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Ulta Beauty (ULTA) Competitors

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$473.33 +4.13 (+0.88%)
Closing price 07/13/2026 04:00 PM Eastern
Extended Trading
$472.21 -1.12 (-0.24%)
As of 07/13/2026 07:45 PM Eastern
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ULTA vs. ARHS, CASY, FIVE, BBW, and SBH

Should you buy Ulta Beauty stock or one of its competitors? MarketBeat compares Ulta Beauty with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Ulta Beauty include Arhaus (ARHS), Casey's General Stores (CASY), Five Below (FIVE), Build-A-Bear Workshop (BBW), and Sally Beauty (SBH). These companies are all part of the "retail/wholesale" sector.

How does Ulta Beauty compare to Arhaus?

Ulta Beauty (NASDAQ:ULTA) and Arhaus (NASDAQ:ARHS) are both retail/wholesale companies, but which is the superior investment? We will contrast the two companies based on the strength of their risk, earnings, media sentiment, analyst recommendations, dividends, valuation, profitability and institutional ownership.

Ulta Beauty has a beta of 0.88, indicating that its share price is 12% less volatile than the broader market. Comparatively, Arhaus has a beta of 2.28, indicating that its share price is 128% more volatile than the broader market.

90.4% of Ulta Beauty shares are held by institutional investors. Comparatively, 27.9% of Arhaus shares are held by institutional investors. 0.2% of Ulta Beauty shares are held by company insiders. Comparatively, 1.2% of Arhaus shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Ulta Beauty has a net margin of 9.36% compared to Arhaus' net margin of 4.67%. Ulta Beauty's return on equity of 44.77% beat Arhaus' return on equity.

Company Net Margins Return on Equity Return on Assets
Ulta Beauty9.36% 44.77% 17.27%
Arhaus 4.67%16.39%4.72%

Ulta Beauty currently has a consensus price target of $638.09, suggesting a potential upside of 34.81%. Arhaus has a consensus price target of $9.58, suggesting a potential upside of 23.98%. Given Ulta Beauty's stronger consensus rating and higher probable upside, research analysts plainly believe Ulta Beauty is more favorable than Arhaus.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ulta Beauty
1 Sell rating(s)
6 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.74
Arhaus
0 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.30

In the previous week, Ulta Beauty had 20 more articles in the media than Arhaus. MarketBeat recorded 22 mentions for Ulta Beauty and 2 mentions for Arhaus. Ulta Beauty's average media sentiment score of 1.39 beat Arhaus' score of 0.96 indicating that Ulta Beauty is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ulta Beauty
18 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Arhaus
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ulta Beauty has higher revenue and earnings than Arhaus. Arhaus is trading at a lower price-to-earnings ratio than Ulta Beauty, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ulta Beauty$12.39B1.64$1.15B$26.6717.75
Arhaus$1.38B0.79$67.26M$0.4716.45

Summary

Ulta Beauty beats Arhaus on 15 of the 17 factors compared between the two stocks.

How does Ulta Beauty compare to Casey's General Stores?

Casey's General Stores (NASDAQ:CASY) and Ulta Beauty (NASDAQ:ULTA) are both large-cap retail/wholesale companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, analyst recommendations, media sentiment, dividends, risk, earnings, valuation and institutional ownership.

Casey's General Stores has a beta of 0.62, suggesting that its stock price is 38% less volatile than the broader market. Comparatively, Ulta Beauty has a beta of 0.88, suggesting that its stock price is 12% less volatile than the broader market.

Ulta Beauty has a net margin of 9.36% compared to Casey's General Stores' net margin of 4.07%. Ulta Beauty's return on equity of 44.77% beat Casey's General Stores' return on equity.

Company Net Margins Return on Equity Return on Assets
Casey's General Stores4.07% 18.73% 8.29%
Ulta Beauty 9.36%44.77%17.27%

In the previous week, Casey's General Stores had 5 more articles in the media than Ulta Beauty. MarketBeat recorded 27 mentions for Casey's General Stores and 22 mentions for Ulta Beauty. Ulta Beauty's average media sentiment score of 1.39 beat Casey's General Stores' score of 0.95 indicating that Ulta Beauty is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Casey's General Stores
16 Very Positive mention(s)
3 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Ulta Beauty
18 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ulta Beauty has lower revenue, but higher earnings than Casey's General Stores. Ulta Beauty is trading at a lower price-to-earnings ratio than Casey's General Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Casey's General Stores$17.56B1.81$714.45M$19.1644.84
Ulta Beauty$12.39B1.64$1.15B$26.6717.75

