2,825 Salesforce Inc. $CRM Shares Acquired by Elevated Private Wealth LLC

Key Points

• Elevated Private Wealth increased its Salesforce stake by 30%, acquiring 2,825 shares to bring its holdings to 12,256 shares valued at approximately $2.8 million. Institutional investors collectively own 80.43% of Salesforce.
• Analyst sentiment remains broadly positive, with a consensus “Moderate Buy” rating and an average price target of $278.12, despite Wells Fargo downgrading the stock to “strong sell.”
• Salesforce recently exceeded quarterly earnings expectations, reporting $5.90 in adjusted EPS and $11.35 billion in revenue, while investors continue to assess whether its AI initiatives can deliver meaningful profit growth.

Elevated Private Wealth LLC raised its holdings in shares of Salesforce Inc. (NYSE:CRM - Free Report) by 30.0% during the third quarter, according to its most recent filing with the SEC. The firm owned 12,256 shares of the CRM provider's stock after purchasing an additional 2,825 shares during the period. Salesforce accounts for about 1.8% of Elevated Private Wealth LLC's portfolio, making the stock its 10th largest position. Elevated Private Wealth LLC's holdings in Salesforce were worth $2,814,000 as of its most recent SEC filing.

Other hedge funds and other institutional investors have also bought and sold shares of the company. Turtle Creek Wealth Advisors LLC increased its position in shares of Salesforce by 59.2% during the third quarter. Turtle Creek Wealth Advisors LLC now owns 5,632 shares of the CRM provider's stock worth $1,293,000 after purchasing an additional 2,095 shares in the last quarter. WealthPlan Investment Management LLC purchased a new stake in shares of Salesforce during the third quarter valued at $408,000. Covenant Asset Management LLC grew its holdings in shares of Salesforce by 1.6% during the third quarter. Covenant Asset Management LLC now owns 6,162 shares of the CRM provider's stock valued at $1,415,000 after buying an additional 100 shares during the last quarter. B.A. Schrock Wealth Management Inc. acquired a new position in shares of Salesforce in the 3rd quarter valued at $2,256,000. Finally, Howard Financial Services LTD. increased its position in shares of Salesforce by 21.3% in the 3rd quarter. Howard Financial Services LTD. now owns 1,785 shares of the CRM provider's stock valued at $410,000 after acquiring an additional 314 shares during the period. Institutional investors own 80.43% of the company's stock.

Analyst Ratings Changes

CRM has been the subject of several research analyst reports. Wells Fargo & Company cut Salesforce from a "buy" rating to a "strong sell" rating in a research note on Monday. Oppenheimer restated an "outperform" rating on shares of Salesforce in a research report on Thursday, September 17th. The Goldman Sachs Group reissued a "buy" rating on shares of Salesforce in a report on Thursday, August 27th. Sanford C. Bernstein restated an "outperform" rating on shares of Salesforce in a research report on Thursday, August 27th. Finally, Jefferies Financial Group restated a "buy" rating on shares of Salesforce in a research report on Monday, September 21st. Three equities research analysts have rated the stock with a Strong Buy rating, thirty-one have assigned a Buy rating, thirteen have assigned a Hold rating and three have issued a Sell rating to the stock. Based on data from MarketBeat.com, the company has a consensus rating of "Moderate Buy" and an average price target of $278.12.

Key Headlines Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Analyst upgrades support the stock. Salesforce shares gained following recent analyst upgrades, reflecting increased confidence in the company’s earnings outlook and potential for further appreciation. Salesforce Shares Climb on Analyst Upgrade
• Positive Sentiment: AI integration is strengthening Salesforce’s core platform. Harris Oakmark highlighted Salesforce’s ability to integrate AI into its enterprise software, potentially increasing customer value and supporting long-term growth. A separate comparison concluded that Salesforce has stronger earnings-estimate revisions, faster AI growth and a lower valuation than ServiceNow. Salesforce AI Integration Enhances Platform Value Salesforce vs. ServiceNow
• Positive Sentiment: Hunter sales agent gains a data partnership. ZoomInfo’s designation as a flagship data partner for Salesforce’s new Hunter outbound sales agent provides evidence of ecosystem support for Sales Cloud’s AI capabilities. Hunter uses live prospect intelligence to help prioritize accounts and recommend sales actions. ZoomInfo Named a Flagship Data Partner for Hunter
• Neutral Sentiment: Sector sentiment is improving. ServiceNow’s denial of acquisition interest in Decagon helped lift parts of the enterprise-software group, indirectly benefiting Salesforce. However, the development does not materially change Salesforce’s fundamentals. ServiceNow and Salesforce Market Moves
• Negative Sentiment: Investors remain skeptical about AI monetization. Despite strong earnings, the market continues to question whether agentic AI will generate meaningful incremental profit. Salesforce also faces slower reported revenue growth than ServiceNow and must convert AI adoption into measurable expansion. Agentic AI Skepticism

Insiders Place Their Bets

In related news, Director David Blair Kirk acquired 4,176 shares of the stock in a transaction dated Friday, September 18th. The stock was acquired at an average cost of $239.33 per share, with a total value of $999,442.08. Following the completion of the transaction, the director owned 18,748 shares in the company, valued at $4,486,958.84. This represents a 28.66% increase in their position. The purchase was disclosed in a filing with the SEC, which can be accessed through this hyperlink. Also, Director Craig Conway sold 4,500 shares of the company's stock in a transaction that occurred on Friday, September 4th. The stock was sold at an average price of $260.61, for a total transaction of $1,172,745.00. Following the sale, the director owned 5,437 shares in the company, valued at $1,416,936.57. The trade was a 45.29% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Company insiders own 3.50% of the company's stock.

Salesforce Trading Up 3.5%

NYSE:CRM traded up $8.21 on Thursday, reaching $244.16. 4,536,631 shares of the company's stock were exchanged, compared to its average volume of 13,553,821. The firm has a market capitalization of $200.94 billion, a price-to-earnings ratio of 22.26, a price-to-earnings-growth ratio of 1.08 and a beta of 1.26. Salesforce Inc. has a 52-week low of $146.32 and a 52-week high of $269.11. The company has a quick ratio of 0.84, a current ratio of 0.84 and a debt-to-equity ratio of 1.02. The business has a fifty day moving average of $229.31 and a 200-day moving average of $194.02.

Salesforce (NYSE:CRM - Get Free Report) last announced its quarterly earnings data on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, beating analysts' consensus estimates of $3.27 by $2.63. Salesforce had a net margin of 21.99% and a return on equity of 24.90%. The firm had revenue of $11.35 billion during the quarter, compared to analysts' expectations of $11.33 billion. During the same quarter in the previous year, the business posted $2.91 earnings per share. The business's quarterly revenue was up 10.8% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. As a group, analysts expect that Salesforce Inc. will post 12.82 earnings per share for the current year.

Salesforce Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, October 8th. Stockholders of record on Thursday, September 17th were paid a $0.44 dividend. This represents a $1.76 annualized dividend and a dividend yield of 0.7%. The ex-dividend date was Thursday, September 17th. Salesforce's dividend payout ratio (DPR) is presently 16.04%.

Salesforce Company Profile

Salesforce, Inc NYSE: CRM develops cloud-based customer relationship management (CRM) software and enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, analytics, data integration and collaboration through subscription-based services.

The company's product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Salesforce Platform, Data Cloud and Tableau. Salesforce also offers MuleSoft integration technology, Slack collaboration software and artificial intelligence capabilities through its Einstein platform.

Want to see what other hedge funds are holding CRM? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Salesforce Inc. (NYSE:CRM - Free Report).

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.