Generali Investments Management Co LLC decreased its stake in Netflix, Inc. (NASDAQ:NFLX - Free Report) by 44.3% in the 2nd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 64,213 shares of the Internet television network's stock after selling 51,071 shares during the period. Netflix comprises about 1.0% of Generali Investments Management Co LLC's holdings, making the stock its 17th largest holding. Generali Investments Management Co LLC's holdings in Netflix were worth $4,585,000 as of its most recent filing with the Securities and Exchange Commission (SEC).
A number of other hedge funds have also recently added to or reduced their stakes in NFLX. Checchi Capital Advisers LLC lifted its stake in shares of Netflix by 875.7% in the 4th quarter. Checchi Capital Advisers LLC now owns 31,143 shares of the Internet television network's stock valued at $2,920,000 after purchasing an additional 27,951 shares during the period. Family Capital Trust Co grew its stake in Netflix by 20,869.5% during the fourth quarter. Family Capital Trust Co now owns 27,470 shares of the Internet television network's stock worth $2,576,000 after purchasing an additional 27,339 shares during the period. Vanguard Group Inc. grew its stake in Netflix by 912.5% during the fourth quarter. Vanguard Group Inc. now owns 390,014,981 shares of the Internet television network's stock worth $36,567,805,000 after purchasing an additional 351,493,659 shares during the period. BLB&B Advisors LLC increased its holdings in Netflix by 617.4% in the fourth quarter. BLB&B Advisors LLC now owns 60,635 shares of the Internet television network's stock worth $5,685,000 after purchasing an additional 52,183 shares in the last quarter. Finally, Shepherd Street Advisors LLC bought a new stake in Netflix in the fourth quarter worth approximately $2,216,000. Institutional investors and hedge funds own 80.93% of the company's stock.
Analyst Upgrades and Downgrades
A number of equities analysts have issued reports on NFLX shares. Rosenblatt Securities set a $75.00 price target on Netflix and gave the stock a "neutral" rating in a report on Friday, July 17th. The Goldman Sachs Group lowered shares of Netflix from an "underweight" rating to a "sell" rating in a research note on Monday, July 20th. Pivotal Research dropped their target price on shares of Netflix from $96.00 to $70.00 and set a "hold" rating on the stock in a research report on Friday, July 17th. Deutsche Bank Aktiengesellschaft set a $110.00 target price on shares of Netflix in a research note on Monday, July 20th. Finally, China Renaissance raised their price target on shares of Netflix from $90.00 to $100.00 and gave the stock a "hold" rating in a report on Friday, April 17th. Four research analysts have rated the stock with a Strong Buy rating, thirty-three have assigned a Buy rating, seventeen have issued a Hold rating and one has issued a Sell rating to the company's stock. According to data from MarketBeat.com, the stock currently has an average rating of "Moderate Buy" and an average price target of $103.48.
Get Our Latest Research Report on Netflix
Insider Transactions at Netflix
In related news, Director Bradford L. Smith sold 35,990 shares of Netflix stock in a transaction on Wednesday, June 17th. The stock was sold at an average price of $77.52, for a total transaction of $2,789,944.80. Following the sale, the director directly owned 79,690 shares in the company, valued at approximately $6,177,568.80. This trade represents a 31.11% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, Director Reed Hastings sold 386,700 shares of the business's stock in a transaction on Monday, June 1st. The stock was sold at an average price of $85.97, for a total value of $33,244,599.00. Following the completion of the transaction, the director directly owned 3,940 shares in the company, valued at approximately $338,721.80. This represents a 98.99% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last three months, insiders have sold 600,295 shares of company stock worth $49,056,671. 1.24% of the stock is owned by insiders.
Netflix Stock Up 2.9%
Netflix stock opened at $76.29 on Tuesday. Netflix, Inc. has a fifty-two week low of $65.08 and a fifty-two week high of $126.71. The stock has a market cap of $317.67 billion, a PE ratio of 24.01, a price-to-earnings-growth ratio of 0.93 and a beta of 1.52. The firm's 50-day simple moving average is $75.13 and its 200 day simple moving average is $84.78. The company has a debt-to-equity ratio of 0.39, a quick ratio of 1.14 and a current ratio of 1.14.
Netflix (NASDAQ:NFLX - Get Free Report) last issued its quarterly earnings data on Thursday, July 16th. The Internet television network reported $0.80 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $0.79 by $0.01. The business had revenue of $12.56 billion during the quarter, compared to the consensus estimate of $12.58 billion. Netflix had a net margin of 28.22% and a return on equity of 40.02%. The firm's quarterly revenue was up 13.4% compared to the same quarter last year. During the same period in the prior year, the firm posted $0.72 EPS. Research analysts predict that Netflix, Inc. will post 3.59 EPS for the current fiscal year.
Key Headlines Impacting Netflix
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Netflix said its U.S. advertising commitments for 2026 nearly doubled from the prior year during its Upfront negotiations. The announcement suggests growing advertiser demand and supports expectations that the company’s ad-supported business can become a more meaningful revenue and profit contributor. Netflix Wraps Upfront, Volume Nearly Doubled
- Positive Sentiment: Several market commentators highlighted potential upside after Netflix’s steep pullback. One analysis pointed to possible earnings catalysts and continued purchasing, while another said analysts see substantial appreciation potential based on buy ratings and price targets well above current levels. Netflix Is Down 42% From Its High Down but Not Out: Analysts See 40% Upside in Netflix
- Positive Sentiment: Netflix was also selected as a “Final Trade” on CNBC’s Halftime Report, adding to near-term positive investor attention. CNBC Final Trades
- Neutral Sentiment: Commentary remains divided over Netflix’s long-term dominance and its premium valuation relative to Disney. The debate centers on whether Netflix’s more predictable streaming growth and emerging advertising business justify the higher multiple. Is Netflix’s Long-Term Dominance Under Threat?
- Negative Sentiment: CFO Spencer Adam Neumann sold 9,248 shares for approximately $701,000, reducing his holdings by 11.14%. While insider sales do not necessarily indicate a change in business outlook, the transaction may weigh modestly on sentiment. Netflix SEC Form 4 Filing
Netflix Profile
(
Free Report)
Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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Want to see what other hedge funds are holding NFLX? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Netflix, Inc. (NASDAQ:NFLX - Free Report).

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