Cassaday & Co Wealth Management LLC Has $8.39 Million Stake in Netflix, Inc. $NFLX

Key Points

• Cassaday & Co Wealth Management boosted its Netflix stake by 934.3% in Q4 to 89,470 shares, worth about $8.39 million at quarter‑end.
• Significant insider selling: CEOs Theodore Sarandos and Gregory K. Peters each sold 27,312 shares recently and insiders sold ~1,458,944 shares (~$138.1M) over the past three months, leaving insiders with 1.37% ownership and adding potential near‑term supply pressure.
• Analysts are cautiously positive: Netflix holds a consensus "Moderate Buy" with an average price target of $114.82 after the company beat Q1 estimates (EPS $1.23 vs. $0.76 est., revenue $12.25B) but issued modest Q2 guidance (EPS ~0.78).

Cassaday & Co Wealth Management LLC lifted its position in shares of Netflix, Inc. (NASDAQ:NFLX - Free Report) by 934.3% during the 4th quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor owned 89,470 shares of the Internet television network's stock after acquiring an additional 80,820 shares during the quarter. Cassaday & Co Wealth Management LLC's holdings in Netflix were worth $8,389,000 at the end of the most recent reporting period.

Several other hedge funds also recently modified their holdings of NFLX. Brighton Jones LLC lifted its holdings in Netflix by 5.0% during the 4th quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network's stock worth $4,804,000 after buying an additional 257 shares during the period. Revolve Wealth Partners LLC lifted its holdings in Netflix by 16.4% during the 4th quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network's stock worth $912,000 after buying an additional 144 shares during the period. Sivia Capital Partners LLC lifted its holdings in Netflix by 21.2% during the 2nd quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network's stock worth $1,883,000 after buying an additional 246 shares during the period. Strategic Investment Advisors MI lifted its holdings in Netflix by 18.9% during the 2nd quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network's stock worth $1,036,000 after buying an additional 123 shares during the period. Finally, Schnieders Capital Management LLC. lifted its holdings in Netflix by 12.1% during the 2nd quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network's stock worth $2,832,000 after buying an additional 228 shares during the period. Institutional investors and hedge funds own 80.93% of the company's stock.

Insiders Place Their Bets

In related news, CEO Theodore A. Sarandos sold 27,312 shares of the business's stock in a transaction dated Tuesday, May 5th. The stock was sold at an average price of $87.97, for a total value of $2,402,636.64. Following the completion of the sale, the chief executive officer directly owned 284,804 shares of the company's stock, valued at $25,054,207.88. The trade was a 8.75% decrease in their position. The sale was disclosed in a filing with the SEC, which is available at the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CEO Gregory K. Peters sold 27,312 shares of the business's stock in a transaction dated Thursday, May 7th. The shares were sold at an average price of $88.69, for a total value of $2,422,301.28. Following the completion of the sale, the chief executive officer directly owned 120,931 shares of the company's stock, valued at $10,725,370.39. The trade was a 18.42% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 1,458,944 shares of company stock worth $138,141,007 over the last three months. Insiders own 1.37% of the company's stock.

Wall Street Analysts Forecast Growth

Several brokerages have commented on NFLX. Oppenheimer set a $120.00 target price on Netflix and gave the stock an "outperform" rating in a report on Friday, April 17th. Wells Fargo & Company began coverage on Netflix in a report on Monday, March 9th. They set an "equal weight" rating and a $105.00 target price on the stock. Loop Capital set a $104.00 target price on Netflix in a report on Tuesday, January 27th. Citigroup began coverage on Netflix in a report on Thursday, April 16th. They set a "market perform" rating on the stock. Finally, DZ Bank reaffirmed a "buy" rating on shares of Netflix in a report on Friday, April 17th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating and fifteen have given a Hold rating to the stock. Based on data from MarketBeat, the company presently has a consensus rating of "Moderate Buy" and an average price target of $114.82.

Netflix News Summary

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Sector/company buyback talk could provide support to the shares over time as buybacks reduce float and signal capital‑return discipline. Netflix, Pulte, and Mobileye Are Buying Their Own Dips—Should You?
• Positive Sentiment: Some analyst pieces argue Netflix’s near term is “soft” but the bull case is stronger in H2 (timing of content, ad revenue cadence and margin improvements), which can support a recovery if execution meets expectations. Netflix’s First Half Is Soft. The Second Half Is Where the Bull Case Lives
• Neutral Sentiment: Warner Bros. Discovery reported a large one‑time charge tied to a termination fee connected to the almost‑acquisition saga (coverage highlights the fee and WBD’s resulting loss). This is an M&A accounting item in the wider media sector—relevant to Netflix’s cash/settlement story but not a recurring revenue signal. Warner Bros. Discovery Logs $2.92 Billion Loss Tied to Netflix Termination Fee
• Neutral Sentiment: Market commentary and technical analyses are mixed — some argue the post‑earnings pullback is overdone while others point to continued volatility; these views temper but do not eliminate near‑term downside risk. Is It Time To Reassess Netflix After Recent Share Price Weakness
• Negative Sentiment: Significant insider selling this week: CEO Greg Peters sold 27,312 shares (~$88.69 avg) and CFO Spencer Neumann sold 9,253 shares (~$88.95 avg) (SEC filings), plus other insider sales including a large, pre‑arranged sale by co‑founder Reed Hastings and a tax‑related sale by David Hyman. Large, visible insider exits increase perceived supply pressure and amplify short‑term selling. Gregory K. Peters Form 4 Spencer A. Neumann Form 4
• Negative Sentiment: Analyst/technical pressure — several notes and market comments point to clustered price targets under previous highs and resistance near ~$100, which, together with short positioning, helps explain intraday weakness. What's Going On With Netflix Stock?

Netflix Stock Performance

NFLX stock opened at $88.27 on Friday. The stock has a 50-day moving average price of $95.44 and a 200-day moving average price of $96.08. Netflix, Inc. has a 1-year low of $75.01 and a 1-year high of $134.12. The company has a current ratio of 1.41, a quick ratio of 1.41 and a debt-to-equity ratio of 0.43. The firm has a market cap of $371.70 billion, a PE ratio of 28.51, a price-to-earnings-growth ratio of 1.13 and a beta of 1.55.

Netflix (NASDAQ:NFLX - Get Free Report) last posted its quarterly earnings data on Thursday, April 16th. The Internet television network reported $1.23 earnings per share for the quarter, topping the consensus estimate of $0.76 by $0.47. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The firm had revenue of $12.25 billion during the quarter, compared to analyst estimates of $12.17 billion. During the same period last year, the company posted $6.61 EPS. The business's quarterly revenue was up 16.2% on a year-over-year basis. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. As a group, equities research analysts expect that Netflix, Inc. will post 3.56 earnings per share for the current year.

Netflix Profile

Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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