Amazon.com, Inc. $AMZN Shares Acquired by Generali Investments Management Co LLC

Key Points

• Generali Investments Management increased its Amazon stake by 4.7% in the fourth quarter, buying 6,376 more shares and bringing its total to 141,536 shares worth about $32.7 million.
• Amazon’s latest earnings beat Wall Street expectations, with EPS of $2.78 versus $1.63 expected and revenue of $181.52 billion, up 16.6% year over year.
• Analysts remain broadly bullish on AMZN: several firms raised price targets, and MarketBeat says the stock currently has a Moderate Buy consensus with an average target of $312.52.

Generali Investments Management Co LLC lifted its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 4.7% in the 4th quarter, according to its most recent 13F filing with the SEC. The firm owned 141,536 shares of the e-commerce giant's stock after purchasing an additional 6,376 shares during the quarter. Amazon.com comprises 6.5% of Generali Investments Management Co LLC's holdings, making the stock its 4th biggest position. Generali Investments Management Co LLC's holdings in Amazon.com were worth $32,669,000 as of its most recent SEC filing.

Several other institutional investors and hedge funds have also modified their holdings of the business. Vanguard Group Inc. grew its position in shares of Amazon.com by 1.1% in the 1st quarter. Vanguard Group Inc. now owns 832,274,556 shares of the e-commerce giant's stock valued at $158,348,557,000 after purchasing an additional 8,913,959 shares during the period. State Street Corp grew its position in shares of Amazon.com by 2.0% in the 3rd quarter. State Street Corp now owns 381,681,441 shares of the e-commerce giant's stock valued at $83,805,794,000 after purchasing an additional 7,584,156 shares during the period. Geode Capital Management LLC grew its position in shares of Amazon.com by 1.7% in the 2nd quarter. Geode Capital Management LLC now owns 216,717,657 shares of the e-commerce giant's stock valued at $47,332,625,000 after purchasing an additional 3,721,658 shares during the period. Norges Bank acquired a new position in shares of Amazon.com in the 2nd quarter valued at approximately $27,438,011,000. Finally, Northern Trust Corp grew its position in shares of Amazon.com by 0.3% in the 1st quarter. Northern Trust Corp now owns 97,379,134 shares of the e-commerce giant's stock valued at $18,527,354,000 after purchasing an additional 302,858 shares during the period. 72.20% of the stock is currently owned by institutional investors and hedge funds.

Insider Buying and Selling

In other news, SVP David Zapolsky sold 10,649 shares of the company's stock in a transaction that occurred on Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total transaction of $2,187,624.07. Following the sale, the senior vice president owned 41,190 shares in the company, valued at $8,461,661.70. This represents a 20.54% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this link. Also, CEO Douglas J. Herrington sold 27,500 shares of the company's stock in a transaction that occurred on Monday, May 4th. The stock was sold at an average price of $275.00, for a total value of $7,562,500.00. Following the sale, the chief executive officer owned 471,361 shares in the company, valued at approximately $129,624,275. This represents a 5.51% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders have sold 190,593 shares of company stock worth $46,081,241. 8.90% of the stock is currently owned by company insiders.

Analysts Set New Price Targets

Several equities analysts recently issued reports on AMZN shares. Needham & Company LLC boosted their price objective on Amazon.com from $265.00 to $300.00 and gave the company a "buy" rating in a research report on Thursday, April 30th. UBS Group restated a "buy" rating and issued a $333.00 target price (up from $304.00) on shares of Amazon.com in a research note on Wednesday, April 29th. Morgan Stanley boosted their target price on Amazon.com from $300.00 to $330.00 and gave the company an "overweight" rating in a research note on Thursday, April 30th. TD Cowen restated a "buy" rating and issued a $350.00 target price on shares of Amazon.com in a research note on Tuesday, May 12th. Finally, Citizens Jmp restated a "market outperform" rating and issued a $315.00 target price on shares of Amazon.com in a research note on Friday, April 10th. Fifty-seven research analysts have rated the stock with a Buy rating and three have given a Hold rating to the company's stock. According to data from MarketBeat.com, the stock has an average rating of "Moderate Buy" and an average price target of $312.52.

Amazon.com Trading Down 1.2%

Shares of Amazon.com stock opened at $264.14 on Friday. Amazon.com, Inc. has a 12-month low of $196.00 and a 12-month high of $278.56. The stock has a market cap of $2.84 trillion, a P/E ratio of 31.60, a P/E/G ratio of 1.98 and a beta of 1.46. The company has a quick ratio of 1.01, a current ratio of 1.18 and a debt-to-equity ratio of 0.27. The business's 50 day moving average is $234.47 and its 200-day moving average is $230.67.

Amazon.com (NASDAQ:AMZN - Get Free Report) last announced its quarterly earnings data on Wednesday, April 29th. The e-commerce giant reported $2.78 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $1.63 by $1.15. Amazon.com had a return on equity of 19.92% and a net margin of 12.22%.The company had revenue of $181.52 billion for the quarter, compared to analysts' expectations of $177.28 billion. During the same quarter in the prior year, the business posted $1.59 EPS. The business's revenue was up 16.6% compared to the same quarter last year. Equities research analysts predict that Amazon.com, Inc. will post 7.71 earnings per share for the current fiscal year.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Wall Street analysts raised earnings expectations and price targets, citing strong grocery delivery and AWS/cloud growth. Amazon (AMZN) Stock: Wall Street Analysts Raise Targets on Grocery Delivery and Cloud Expansion
• Positive Sentiment: Amazon continues to lean into AI, including a shift toward an AI-powered Alexa shopping assistant and broader agentic commerce ambitions, which supports the growth narrative. Amazon Unveils AI Search Overhaul To Defend Online Shopping Dominance
• Positive Sentiment: Technical coverage noted Amazon remains above a key breakout level, suggesting the stock’s chart trend is still constructive. Amazon Holds Breakout Above $252
• Positive Sentiment: Investor interest remains strong, with reports highlighting bullish commentary from prominent funds and analysts, plus added attention from high-profile holders. Trump went big on tech stocks in first quarter of 2026, new filings show
• Neutral Sentiment: Amazon remains a major focus of market commentary because of its AI spending, cloud expansion, and growing role in digital advertising, but these articles are mostly thematic rather than immediate stock-moving catalysts.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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