NASDAQ:ULTA Ulta Beauty (ULTA) Stock Price, News & Analysis $546.78 +11.15 (+2.08%) Closing price 09/11/2026 04:00 PM EasternExtended Trading$546.43 -0.35 (-0.06%) As of 09/11/2026 07:30 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Ulta Beauty Stock (NASDAQ:ULTA) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Ulta Beauty alerts:Sign Up Key Stats Today's Range$531.56▼$547.0850-Day Range$452.49▼$565.1552-Week Range$443.60▼$714.97Volume419,781 shsAverage Volume692,131 shsMarket Capitalization$23.38 billionP/E Ratio19.93Dividend YieldN/APrice Target$624.57Consensus RatingModerate Buy Company Overview Ulta Beauty, Inc. is a specialty beauty retailer operating under the Ulta Beauty brand. The company sells a broad selection of cosmetics, skincare, haircare, fragrance, bath and body products, and beauty tools across a range of price points. Its merchandise includes both established brands and private-label products, as well as prestige, mass-market and professional beauty offerings. In addition to retail sales, Ulta Beauty provides services through salon locations within many of its stores, including hair, skin and brow services. The company also operates an e-commerce platform and offers a loyalty program, Ultamate Rewards, designed to support customer engagement across its stores and digital channels. Its operations primarily serve customers in the United States. Ulta Beauty was founded in 1990 and opened its first store in Illinois. The company has since developed a nationwide store network and expanded its digital retail capabilities. Kecia Steelman serves as Ulta Beauty’s president and chief executive officer.AI Generated. May Contain Errors. Read More Ulta Beauty Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks82nd Percentile Overall ScoreULTA MarketRank™: Ulta Beauty scored higher than 82% of companies evaluated by MarketBeat, and ranked 174th out of 486 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.5 / 5Analyst RatingModerate Buy Consensus RatingUlta Beauty has received a consensus rating of Moderate Buy. The company's average rating score is 2.71, and is based on 1 strong buy rating, 19 buy ratings, 7 hold ratings, and 1 sell rating.Upside PotentialUlta Beauty has a consensus price target of $624.57, representing about 14.2% upside from its current price of $546.78.Amount of Analyst CoverageUlta Beauty has been the subject of 13 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Ulta Beauty's stock forecast and price target. Earnings and Valuation2.5 / 5Proj. Earnings Growth11.30% Earnings GrowthEarnings for Ulta Beauty are expected to grow by 11.30% in the coming year, from $28.94 to $32.21 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Ulta Beauty is 19.93, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 39.17.Price to Earnings Ratio vs. SectorThe P/E ratio of Ulta Beauty is 19.93, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 45.81.Price to Earnings Growth RatioUlta Beauty has a PEG Ratio of 1.60. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioUlta Beauty has a P/B Ratio of 8.84. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities. Short Interest2.0 / 5Short Interest LevelBearish Percentage of Shares Shorted5.25% of the float of Ulta Beauty has been sold short.Short Interest Ratio / Days to CoverUlta Beauty has a short interest ratio ("days to cover") of 2.82, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Ulta Beauty has recently increased by 11.94%, indicating that investor sentiment is decreasing significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldUlta Beauty does not currently pay a dividend.Dividend GrowthUlta Beauty does not have a long track record of dividend growth. News and Social Media4.6 / 5News Sentiment1.36 News SentimentUlta Beauty has a news sentiment score of 1.36. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.69 average news sentiment score of Consumer Discretionary companies.News Coverage This WeekMarketBeat has tracked 24 news articles for Ulta Beauty this week, compared to 8 articles on an average week.Search Interest44 people have searched for ULTA on MarketBeat in the last 30 days. This is an increase of 57% compared to the previous 30 days.MarketBeat Follows11 people have added Ulta Beauty to their MarketBeat watchlist in the last 30 days. This is an increase of 83% compared to the previous 30 days. Company Ownership1.4 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Ulta Beauty insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $182,247.00 in company stock.Percentage Held by Insiders0.20% of the stock of Ulta Beauty is held by insiders.Percentage Held by Institutions90.39% of the stock of Ulta Beauty is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Ulta Beauty's insider trading history. Receive ULTA Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Ulta Beauty and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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ULTA Stock News HeadlinesSpace NK Announces Andy Lightfoot to step down and the appointment of Emma Simpson-Scott as new Chief Executive OfficerSeptember 11 at 5:37 PM | finance.yahoo.comNearly $500 in hair tools were thrown away at UltaSeptember 11 at 12:30 PM | msn.comThe $15 Gold Fund That Pays Up to $1,152/MonthGold is hitting record highs, but