Strategic Planning Group LLC decreased its holdings in shares of Alphabet Inc. (NASDAQ:GOOG - Free Report) by 6.7% in the 4th quarter, according to its most recent 13F filing with the SEC. The fund owned 141,410 shares of the information services provider's stock after selling 10,127 shares during the period. Alphabet makes up 5.7% of Strategic Planning Group LLC's holdings, making the stock its 2nd largest position. Strategic Planning Group LLC's holdings in Alphabet were worth $44,375,000 as of its most recent SEC filing.
A number of other large investors also recently made changes to their positions in GOOG. Tradewinds LLC. grew its holdings in shares of Alphabet by 2,134.8% in the 3rd quarter. Tradewinds LLC. now owns 45,098 shares of the information services provider's stock valued at $10,984,000 after buying an additional 43,080 shares during the period. Kathmere Capital Management LLC lifted its holdings in shares of Alphabet by 8.5% during the 4th quarter. Kathmere Capital Management LLC now owns 29,896 shares of the information services provider's stock valued at $9,381,000 after purchasing an additional 2,341 shares in the last quarter. Atlantic Union Bankshares Corp lifted its holdings in shares of Alphabet by 31.3% during the 3rd quarter. Atlantic Union Bankshares Corp now owns 354,529 shares of the information services provider's stock valued at $86,345,000 after purchasing an additional 84,553 shares in the last quarter. Baltimore Washington Financial Advisors Inc. grew its position in shares of Alphabet by 0.9% in the 3rd quarter. Baltimore Washington Financial Advisors Inc. now owns 221,391 shares of the information services provider's stock valued at $53,920,000 after purchasing an additional 2,009 shares during the period. Finally, Newbridge Financial Services Group Inc. increased its stake in Alphabet by 7.5% during the 4th quarter. Newbridge Financial Services Group Inc. now owns 60,739 shares of the information services provider's stock worth $19,060,000 after purchasing an additional 4,239 shares in the last quarter. Institutional investors and hedge funds own 27.26% of the company's stock.
Analyst Upgrades and Downgrades
Several analysts have commented on the stock. Piper Sandler restated an "overweight" rating and set a $395.00 target price on shares of Alphabet in a report on Thursday, February 5th. Freedom Capital downgraded shares of Alphabet from a "strong-buy" rating to a "hold" rating in a research report on Monday, May 4th. Raymond James Financial restated a "strong-buy" rating and set a $425.00 price objective on shares of Alphabet in a report on Thursday, April 30th. Weiss Ratings reaffirmed a "buy (b)" rating on shares of Alphabet in a research report on Monday, April 20th. Finally, DZ Bank raised shares of Alphabet to a "strong-buy" rating in a research note on Monday, February 16th. Six investment analysts have rated the stock with a Strong Buy rating, twenty-eight have assigned a Buy rating and four have given a Hold rating to the company's stock. According to MarketBeat, Alphabet presently has a consensus rating of "Buy" and an average target price of $365.23.
Check Out Our Latest Analysis on Alphabet
Insider Activity
In related news, Director John L. Hennessy sold 1,050 shares of Alphabet stock in a transaction dated Friday, May 15th. The stock was sold at an average price of $393.26, for a total value of $412,923.00. Following the sale, the director owned 2,531 shares of the company's stock, valued at approximately $995,341.06. The trade was a 29.32% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Frances Arnold sold 102 shares of the company's stock in a transaction dated Thursday, April 30th. The stock was sold at an average price of $371.00, for a total value of $37,842.00. Following the sale, the director owned 18,621 shares in the company, valued at $6,908,391. The trade was a 0.54% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders sold 226,481 shares of company stock worth $27,422,061. 12.99% of the stock is currently owned by company insiders.
Alphabet News Roundup
Here are the key news stories impacting Alphabet this week:
- Positive Sentiment: Google I/O 2026 showcased major AI products and upgrades, including Gemini 3.5 Flash, Gemini Spark, AI-powered Search changes, and new monetization features, reinforcing confidence that Alphabet can monetize AI across its core businesses.
- Positive Sentiment: Alphabet and Blackstone announced a $5 billion AI cloud venture built around Google’s TPU chips, which could expand Google Cloud and strengthen Alphabet’s position in AI infrastructure. Google, Blackstone to create new AI cloud company, WSJ reports
- Positive Sentiment: Wall Street commentary after I/O has been bullish, with multiple firms reiterating Buy/Outperform ratings and higher price targets, suggesting the market sees more upside from Alphabet’s AI strategy.
- Positive Sentiment: Recent coverage says Alphabet’s AI adoption, cloud growth, and record operating margins support the view that the company is not just spending on AI, but improving profitability as well.
- Neutral Sentiment: Some reports note mixed signals from large investors and traders, including portfolio trimming by a few funds and valuation concerns after the stock’s strong run.
- Negative Sentiment: Alphabet also faced headlines about a director sale and a major shareholder reducing its stake, which may create modest short-term pressure as investors lock in gains. TikTok, YouTube lag on UK child safety as rivals act, regulator says
Alphabet Stock Performance
NASDAQ:GOOG opened at $384.90 on Thursday. The company has a market cap of $4.66 trillion, a P/E ratio of 29.36, a price-to-earnings-growth ratio of 1.65 and a beta of 1.25. Alphabet Inc. has a twelve month low of $163.33 and a twelve month high of $404.47. The business has a 50 day moving average price of $332.59 and a two-hundred day moving average price of $319.68. The company has a quick ratio of 1.92, a current ratio of 1.92 and a debt-to-equity ratio of 0.16.
Alphabet (NASDAQ:GOOG - Get Free Report) last posted its quarterly earnings data on Thursday, April 30th. The information services provider reported $5.11 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $2.68 by $2.43. Alphabet had a net margin of 37.92% and a return on equity of 38.99%. The company had revenue of $109.90 billion for the quarter, compared to the consensus estimate of $106.96 billion. During the same period last year, the company earned $2.81 earnings per share. The firm's revenue was up 21.8% compared to the same quarter last year. As a group, analysts expect that Alphabet Inc. will post 14.29 EPS for the current fiscal year.
Alphabet Increases Dividend
The firm also recently declared a quarterly dividend, which will be paid on Monday, June 15th. Shareholders of record on Monday, June 8th will be paid a $0.22 dividend. This represents a $0.88 annualized dividend and a yield of 0.2%. The ex-dividend date is Monday, June 8th. This is an increase from Alphabet's previous quarterly dividend of $0.21. Alphabet's dividend payout ratio (DPR) is presently 6.41%.
About Alphabet
(
Free Report)
Alphabet Inc NASDAQ: GOOG is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as "Other Bets." Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company's history.
Alphabet's core business centers on internet search and advertising, with Google Search and the company's ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.
Further Reading

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