Nykredit A S Buys Shares of 5,847 HubSpot, Inc. $HUBS

Key Points

• Nykredit A/S purchased 5,847 HubSpot shares during the second quarter, valued at approximately $1.07 million. Institutional investors collectively own 90.39% of the company.
• Analyst sentiment is mixed: 16 analysts rate HubSpot a Buy, 15 a Hold and two a Sell, producing an overall “Hold” consensus and an average price target of $273.97.
• HubSpot reported better-than-expected quarterly results, with $3.26 in EPS and $911.74 million in revenue, up 19.8% year over year. However, the stock remains well below its 12-month high and carries a relatively high P/E ratio of 77.03, highlighting valuation and growth risks.

Nykredit A S purchased a new stake in HubSpot, Inc. (NYSE:HUBS - Free Report) during the 2nd quarter, according to the company in its most recent disclosure with the SEC. The institutional investor purchased 5,847 shares of the software maker's stock, valued at approximately $1,067,000.

A number of other institutional investors and hedge funds have also made changes to their positions in the stock. Cary Street Partners Investment Advisory LLC acquired a new position in HubSpot during the 4th quarter worth about $33,000. Larson Financial Group LLC grew its stake in shares of HubSpot by 378.9% in the fourth quarter. Larson Financial Group LLC now owns 91 shares of the software maker's stock worth $37,000 after acquiring an additional 72 shares in the last quarter. Reflection Asset Management purchased a new stake in shares of HubSpot during the fourth quarter worth $37,000. Global Retirement Partners LLC purchased a new stake in shares of HubSpot during the second quarter worth approximately $38,000. Finally, Oslo Pensjonsforsikring AS acquired a new stake in HubSpot in the first quarter valued at approximately $74,000. 90.39% of the stock is owned by hedge funds and other institutional investors.

Wall Street Analyst Weigh In

HUBS has been the topic of a number of recent analyst reports. Royal Bank Of Canada reiterated an "outperform" rating and issued a $300.00 price objective on shares of HubSpot in a report on Friday, September 18th. TD Cowen dropped their price target on shares of HubSpot from $285.00 to $260.00 and set a "hold" rating on the stock in a research note on Friday, September 18th. Weiss Ratings reissued a "sell (d)" rating on shares of HubSpot in a report on Wednesday, June 24th. Wells Fargo & Company lowered shares of HubSpot from an "overweight" rating to a "neutral" rating in a research report on Thursday, August 6th. Finally, Needham & Company LLC reaffirmed a "buy" rating and set a $300.00 price target on shares of HubSpot in a research note on Friday, September 18th. Sixteen analysts have rated the stock with a Buy rating, fifteen have assigned a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat.com, the company currently has an average rating of "Hold" and a consensus price target of $273.97.

HubSpot News Roundup

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: Analysts raised their valuation targets. Truist lifted its target from $230 to $275 and reiterated a “buy” rating, while Stephens increased its target from $251 to $255, maintaining an “equal weight” rating. The revisions suggest analysts see meaningful upside after the recent decline. Truist Financial Forecasts Strong Price Appreciation for HubSpot Stock HubSpot Price Target Raised to $255
• Positive Sentiment: New product announcements could support growth expectations. HubSpot’s Fall 2026 release and upcoming UNBOUND 2026 briefing are drawing attention to new ways for teams to work, including automation and AI-related functionality. Successful adoption could strengthen HubSpot’s competitive position in CRM and marketing software. HubSpot Fall 2026 Release UNBOUND 2026 Announcements
• Positive Sentiment: Index inclusion may improve visibility. HubSpot was added to the S&P 400 Information Technology and Application Software subsectors, which could increase institutional awareness and potentially create incremental index-related demand. HubSpot Added to S&P 400 Information Technology
• Neutral Sentiment: Investors remain focused on growth metrics. Coverage emphasizes HubSpot’s long-term growth profile and integrations connecting Google Workspace, HubSpot, and Slack, but these reports do not provide new financial results or guidance. HubSpot Growth Metrics
• Negative Sentiment: The stock’s recent decline highlights ongoing risk. HUBS recently fell roughly 5.8%, and its elevated valuation leaves the shares sensitive to concerns about competition, execution, and slowing growth.
• Negative Sentiment: AI data-use concerns could weigh on customer sentiment. Guidance about restricting HubSpot from using customer data for AI training reflects privacy concerns that could complicate adoption or increase compliance expectations. HubSpot Customer Data and AI Training

HubSpot Price Performance

HUBS opened at $217.98 on Wednesday. HubSpot, Inc. has a 12 month low of $169.63 and a 12 month high of $525.47. The business has a 50-day moving average of $231.93 and a two-hundred day moving average of $222.80. The stock has a market capitalization of $10.87 billion, a price-to-earnings ratio of 77.03, a price-to-earnings-growth ratio of 2.24 and a beta of 1.18.

HubSpot (NYSE:HUBS - Get Free Report) last posted its quarterly earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share for the quarter, topping analysts' consensus estimates of $3.02 by $0.24. HubSpot had a net margin of 4.26% and a return on equity of 8.66%. The company had revenue of $911.74 million for the quarter, compared to the consensus estimate of $898.31 million. During the same quarter last year, the firm posted $2.19 earnings per share. HubSpot's revenue was up 19.8% on a year-over-year basis. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. Equities research analysts anticipate that HubSpot, Inc. will post 4.56 earnings per share for the current year.

Insider Buying and Selling

In other news, insider Erika Fisher sold 702 shares of the company's stock in a transaction dated Tuesday, August 4th. The stock was sold at an average price of $235.22, for a total value of $165,124.44. Following the completion of the sale, the insider owned 14,581 shares of the company's stock, valued at $3,429,742.82. This represents a 4.59% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, Director Gerald Dischler bought 925 shares of the company's stock in a transaction that occurred on Monday, August 10th. The shares were bought at an average price of $215.93 per share, for a total transaction of $199,735.25. Following the completion of the acquisition, the director owned 1,940 shares in the company, valued at approximately $418,904.20. This trade represents a 91.13% increase in their position. The SEC filing for this purchase provides additional information. In the last three months, insiders sold 26,202 shares of company stock valued at $5,998,079. Company insiders own 3.70% of the company's stock.

About HubSpot

HubSpot, Inc develops cloud-based customer relationship management (CRM) and marketing software for businesses. Its platform is designed to help organizations attract prospects, manage customer interactions, close sales and provide ongoing service through an integrated set of tools.

The company's products include Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub and Commerce Hub. These offerings support marketing automation, sales engagement, customer support, content management, data integration, payments and other commercial activities.

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