NYSE:SO Southern (SO) Stock Price, News & Analysis $83.71 +0.24 (+0.29%) Closing price 10/2/2026 03:59 PM EasternExtended Trading$84.10 +0.39 (+0.47%) As of 10/2/2026 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Southern Stock (NYSE:SO) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Southern alerts:Sign Up Key Stats Today's Range$83.59▼$84.3150-Day Range$82.32▼$96.9452-Week Range$81.69▼$100.83Volume7.80 million shsAverage Volume6.20 million shsMarket Capitalization$96.30 billionP/E Ratio20.07Dividend Yield3.63%Price Target$100.08Consensus RatingHold Company Overview Southern Company (NYSE:SO) is a diversified energy holding company headquartered in Atlanta, Georgia. Through its operating subsidiaries, the company generates, transmits, distributes and sells electricity, while also providing natural gas distribution and related energy services. Southern’s regulated electric utilities include Alabama Power, Georgia Power and Mississippi Power, which serve residential, commercial and industrial customers across the southeastern United States. The company’s portfolio includes coal, natural gas, nuclear, hydroelectric and renewable generation assets. Southern Nuclear operates the company’s nuclear facilities, while Southern Power develops and owns wholesale electricity generation and renewable energy projects. Through Southern Company Gas, the company also serves natural gas customers through utilities including Atlanta Gas Light, Nicor Gas, Virginia Natural Gas and Chattanooga Gas. Southern Company traces its history to 1945 and has expanded from a regional electric utility holding company into a broader energy enterprise. Chris Womack serves as the company’s chairman, president and chief executive officer.AI Generated. May Contain Errors. Read More Southern Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks97th Percentile Overall ScoreSO MarketRank™: Southern scored higher than 97% of companies evaluated by MarketBeat, and ranked 13th out of 96 stocks in the utilities sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.7 / 5Analyst RatingHold Consensus RatingSouthern has received a consensus rating of Hold. The company's average rating score is 2.25, and is based on no strong buy ratings, 7 buy ratings, 11 hold ratings, and 2 sell ratings.Upside PotentialSouthern has a consensus price target of $100.08, representing about 19.6% upside from its current price of $83.71.Amount of Analyst CoverageSouthern has been the subject of 7 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Southern's stock forecast and price target. Earnings and Valuation2.5 / 5Proj. Earnings Growth7.19% Earnings GrowthEarnings for Southern are expected to grow by 7.19% in the coming year, from $4.59 to $4.92 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Southern is 20.07, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.65.Price to Earnings Ratio vs. SectorThe P/E ratio of Southern is 20.07, which means that it is trading at a less expensive P/E ratio than the Utilities sector average P/E ratio of about 23.70.Price to Earnings Growth RatioSouthern has a PEG Ratio of 2.23. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioSouthern has a P/B Ratio of 2.37. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.Read more about Southern's valuation and earnings. Short Interest4.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted2.52% of the float of Southern has been sold short.Short Interest Ratio / Days to CoverSouthern has a short interest ratio ("days to cover") of 5.24.Change versus previous monthShort interest in Southern has recently decreased by 17.71%, indicating that investor sentiment is improving significantly. Dividend5.0 / 5Dividend StrengthStrong Dividend LeadershipSouthern is a leading dividend payer. It pays a dividend yield of 3.63%, putting its dividend yield in the top 25% of dividend-paying stocks.Dividend GrowthSouthern has been increasing its dividend for 25 years.Dividend CoverageThe dividend payout ratio of Southern is 72.90%. This payout ratio is at a healthy, sustainable level, below 75%.Dividend SustainabilityBased on earnings estimates, Southern will have a dividend payout ratio of 61.79% next year. This indicates that Southern will be able to sustain or increase its dividend.Read more about Southern's dividend. News and Social Media2.5 / 5News Sentiment-0.03 News SentimentSouthern has a news sentiment score of -0.03. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.55 average news sentiment score of Utilities companies.News Coverage This WeekMarketBeat has tracked 8 news articles for Southern this week, compared to 5 articles on an average week.Search Interest41 people have searched for SO on MarketBeat in the last 30 days. This is an increase of 46% compared to the previous 30 days.MarketBeat Follows32 people have added Southern to their MarketBeat watchlist in the last 30 days. This is an increase of 191% compared to the previous 30 days. Company Ownership0.7 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Southern insiders have not sold or bought any company stock.Percentage Held by Insiders0.16% of the stock of Southern is held by insiders.Percentage Held by Institutions64.10% of the stock of Southern is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Southern's insider trading history. Receive SO Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Southern