Amazon.com, Inc. $AMZN Stock: GoalVest Advisory LLC Raises Holdings

Key Points

• GoalVest Advisory increased its Amazon stake by 289.7% in the third quarter, purchasing 64,160 additional shares to reach 86,308 shares valued at approximately $21.5 million. Institutional investors collectively own 72.2% of AMZN.
• Amazon insiders sold shares during the latest quarter, including CEO Matthew Garman’s $3.77 million sale and CFO Brian Olsavsky’s $1.61 million sale; insiders sold 71,589 shares worth $18.6 million in total.
• Analysts remain bullish: 56 analysts rate Amazon a Buy and three rate it a Hold, with an average price target of $322.86. The outlook is supported by AWS and AI growth, though heavy AI investment and regulatory scrutiny remain risks.

GoalVest Advisory LLC lifted its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 289.7% in the third quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The institutional investor owned 86,308 shares of the e-commerce giant's stock after purchasing an additional 64,160 shares during the quarter. Amazon.com accounts for 1.1% of GoalVest Advisory LLC's portfolio, making the stock its 16th largest position. GoalVest Advisory LLC's holdings in Amazon.com were worth $21,504,000 as of its most recent SEC filing.

A number of other hedge funds have also made changes to their positions in the stock. Red Crane Wealth Management LLC boosted its position in shares of Amazon.com by 2.3% during the 1st quarter. Red Crane Wealth Management LLC now owns 1,663 shares of the e-commerce giant's stock valued at $346,000 after acquiring an additional 38 shares in the last quarter. Robinson Smith Wealth Advisors LLC increased its stake in Amazon.com by 0.7% in the first quarter. Robinson Smith Wealth Advisors LLC now owns 5,509 shares of the e-commerce giant's stock valued at $1,147,000 after acquiring an additional 40 shares during the period. Sfam LLC raised its position in Amazon.com by 3.4% in the first quarter. Sfam LLC now owns 1,224 shares of the e-commerce giant's stock worth $255,000 after purchasing an additional 40 shares in the last quarter. Measured Risk Portfolios Inc. raised its position in Amazon.com by 3.4% in the first quarter. Measured Risk Portfolios Inc. now owns 1,206 shares of the e-commerce giant's stock worth $251,000 after purchasing an additional 40 shares in the last quarter. Finally, CoreFirst Bank & Trust raised its position in Amazon.com by 1.1% in the first quarter. CoreFirst Bank & Trust now owns 3,620 shares of the e-commerce giant's stock worth $754,000 after purchasing an additional 40 shares in the last quarter. 72.20% of the stock is owned by hedge funds and other institutional investors.

Insider Buying and Selling

In other news, CEO Matthew S. Garman sold 14,541 shares of the stock in a transaction on Friday, August 21st. The stock was sold at an average price of $259.06, for a total transaction of $3,766,991.46. Following the sale, the chief executive officer owned 17,794 shares in the company, valued at approximately $4,609,713.64. This represents a 44.97% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Brian Olsavsky sold 6,172 shares of the firm's stock in a transaction on Friday, August 21st. The shares were sold at an average price of $260.31, for a total value of $1,606,633.32. Following the completion of the sale, the chief financial officer owned 109,207 shares of the company's stock, valued at approximately $28,427,674.17. This trade represents a 5.35% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders have sold 71,589 shares of company stock valued at $18,580,515. Insiders own 8.90% of the company's stock.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AI and AWS optimism: AWS CEO Matt Garman said AI spending is not yet in a bubble, citing diversified customers and attractive returns. Analysts also point to AWS’s accelerating growth, custom-chip demand from major AI companies, and Amazon’s planned infrastructure investments as potential long-term catalysts. AWS CEO discusses AI spending
• Positive Sentiment: Analysts see upside: Needham described Amazon as undervalued, citing AI adoption, expanding margins, and cloud leadership. Technical analysts said a double-bottom breakout could open a path toward $320, with resistance near $267.56 and $287.20. Amazon valuation and AI outlook
• Positive Sentiment: Cost-cutting supports margins: Amazon is eliminating fewer than 1,000 positions, primarily in Stores, customer service, marketplace support, and engineering. The cuts may improve efficiency as the company shifts resources toward AI, although they also signal ongoing restructuring. Amazon job cuts
• Neutral Sentiment: Data-center transparency: Amazon said it will stop using nondisclosure agreements in negotiations with local governments over data centers, potentially easing opposition to AI infrastructure while exposing the company to greater public scrutiny. Amazon drops data-center NDAs
• Negative Sentiment: Regulatory and reputational risk: An investigation alleges Amazon pressured sellers to raise prices at competing retailers, potentially increasing antitrust scrutiny. Investigation into Amazon pricing practices
• Negative Sentiment: Heavy AI spending remains a concern: Amazon’s large capital commitments, including planned GPU deployments, could pressure free cash flow if AI demand or returns disappoint. Blocking third-party AI shopping agents may also create an opening for competitors.

Amazon.com Stock Up 3.3%

Shares of AMZN opened at $262.43 on Friday. The company has a market capitalization of $2.83 trillion, a P/E ratio of 21.11, a PEG ratio of 2.03 and a beta of 1.45. Amazon.com, Inc. has a one year low of $196.00 and a one year high of $287.20. The business's 50 day simple moving average is $258.83 and its 200-day simple moving average is $249.88. The company has a debt-to-equity ratio of 0.23, a current ratio of 1.03 and a quick ratio of 0.87.

Amazon.com (NASDAQ:AMZN - Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share for the quarter, beating analysts' consensus estimates of $1.82 by $3.93. Amazon.com had a return on equity of 18.00% and a net margin of 17.44%. The firm had revenue of $200.61 billion during the quarter, compared to analysts' expectations of $197.03 billion. During the same period last year, the firm posted $1.68 EPS. The business's revenue was up 19.6% on a year-over-year basis. As a group, sell-side analysts predict that Amazon.com, Inc. will post 8.03 EPS for the current fiscal year.

Analysts Set New Price Targets

AMZN has been the subject of a number of analyst reports. Bank of America raised their price target on shares of Amazon.com from $310.00 to $320.00 and gave the stock a "buy" rating in a research note on Friday, July 31st. Wells Fargo & Company reiterated an "overweight" rating and issued a $338.00 price objective (up from $328.00) on shares of Amazon.com in a research note on Thursday, September 3rd. Monness Crespi & Hardt upped their price objective on Amazon.com from $315.00 to $330.00 and gave the company a "buy" rating in a research note on Friday, July 31st. BMO Capital Markets reissued an "outperform" rating and issued a $360.00 target price (up from $355.00) on shares of Amazon.com in a report on Tuesday, July 28th. Finally, HSBC restated a "buy" rating and set a $310.00 target price on shares of Amazon.com in a research report on Friday, July 31st. Fifty-six research analysts have rated the stock with a Buy rating and three have given a Hold rating to the company's stock. Based on data from MarketBeat.com, the company has an average rating of "Moderate Buy" and an average target price of $322.86.

Amazon.com Profile

Amazon.com, Inc is a global technology and commerce company that operates online marketplaces, physical stores, and a broad portfolio of digital and cloud-based services. The company offers consumer products across categories such as electronics, household goods, apparel, groceries, and entertainment, while also providing third-party sellers with tools for listing, selling, and fulfilling orders.

Amazon's major businesses include Amazon Web Services (AWS), which provides cloud computing, storage, database, analytics, and artificial intelligence services; Prime, a membership program that includes shipping, streaming, and other benefits; and digital entertainment services such as Prime Video, Amazon Music, Kindle, and Audible.

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