85.6% of Casey's General Stores shares are held by institutional investors. Comparatively, 90.4% of Ulta Beauty shares are held by institutional investors. 0.5% of Casey's General Stores shares are held by insiders. Comparatively, 0.2% of Ulta Beauty shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Casey's General Stores presently has a consensus target price of $940.00, suggesting a potential upside of 9.42%. Ulta Beauty has a consensus target price of $638.09, suggesting a potential upside of 34.81%. Given Ulta Beauty's stronger consensus rating and higher possible upside, analysts plainly believe Ulta Beauty is more favorable than Casey's General Stores.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Casey's General Stores
0 Sell rating(s)
6 Hold rating(s)
14 Buy rating(s)
0 Strong Buy rating(s)
2.70
Ulta Beauty
1 Sell rating(s)
6 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.74

Summary

Ulta Beauty beats Casey's General Stores on 12 of the 17 factors compared between the two stocks.

How does Ulta Beauty compare to Five Below?

Ulta Beauty (NASDAQ:ULTA) and Five Below (NASDAQ:FIVE) are both large-cap retail/wholesale companies, but which is the better stock? We will compare the two businesses based on the strength of their media sentiment, valuation, profitability, dividends, analyst recommendations, risk, earnings and institutional ownership.

Ulta Beauty has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market. Comparatively, Five Below has a beta of 1, suggesting that its share price has a similar volatility profile to the broader market.

Ulta Beauty has a net margin of 9.36% compared to Five Below's net margin of 8.67%. Ulta Beauty's return on equity of 44.77% beat Five Below's return on equity.

Company Net Margins Return on Equity Return on Assets
Ulta Beauty9.36% 44.77% 17.27%
Five Below 8.67%21.31%9.19%

In the previous week, Ulta Beauty had 9 more articles in the media than Five Below. MarketBeat recorded 22 mentions for Ulta Beauty and 13 mentions for Five Below. Ulta Beauty's average media sentiment score of 1.39 beat Five Below's score of 0.92 indicating that Ulta Beauty is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ulta Beauty
18 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Five Below
7 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ulta Beauty currently has a consensus price target of $638.09, suggesting a potential upside of 34.81%. Five Below has a consensus price target of $253.90, suggesting a potential upside of 32.56%. Given Ulta Beauty's stronger consensus rating and higher probable upside, analysts clearly believe Ulta Beauty is more favorable than Five Below.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ulta Beauty
1 Sell rating(s)
6 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.74
Five Below
0 Sell rating(s)
9 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.68

90.4% of Ulta Beauty shares are held by institutional investors. 0.2% of Ulta Beauty shares are held by insiders. Comparatively, 1.0% of Five Below shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Ulta Beauty has higher revenue and earnings than Five Below. Ulta Beauty is trading at a lower price-to-earnings ratio than Five Below, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ulta Beauty$12.39B1.64$1.15B$26.6717.75
Five Below$4.76B2.22$358.64M$7.9224.18

Summary

Ulta Beauty beats Five Below on 12 of the 16 factors compared between the two stocks.

How does Ulta Beauty compare to Build-A-Bear Workshop?

Ulta Beauty (NASDAQ:ULTA) and Build-A-Bear Workshop (NYSE:BBW) are both retail/wholesale companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, media sentiment, profitability, earnings, institutional ownership, valuation, dividends and risk.

Ulta Beauty has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market. Comparatively, Build-A-Bear Workshop has a beta of 1.09, suggesting that its share price is 9% more volatile than the broader market.

In the previous week, Ulta Beauty had 22 more articles in the media than Build-A-Bear Workshop. MarketBeat recorded 22 mentions for Ulta Beauty and 0 mentions for Build-A-Bear Workshop. Ulta Beauty's average media sentiment score of 1.39 beat Build-A-Bear Workshop's score of 0.00 indicating that Ulta Beauty is being referred to more favorably in the media.

Company Overall Sentiment
Ulta Beauty Positive
Build-A-Bear Workshop Neutral

Build-A-Bear Workshop has a net margin of 10.48% compared to Ulta Beauty's net margin of 9.36%. Ulta Beauty's return on equity of 44.77% beat Build-A-Bear Workshop's return on equity.

