LendingTree, Inc. operates an online marketplace that helps consumers compare and connect with providers of financial products. Through its digital platforms, the company facilitates shopping for mortgages, home equity loans, personal loans, business loans, credit cards, insurance and other consumer financial services.
The company generally earns revenue by connecting consumers with banks, lenders, insurers and other financial service providers. Its websites and tools are designed to provide product comparisons, educational content and lead-generation services, allowing consumers to evaluate available options and request offers from participating providers.
Founded in 1996 by Doug Lebda, LendingTree is headquartered in Charlotte, North Carolina, and primarily serves consumers and financial service providers in the United States. Doug Lebda has served as the company’s founder and chief executive officer, as well as a member of its board, for much of its history.
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