Rockport Wealth LLC Purchases 91,160 Shares of Netflix, Inc. $NFLX

Key Points

• Rockport Wealth LLC increased its Netflix stake by 916.4% in the fourth quarter, buying 91,160 shares and lifting its total position to 101,108 shares worth about $9.48 million.
• Netflix continues to attract heavy institutional interest, with firms like Vanguard, Baillie Gifford, and Jennison also sharply boosting holdings; overall, 80.93% of the stock is owned by institutional investors.
• Wall Street remains broadly bullish on Netflix’s outlook, citing growth in the ad-supported tier and potential from live sports, while recent insider selling and the stock’s weakness below prior highs highlight ongoing execution risk.

Rockport Wealth LLC raised its position in shares of Netflix, Inc. (NASDAQ:NFLX - Free Report) by 916.4% in the fourth quarter, according to the company in its most recent filing with the Securities & Exchange Commission. The institutional investor owned 101,108 shares of the Internet television network's stock after purchasing an additional 91,160 shares during the period. Netflix comprises 1.8% of Rockport Wealth LLC's portfolio, making the stock its 15th biggest position. Rockport Wealth LLC's holdings in Netflix were worth $9,480,000 at the end of the most recent reporting period.

A number of other institutional investors and hedge funds have also bought and sold shares of NFLX. Vanguard Group Inc. raised its position in Netflix by 912.5% during the 4th quarter. Vanguard Group Inc. now owns 390,014,981 shares of the Internet television network's stock valued at $36,567,805,000 after purchasing an additional 351,493,659 shares in the last quarter. Baillie Gifford & Co. raised its position in Netflix by 912.3% during the 4th quarter. Baillie Gifford & Co. now owns 36,940,035 shares of the Internet television network's stock valued at $3,463,498,000 after purchasing an additional 33,290,988 shares in the last quarter. Jennison Associates LLC raised its position in Netflix by 639.9% during the 4th quarter. Jennison Associates LLC now owns 34,871,951 shares of the Internet television network's stock valued at $3,269,594,000 after purchasing an additional 30,158,900 shares in the last quarter. Sumitomo Mitsui Trust Group Inc. raised its position in Netflix by 891.3% during the 4th quarter. Sumitomo Mitsui Trust Group Inc. now owns 12,099,908 shares of the Internet television network's stock valued at $1,134,487,000 after purchasing an additional 10,879,276 shares in the last quarter. Finally, Principal Financial Group Inc. raised its position in Netflix by 850.7% during the 4th quarter. Principal Financial Group Inc. now owns 10,858,157 shares of the Internet television network's stock valued at $1,018,062,000 after purchasing an additional 9,716,017 shares in the last quarter. 80.93% of the stock is owned by institutional investors.

Insider Activity

In related news, insider David A. Hyman sold 5,722 shares of the business's stock in a transaction on Tuesday, May 5th. The stock was sold at an average price of $88.08, for a total transaction of $503,993.76. Following the transaction, the insider directly owned 316,100 shares in the company, valued at $27,842,088. The trade was a 1.78% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CEO Gregory K. Peters sold 27,312 shares of the business's stock in a transaction on Thursday, May 7th. The stock was sold at an average price of $88.69, for a total value of $2,422,301.28. Following the transaction, the chief executive officer owned 120,931 shares in the company, valued at approximately $10,725,370.39. This trade represents a 18.42% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 1,422,769 shares of company stock worth $135,144,073 over the last quarter. Company insiders own 1.37% of the company's stock.

Key Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Bank of America reiterated a Buy rating and a $125 price target, arguing Netflix’s ad business is becoming a major long-term revenue driver as its ad-supported tier continues to scale. Netflix Stock Gains as BofA Maintains $125 Price Target
• Positive Sentiment: Multiple reports highlighted that analysts remain constructive on NFLX because of expanding ad inventory, stronger engagement, and the company’s push into live sports, which could unlock additional monetization. Binge-Watching To Live Sports: Why Netflix Is Chasing Massive 800 Million Smart-TV Jackpot
• Positive Sentiment: Citi also maintained a Buy rating with a $115 target, citing growth in the ad-supported business and user engagement as reasons for optimism. Citi Maintains Buy Rating on Netflix (NFLX) Stock
• Positive Sentiment: Netflix was also mentioned favorably in broader commentary as a stock with potential upside after its recent pullback, with some analysts arguing the selloff has outpaced the underlying fundamentals. NFLX Stock Collapsed. The Fundamentals Did Not
• Neutral Sentiment: Several articles framed Netflix as a long-term value and growth story, but did not point to any new operational catalyst beyond ongoing confidence in the business. Is Now the Time to Buy Forgotten FAANG Stock Netflix?
• Neutral Sentiment: Netflix’s high-profile UFC/MMA event coverage and recent entertainment headlines added visibility to the platform, but these stories were not directly tied to a fundamental change in the company’s outlook. Ronda Rousey comeback fight coverage on Netflix’s MVP card
• Negative Sentiment: Despite the bullish tone from Wall Street, coverage also noted that NFLX remains well below recent highs, reflecting investor concern about recent share-price weakness and the need to prove that ad growth and live sports can translate into stronger earnings momentum. Jim Cramer Discusses Netflix (NFLX), JPMorgan & Risk-Reward
• Negative Sentiment: Forbes noted Netflix’s ad tier now has scale, but the market is still waiting to see whether advertisers will pay premium rates, especially around live NFL games, leaving execution risk in place. Netflix Has 250 Million Ad Viewers. Now It Has To Prove Their Value

Netflix Stock Up 3.0%

Shares of NFLX stock opened at $89.65 on Tuesday. Netflix, Inc. has a 1-year low of $75.01 and a 1-year high of $134.12. The stock's fifty day moving average price is $94.55 and its 200 day moving average price is $94.64. The company has a debt-to-equity ratio of 0.43, a current ratio of 1.41 and a quick ratio of 1.41. The company has a market cap of $377.50 billion, a price-to-earnings ratio of 28.96, a price-to-earnings-growth ratio of 1.11 and a beta of 1.55.

Netflix (NASDAQ:NFLX - Get Free Report) last announced its earnings results on Thursday, April 16th. The Internet television network reported $1.23 earnings per share for the quarter, topping the consensus estimate of $0.76 by $0.47. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The firm had revenue of $12.25 billion for the quarter, compared to the consensus estimate of $12.17 billion. During the same period in the previous year, the business earned $6.61 EPS. The firm's revenue for the quarter was up 16.2% on a year-over-year basis. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, research analysts expect that Netflix, Inc. will post 3.6 earnings per share for the current fiscal year.

Analysts Set New Price Targets

Several research firms have recently commented on NFLX. Citizens Jmp reissued a "market perform" rating on shares of Netflix in a research report on Wednesday, April 15th. Wedbush reissued an "outperform" rating and issued a $118.00 price target on shares of Netflix in a research report on Thursday, April 16th. JPMorgan Chase & Co. reissued a "buy" rating on shares of Netflix in a research report on Wednesday, April 22nd. Weiss Ratings raised Netflix from a "hold (c)" rating to a "hold (c+)" rating in a research report on Monday, May 4th. Finally, China Renaissance boosted their price target on Netflix from $90.00 to $100.00 and gave the stock a "hold" rating in a research report on Friday, April 17th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and sixteen have assigned a Hold rating to the company. According to MarketBeat, the company presently has a consensus rating of "Moderate Buy" and an average target price of $114.82.

About Netflix

Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.