Mn Services Vermogensbeheer B.V. lifted its position in Salesforce Inc. (NYSE:CRM - Free Report) by 1.9% during the 3rd quarter, according to the company in its most recent filing with the SEC. The fund owned 236,708 shares of the CRM provider's stock after purchasing an additional 4,300 shares during the quarter. Mn Services Vermogensbeheer B.V.'s holdings in Salesforce were worth $54,341,000 at the end of the most recent reporting period.
Other hedge funds have also made changes to their positions in the company. ABS Direct Equity Fund LLC acquired a new position in Salesforce in the second quarter valued at about $25,000. Manning & Napier Advisors LLC acquired a new stake in shares of Salesforce during the second quarter worth approximately $26,000. Persistent Asset Partners Ltd bought a new position in shares of Salesforce in the second quarter valued at approximately $27,000. Costello Asset Management INC raised its stake in shares of Salesforce by 410.3% in the first quarter. Costello Asset Management INC now owns 148 shares of the CRM provider's stock valued at $28,000 after acquiring an additional 119 shares during the last quarter. Finally, Gables Capital Management Inc. acquired a new position in shares of Salesforce in the 2nd quarter worth approximately $28,000. Institutional investors and hedge funds own 80.43% of the company's stock.
Analysts Set New Price Targets
A number of equities research analysts recently commented on CRM shares. BMO Capital Markets increased their price target on Salesforce from $250.00 to $285.00 and gave the stock an "outperform" rating in a research report on Thursday, September 17th. Wedbush initiated coverage on Salesforce in a research note on Wednesday, July 1st. They issued an "outperform" rating on the stock. Canaccord Genuity Group increased their target price on Salesforce from $270.00 to $300.00 and gave the stock a "buy" rating in a report on Thursday, September 17th. Jefferies Financial Group restated a "buy" rating on shares of Salesforce in a research note on Monday, September 21st. Finally, Monness Crespi & Hardt lifted their price target on Salesforce from $222.00 to $266.00 and gave the company a "buy" rating in a report on Thursday, August 27th. Three equities research analysts have rated the stock with a Strong Buy rating, thirty have issued a Buy rating, fourteen have given a Hold rating and three have assigned a Sell rating to the company. Based on data from MarketBeat.com, Salesforce has a consensus rating of "Moderate Buy" and a consensus price target of $275.14.
Get Our Latest Analysis on Salesforce
Key Stories Impacting Salesforce
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Agentforce adoption is broad, although demand remains a question. Oppenheimer maintained an Outperform rating and a $275 price target after a Dreamforce survey found that 85% of Salesforce customers had tried Agentforce. The firm characterized the data as evidence of healthy customer spending, but noted it has not yet clearly demonstrated accelerating demand. 85% of Salesforce Customers Have Tried Agentforce. Oppenheimer Says One Thing Is Missing
- Positive Sentiment: Salesforce’s financial profile supports a potential re-rating. Analysts and market commentators highlighted its profitability, free-cash-flow yield of approximately 8.2% of market value and relatively depressed forward valuation. The company’s latest reported quarter also showed double-digit revenue growth and a substantial earnings beat, providing fundamental support for the stock. Should You Buy Salesforce Stock For Its Cash?
- Positive Sentiment: Institutional buying and customer stickiness are improving sentiment. One market analysis argued that Salesforce’s switching costs, enterprise data ownership and agentic-AI capabilities make it more likely to benefit from AI than be displaced by it. Technical indicators reportedly showed improving money flow and relative strength, while analyst price targets remain above recent trading levels. Wall Street Left Software for Dead: 4 Stocks Institutions Are Buying Back
- Positive Sentiment: Storefront Next gained a commerce-security launch partner. Forter will provide fraud-prevention and trust-intelligence tools for Salesforce’s Storefront Next and Loyalty Management offerings. The partnership could strengthen Salesforce’s commerce proposition and help support adoption among enterprise customers. Salesforce Names a Launch Partner for Storefront Next
- Neutral Sentiment: Salesforce remains favored by some software-market commentators. Jim Cramer said he preferred Salesforce while discussing software-sector recoveries, but the comments were opinion-based and did not represent a new company announcement or change in earnings expectations. Jim Cramer Has Reservations About One of These Software Comebacks
- Negative Sentiment: Competitive migration tools highlight a potential customer-retention risk. Work4Flow launched a 90-day program designed to move enterprises from Salesforce to ServiceNow CRM, including data, custom objects and business logic. Although the announcement does not indicate broad customer departures, it reinforces competition and the risk that migration becomes easier. Work4Flow Launches 90-Day Program to Accelerate Salesforce-to-ServiceNow CRM Migration
Salesforce Stock Performance
Salesforce stock opened at $227.57 on Friday. Salesforce Inc. has a 1 year low of $146.32 and a 1 year high of $269.11. The company's 50-day moving average is $225.66 and its two-hundred day moving average is $192.67. The company has a current ratio of 0.84, a quick ratio of 0.84 and a debt-to-equity ratio of 1.02. The company has a market cap of $187.29 billion, a PE ratio of 20.75, a PEG ratio of 1.03 and a beta of 1.26.
Salesforce (NYSE:CRM - Get Free Report) last posted its quarterly earnings results on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, topping analysts' consensus estimates of $3.27 by $2.63. Salesforce had a net margin of 21.99% and a return on equity of 24.90%. The business had revenue of $11.35 billion during the quarter, compared to the consensus estimate of $11.33 billion. During the same period in the previous year, the firm posted $2.91 earnings per share. Salesforce's revenue for the quarter was up 10.8% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. Equities analysts anticipate that Salesforce Inc. will post 12.82 earnings per share for the current year.
Salesforce Announces Dividend
The firm also recently announced a quarterly dividend, which was paid on Thursday, October 8th. Shareholders of record on Thursday, September 17th were given a dividend of $0.44 per share. The ex-dividend date was Thursday, September 17th. This represents a $1.76 annualized dividend and a dividend yield of 0.8%. Salesforce's payout ratio is presently 16.04%.
Insiders Place Their Bets
In related news, Director Craig Conway sold 4,500 shares of the company's stock in a transaction dated Friday, September 4th. The stock was sold at an average price of $260.61, for a total value of $1,172,745.00. Following the completion of the sale, the director owned 5,437 shares in the company, valued at approximately $1,416,936.57. This represents a 45.29% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through this link. Also, Director David Blair Kirk bought 4,176 shares of the business's stock in a transaction on Friday, September 18th. The stock was bought at an average cost of $239.33 per share, for a total transaction of $999,442.08. Following the purchase, the director directly owned 18,748 shares of the company's stock, valued at approximately $4,486,958.84. This trade represents a 28.66% increase in their position. The SEC filing for this purchase provides additional information. Corporate insiders own 3.50% of the company's stock.
Salesforce Company Profile
(
Free Report)
Salesforce, Inc NYSE: CRM develops cloud-based customer relationship management (CRM) software and enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, analytics, data integration and collaboration through subscription-based services.
The company's product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Salesforce Platform, Data Cloud and Tableau. Salesforce also offers MuleSoft integration technology, Slack collaboration software and artificial intelligence capabilities through its Einstein platform.
See Also
Want to see what other hedge funds are holding CRM? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Salesforce Inc. (NYSE:CRM - Free Report).

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