected to hit Wall Street in 2026. See which companies are preparing to go public and why investors are watching closely.Get This Free Report This page (NYSE:SO) was last updated on 10/16/2026 by MarketBeat.com Staff. From Our PartnersTrump’s Plan To Cheat HistoryChina has slashed its U.S. Treasury holdings by more than 45% from their peak, while building gold vaults and ...Porter & Company | SponsoredFinancial legend: “This is bad, really bad...”Dr. Martin D. 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