and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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These 5 Could Be October OpportunitiesOctober 2 at 9:15 AM | 247wallst.comSouthern Company (The) (NYSE:SO) Receives Consensus Rating of "Hold" from BrokeragesOctober 1 at 2:28 AM | americanbankingnews.comTrump’s issues shocking Executive Order on U.S. DollarThree days into his second term, President Trump signed Executive Order 14178 a move the press barely covered. Buried inside is what some call the legal groundwork for the biggest change to American money in over a century, with a key Treasury vote potentially as soon as January 18. Ian King, Chief Strategist at Strategic Fortunes, breaks down what the order could mean for the dollar and the financial system.October 4 at 1:00 AM | Banyan Hill Publishing (Ad)Southern or Duke: Which Utility Dividend Holds Up Against the Data Center BuildoutSeptember 30, 2026 | 247wallst.comNEE vs. SO: Which Utility Stock Wins for Retirement Income in 2026?September 30, 2026 | 247wallst.comSouthern (NYSE:SO) Hits New 52-Week Low - Time to Sell?September 29, 2026 | americanbankingnews.comTrump Bought These 2 Stocks. Billionaires Were Selling ThemSeptember 28, 2026 | finance.yahoo.comSouthern Company: A 3.67% Yield With 17 Gigawatts Of Contracted Load At 52-Week LowsSeptember 27, 2026 | seekingalpha.comSee More Headlines SO Stock Analysis - Frequently Asked Questions How have SO shares performed this year? Southern's stock was trading at $87.23 at the beginning of the year. Since then, SO shares have decreased by 4.0% and is now trading at $83.7110. How were Southern's earnings last quarter? Southern Company (The) (NYSE:SO) announced its quarterly earnings results on Wednesday, July, 29th. The utilities provider reported $1.13 EPS for the quarter, topping the consensus estimate of $1.01 by $0.12. The business's quarterly revenue was up .1% compared to the same quarter last year. Read the conference call transcript. Does Southern have any subsidiaries? Southern subsidiaries include these companies: Mankato Energy Center LLC, PowerSecure International Inc, AGL Resources, Adobe Solar LLC, Alabama Power, Alabama Power Capital Trust V, Alabama Property Company, and others. Who are Southern's major shareholders? Southern's top institutional investors include Coastline Trust Co. Insiders that own company stock include James Y Kerr II, Stephen E Kuczynski, Kimberly S Greene, Martin Bernard Davis, Anthony L Wilson, Bryan D Anderson, Christopher Cummiskey, David P Poroch, Sloane N Drake, James Jeffrey Peoples and Sterling A Jr Spainhour. View institutional ownership trends. How do I buy shares of Southern? Shares of SO stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Southern own? Based on aggregate information from My MarketBeat watchlists, some other companies that Southern investors own include Chevron (CVX), Bristol Myers Squibb (BMY), Comcast (CMCSA), Charles Schwab (SCHW), McKesson (MCK), Edwards Lifesciences (EW) and Yum! Brands (YUM). Company Calendar Last Earnings7/29/2026Record date for 9/8 Dividend8/17/2026Ex-Dividend for 9/8 Dividend8/17/2026Dividend Payable9/08/2026Today10/04/2026Next Earnings (Estimated)11/05/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (1w+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 For the last 11 days, SO's financial health has been in the Red zone, according to TradeSmith. Industry, Sector and Symbol Stock ExchangeNYSE SectorUtilities Industry Electric Utilities Sub-IndustryElectric Utilities Current SymbolNYSE:SO CIK92122 Webwww.southerncompany.com Phone(404) 506-5000Fax404-506-0344Employees29,800Year Founded1945Price Target and Rating Average Price Target for Southern$100.08 High Price Target$112.00 Low Price Target$79.00 Potential Upside/Downside+19.6%Consensus RatingHold Rating Score (0-4)2.25 Research Coverage20 Analysts Profitability EPS (Trailing Twelve Months)$4.17 Trailing P/E Ratio20.07 Forward P/E Ratio18.24 P/E Growth2.23Net Income$4.34 billion Net Margins15.43% Pretax Margin17.39% Return on Equity12.93% Return on Assets3.28% Debt Debt-to-Equity Ratio1.62 Current Ratio0.79 Quick Ratio0.59 Sales & Book Value Annual Sales$29.55 billion Price / Sales3.26 Cash Flow$9.79 per share Price / Cash Flow8.55 Book Value$35.30 per share Price / Book2.37Miscellaneous Outstanding Shares1,150,360,000Free Float1,148,522,000Market Cap$96.30 billion OptionableOptionable Beta0.31 Social Links 10 Best Stocks to Own in Fall 2026AI spending is reshaping the market, and the opportunity extends far beyond the biggest chipmakers. Discover 10 stocks set to benefit from powerful trends in AI infrastructure, cloud computing, energy, capital returns, and consumer growth this fall.Get This Free Report This page (NYSE:SO) was last updated on 10/4/2026 by MarketBeat.com Staff. From Our PartnersElon Warns "America Will Go Bankrupt". 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Jeff Brown, former semiconductor executive, says ...Brownstone Research | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Southern Company (The) Please log in to your account or sign up in order to add this asset to your watchlist. Share Southern With A Colleague Link copied to clipboard. Unlock superior investment research and tools. Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools and reports. Get MarketBeat All Access MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. 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