Company Net Margins Return on Equity Return on Assets
Ulta Beauty9.36% 44.77% 17.27%
Build-A-Bear Workshop 10.48%32.15%14.83%

90.4% of Ulta Beauty shares are owned by institutional investors. Comparatively, 79.3% of Build-A-Bear Workshop shares are owned by institutional investors. 0.2% of Ulta Beauty shares are owned by insiders. Comparatively, 4.0% of Build-A-Bear Workshop shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Ulta Beauty has higher revenue and earnings than Build-A-Bear Workshop. Build-A-Bear Workshop is trading at a lower price-to-earnings ratio than Ulta Beauty, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ulta Beauty$12.39B1.64$1.15B$26.6717.75
Build-A-Bear Workshop$529.83M0.80$52.20M$4.277.88

Ulta Beauty currently has a consensus price target of $638.09, indicating a potential upside of 34.81%. Build-A-Bear Workshop has a consensus price target of $70.00, indicating a potential upside of 108.06%. Given Build-A-Bear Workshop's higher possible upside, analysts clearly believe Build-A-Bear Workshop is more favorable than Ulta Beauty.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ulta Beauty
1 Sell rating(s)
6 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.74
Build-A-Bear Workshop
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60

Summary

Ulta Beauty beats Build-A-Bear Workshop on 13 of the 17 factors compared between the two stocks.

How does Ulta Beauty compare to Sally Beauty?

Ulta Beauty (NASDAQ:ULTA) and Sally Beauty (NYSE:SBH) are both retail/wholesale companies, but which is the better business? We will compare the two companies based on the strength of their earnings, media sentiment, analyst recommendations, profitability, risk, valuation, institutional ownership and dividends.

Ulta Beauty has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market. Comparatively, Sally Beauty has a beta of 1.02, suggesting that its share price is 2% more volatile than the broader market.

In the previous week, Ulta Beauty had 21 more articles in the media than Sally Beauty. MarketBeat recorded 22 mentions for Ulta Beauty and 1 mentions for Sally Beauty. Ulta Beauty's average media sentiment score of 1.39 beat Sally Beauty's score of 1.22 indicating that Ulta Beauty is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ulta Beauty
18 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Sally Beauty
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ulta Beauty has a net margin of 9.36% compared to Sally Beauty's net margin of 4.93%. Ulta Beauty's return on equity of 44.77% beat Sally Beauty's return on equity.

Company Net Margins Return on Equity Return on Assets
Ulta Beauty9.36% 44.77% 17.27%
Sally Beauty 4.93%24.95%7.09%

Ulta Beauty has higher revenue and earnings than Sally Beauty. Sally Beauty is trading at a lower price-to-earnings ratio than Ulta Beauty, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ulta Beauty$12.39B1.64$1.15B$26.6717.75
Sally Beauty$3.70B0.38$195.88M$1.818.12

Ulta Beauty currently has a consensus price target of $638.09, suggesting a potential upside of 34.81%. Sally Beauty has a consensus price target of $17.00, suggesting a potential upside of 15.65%. Given Ulta Beauty's stronger consensus rating and higher possible upside, equities research analysts clearly believe Ulta Beauty is more favorable than Sally Beauty.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ulta Beauty
1 Sell rating(s)
6 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.74
Sally Beauty
1 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.29

90.4% of Ulta Beauty shares are owned by institutional investors. 0.2% of Ulta Beauty shares are owned by insiders. Comparatively, 2.0% of Sally Beauty shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Summary

Ulta Beauty beats Sally Beauty on 15 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ULTA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ULTA vs. The Competition

MetricUlta BeautyRETAIL IndustryRetail SectorNASDAQ Exchange
Market Cap$20.17B$13.02B$27.23B$12.61B
Dividend YieldN/A2.88%175.38%8.00%
P/E Ratio17.7520.4021.1624.26
Price / Sales1.641.823.48117.88
Price / Cash14.3110.6418.1849.36
Price / Book7.494.376.486.29
Net Income$1.15B$782.06M$951.67M$330.66M
7 Day Performance4.31%0.28%-0.20%-1.32%
1 Month Performance1.20%0.78%-1.61%-0.64%
1 Year Performance-1.32%-2.31%-3.65%19.08%

Ulta Beauty Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ULTA
Ulta Beauty
4.6584 of 5 stars
$473.33
+0.9%
$638.09
+34.8%
-0.7%$20.17B$12.39B17.7565,000
ARHS
Arhaus
4.2086 of 5 stars
$8.47
+0.5%
$9.58
+13.2%
-16.1%$1.20B$1.38B18.012,830
CASY
Casey's General Stores
4.511 of 5 stars
$780.28
-1.8%
$939.29
+20.4%
+66.3%$28.84B$17.56B40.6649,848
FIVE
Five Below
4.6372 of 5 stars
$184.92
+2.9%
$254.40
+37.6%
+47.9%$10.23B$4.76B23.3624,600
BBW
Build-A-Bear Workshop
4.3433 of 5 stars
$30.73
+0.4%
$70.00
+127.8%
-32.3%$385.35M$529.83M7.205,500

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This page (NASDAQ:ULTA) was last updated on 7/14/2026 by MarketBeat.com Staff.
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