Apple Inc. $AAPL Stock Holdings Decreased by Beacon Financial Advisory LLC

Key Points

• Beacon Financial Advisory LLC cut its Apple stake by 14.6% in the fourth quarter, selling 6,009 shares and ending with 35,036 shares worth about $9.5 million.
• Institutional ownership remains high, with hedge funds and other institutional investors holding 67.73% of Apple shares, while several firms recently increased their positions.
• Analysts stay broadly positive on Apple, with a consensus rating of “Moderate Buy” and an average price target of $314.59, even as some insiders sold shares in recent months.

Beacon Financial Advisory LLC decreased its position in shares of Apple Inc. (NASDAQ:AAPL - Free Report) by 14.6% during the fourth quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 35,036 shares of the iPhone maker's stock after selling 6,009 shares during the quarter. Apple makes up 2.2% of Beacon Financial Advisory LLC's holdings, making the stock its 6th largest holding. Beacon Financial Advisory LLC's holdings in Apple were worth $9,525,000 at the end of the most recent quarter.

Other large investors also recently modified their holdings of the company. First National Bank of Hutchinson increased its holdings in Apple by 24.6% in the 4th quarter. First National Bank of Hutchinson now owns 35,319 shares of the iPhone maker's stock valued at $8,845,000 after acquiring an additional 6,982 shares during the last quarter. Eagle Capital Management LLC increased its holdings in Apple by 0.5% in the 4th quarter. Eagle Capital Management LLC now owns 54,085 shares of the iPhone maker's stock valued at $13,544,000 after acquiring an additional 272 shares during the last quarter. Brighton Jones LLC increased its holdings in Apple by 14.8% in the 4th quarter. Brighton Jones LLC now owns 537,314 shares of the iPhone maker's stock valued at $134,554,000 after acquiring an additional 69,207 shares during the last quarter. Revolve Wealth Partners LLC increased its holdings in Apple by 4.2% in the 4th quarter. Revolve Wealth Partners LLC now owns 66,857 shares of the iPhone maker's stock valued at $16,742,000 after acquiring an additional 2,695 shares during the last quarter. Finally, Highview Capital Management LLC DE increased its holdings in Apple by 2.4% in the 4th quarter. Highview Capital Management LLC DE now owns 50,264 shares of the iPhone maker's stock valued at $12,587,000 after acquiring an additional 1,155 shares during the last quarter. Hedge funds and other institutional investors own 67.73% of the company's stock.

Wall Street Analysts Forecast Growth

A number of brokerages have issued reports on AAPL. BNP Paribas Exane upgraded shares of Apple from a "neutral" rating to an "outperform" rating and set a $300.00 price target on the stock in a report on Friday, April 17th. Moffett Nathanson lifted their price target on shares of Apple from $241.00 to $270.00 and gave the company a "neutral" rating in a report on Wednesday, February 25th. Citigroup reiterated a "buy" rating on shares of Apple in a report on Monday, June 1st. Rosenblatt Securities reiterated a "neutral" rating and issued a $276.00 price target on shares of Apple in a report on Tuesday, June 9th. Finally, Bank of America reiterated a "buy" rating and issued a $380.00 price target (up from $330.00) on shares of Apple in a report on Tuesday, May 26th. One investment analyst has rated the stock with a Strong Buy rating, twenty-three have given a Buy rating, ten have assigned a Hold rating and one has issued a Sell rating to the company's stock. According to MarketBeat, the stock presently has an average rating of "Moderate Buy" and a consensus price target of $314.59.