most investors are leaving income on the table. A $15 fund is quietly paying out up to $1,152 a month to regular investors - no mining stocks, no options, no physical metal required. Chief Income Strategist Tim Plaehn calls it a breakthrough strategy that transforms gold's rally into reliable monthly payouts. The next distribution is just days away.September 12 at 1:00 AM | Investors Alley (Ad)1 Mid-Cap Stock for Long-Term Investors and 2 We IgnoreSeptember 11 at 1:19 AM | finance.yahoo.comKarl-Anthony Towns, Halle Berry, Zac Posen, Danny Meyer and Sara Foster Were Among the Speakers at Today’s Fifth Annual Retail Influencer CEO ForumSeptember 11 at 1:19 AM | finance.yahoo.comMarketBeat Week in Review – 08/31 - 09/04 (ULTA)Stocks pulled back after a strong jobs report stoked rate-hike concerns. MarketBeat writers recap earnings-season themes, covering AI, cybersecurity, retail, energy, and dividend stocks.September 5, 2026 | marketbeat.comUlta Beauty’s Earnings Beat Was Stronger Than the Stock’s ReactionUlta Beauty beat earnings estimates and raised guidance, but shares wavered as slowing comp sales growth and mixed analyst price target moves left investors divided on its outlook.September 2, 2026 | marketbeat.com3 Retail Stocks to Watch After a Big Consumer Earnings Week (ULTA)Dollar General, Best Buy and Williams-Sonoma posted earnings beats driven by real comp sales and traffic gains, not tariff refunds, unlike some other retailers this quarter.August 30, 2026 | marketbeat.comSee More Headlines ULTA Stock Analysis - Frequently Asked Questions How have ULTA shares performed this year? Ulta Beauty's stock was trading at $605.01 at the beginning of the year. Since then, ULTA stock has decreased by 9.6% and is now trading at $546.78. How were Ulta Beauty's earnings last quarter? Ulta Beauty Inc. (NASDAQ:ULTA) posted its earnings results on Thursday, August, 27th. The specialty retailer reported $6.55 EPS for the quarter, topping analysts' consensus estimates of $6.22 by $0.33. The business's revenue for the quarter was up 8.9% on a year-over-year basis. Read the conference call transcript. Does Ulta Beauty have any subsidiaries? The following companies are subsidiaries of Ulta Beauty: GlamST, QM Scientific, Ulta Beauty Cosmetics, Ulta Beauty Credit Services Corporation, Ulta Inc., and Ulta Salon Cosmetics & Fragrance. Who are Ulta Beauty's major shareholders? Top institutional shareholders of Ulta Beauty include California State Teachers Retirement System (68.47%), BlackRock Inc. (9.37%), Bank of America Corp DE (1.34%) and Amundi (1.27%). Insiders that own company stock include Kecia Steelman, Jodi J Caro, Lorna Nagler, Anita Jane Ryan, Mike C Smith and Catherine Ann Halligan. View institutional ownership trends. How do I buy shares of Ulta Beauty? Shares of ULTA stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Ulta Beauty own? Based on aggregate information from My MarketBeat watchlists, some other companies that Ulta Beauty investors own include NVIDIA (NVDA), Meta Platforms (META), Humana (HUM), American Water Works (AWK), Salesforce (CRM), Verizon Communications (VZ) and Tesla (TSLA). Company Calendar Last Earnings8/27/2026Today9/12/2026Fiscal Year End1/31/2027Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Green Zone (1m+) 1-Year History Sep 25 Dec 25 Mar 26 Jun 26 Sep 26 ULTA's financial health is in the Green zone, according to TradeSmith. ULTA has been in this zone for over one month. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorConsumer Discretionary Industry Specialty Retail Sub-IndustryOther Specialty Retail Current SymbolNASDAQ:ULTA CIK1403568 Webwww.ulta.com Phone(630) 410-4800FaxN/AEmployees65,000Year Founded1990Price Target and Rating Average Price Target for Ulta Beauty$624.57 High Price Target$731.00 Low Price Target$450.00 Potential Upside/Downside+14.2%Consensus RatingModerate Buy Rating Score (0-4)2.71 Research Coverage28 Analysts Profitability EPS (Trailing Twelve Months)$27.44 Trailing P/E Ratio19.93 Forward P/E Ratio18.89 P/E Growth1.6Net Income$1.15 billion Net Margins9.34% Pretax Margin12.39% Return on Equity45.40% Return on Assets17.37% Debt Debt-to-Equity RatioN/A Current Ratio1.35 Quick Ratio0.29 Sales & Book Value Annual Sales$12.96 billion Price / Sales1.80 Cash Flow$33.46 per share Price / Cash Flow16.34 Book Value$61.83 per share Price / Book8.84Miscellaneous Outstanding Shares42,757,000Free Float42,671,000Market Cap$23.38 billion OptionableOptionable Beta0.85 Social Links The 10 Best High-Yield Dividend Stocks for 2026Discover the 10 Best High-Yield Dividend Stocks for 2026 and secure reliable income in uncertain markets. Download the report now to identify top dividend payers and avoid common yield traps.Get This Free Report This page (NASDAQ:ULTA) was last updated on 9/12/2026 by MarketBeat.com Staff. From Our PartnersHere’s the stock symbol I’ve promisedWhitney Tilson of Stansberry Research has long recommended Berkshire Hathaway as a core retirement holding - b...Stansberry Research | SponsoredThis 38 Dollar Fund Holds Every Major AI Stock and Pays WeeklyThe biggest AI stocks like Nvidia, CrowdStrike, and Palantir now trade for hundreds of dollars a share. One fu...Investors Alley | SponsoredElon Musk’s Hushed FCC Filing. 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