Insider Buying and Selling at Apple

In related news, SVP Deirdre O'brien sold 30,002 shares of the company's stock in a transaction dated Thursday, April 2nd. The shares were sold at an average price of $255.35, for a total transaction of $7,661,010.70. Following the transaction, the senior vice president directly owned 136,810 shares in the company, valued at approximately $34,934,433.50. This represents a 17.99% decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Timothy D. Cook sold 64,949 shares of the company's stock in a transaction dated Thursday, April 2nd. The shares were sold at an average price of $254.23, for a total transaction of $16,511,984.27. Following the transaction, the chief executive officer owned 3,280,418 shares in the company, valued at $833,980,668.14. The trade was a 1.94% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last 90 days, insiders have sold 97,759 shares of company stock valued at $24,964,305. Corporate insiders own 0.06% of the company's stock.

Key Apple News

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Apple is reportedly preparing a major 2027 product push featuring camera-equipped AirPods, AI sunglasses, a foldable iPhone, and a 20th-anniversary iPhone, which could reignite hardware growth. Apple (AAPL) Plans Camera AirPods and a Foldable iPhone for 2027 in Major Product Push
• Positive Sentiment: Wall Street remains upbeat after WWDC, with TD Cowen and Maxim reiterating bullish views and raising the price target, arguing Apple’s AI rollout is still in the early stages. Qualcomm Is Eyeing a Massive AI Pivot. Why Wall Street Is Still Cautious.
• Positive Sentiment: Investors are also encouraged by commentary that AI could strengthen Apple’s long-term bull case, since the company controls the device, operating system, and ecosystem where AI features will be delivered. AI Strengthens Apple (AAPL) Stock’s Bull Case
• Neutral Sentiment: Apple’s supplier Tata Electronics said India’s pollution board dropped scrutiny of its iPhone parts plant after contamination concerns were addressed, removing a near-term operational distraction. Tata says India pollution board drops scrutiny of Apple iPhone parts plant
• Neutral Sentiment: Apple is also facing a new Italy antitrust probe over cloud interoperability under the Digital Markets Act, which adds regulatory noise but is not yet a quantified financial hit. Italy's antitrust regulator probes Apple over cloud services under Digital Market rules
• Negative Sentiment: Some reports say Apple was not fully able to meet investor expectations on AI at WWDC, and skepticism around near-term execution is weighing on sentiment. Here’s Why Apple Inc (AAPL) Is Falling Despite AI Advancements at WWDC 2026
• Negative Sentiment: Apple is reportedly planning changes to its Hide My Email privacy feature, which could make anonymous sign-ups easier to block and may be viewed as a privacy tradeoff. Apple plans to change its Hide My Email privacy feature that could make it less effective

Apple Stock Performance

Apple stock opened at $299.24 on Wednesday. The company's 50-day moving average price is $287.32 and its 200-day moving average price is $272.54. Apple Inc. has a twelve month low of $195.07 and a twelve month high of $317.40. The company has a quick ratio of 1.02, a current ratio of 1.07 and a debt-to-equity ratio of 0.70. The company has a market cap of $4.40 trillion, a PE ratio of 36.18, a price-to-earnings-growth ratio of 2.58 and a beta of 1.09.

Apple (NASDAQ:AAPL - Get Free Report) last posted its earnings results on Thursday, April 30th. The iPhone maker reported $2.01 earnings per share for the quarter, topping analysts' consensus estimates of $1.95 by $0.06. Apple had a net margin of 27.15% and a return on equity of 146.69%. The firm had revenue of $111.18 billion for the quarter, compared to the consensus estimate of $109.46 billion. During the same period in the previous year, the firm posted $1.65 EPS. The business's quarterly revenue was up 16.6% on a year-over-year basis. On average, equities research analysts forecast that Apple Inc. will post 8.75 EPS for the current fiscal year.

Apple Increases Dividend

The firm also recently announced a quarterly dividend, which was paid on Thursday, May 14th. Stockholders of record on Monday, May 11th were issued a $0.27 dividend. This is a boost from Apple's previous quarterly dividend of $0.26. The ex-dividend date was Monday, May 11th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.4%. Apple's payout ratio is presently 13.06%.

Apple Profile

Apple Inc NASDAQ: AAPL is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple's principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.

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