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LendingTree (TREE) Competitors

LendingTree logo
$28.04 -0.92 (-3.18%)
As of 08/31/2026 04:00 PM Eastern

TREE vs. PRG, ATLC, QFIN, JCAP, and LU

Should you buy LendingTree stock or one of its competitors? LendingTree's main competitors and comparable companies include PROG (PRG), Atlanticus (ATLC), Qfin (QFIN), Jernigan Capital (JCAP), and Lufax (LU). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer finance" industry.

How does LendingTree compare to PROG?

PROG (NYSE:PRG) and LendingTree (NASDAQ:TREE) are both small-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, valuation, dividends, media sentiment, profitability, analyst recommendations, institutional ownership and risk.

PROG currently has a consensus target price of $49.44, suggesting a potential upside of 29.52%. LendingTree has a consensus target price of $61.33, suggesting a potential upside of 118.74%. Given LendingTree's higher possible upside, analysts clearly believe LendingTree is more favorable than PROG.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PROG
0 Sell rating(s)
3 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.80
LendingTree
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

LendingTree has lower revenue, but higher earnings than PROG. LendingTree is trading at a lower price-to-earnings ratio than PROG, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PROG$2.41B0.63$146.79M$3.6210.54
LendingTree$1.27B0.31$151.31M$12.902.17

In the previous week, LendingTree had 19 more articles in the media than PROG. MarketBeat recorded 24 mentions for LendingTree and 5 mentions for PROG. PROG's average media sentiment score of 0.89 beat LendingTree's score of 0.41 indicating that PROG is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PROG
3 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
LendingTree
5 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

97.9% of PROG shares are held by institutional investors. Comparatively, 68.3% of LendingTree shares are held by institutional investors. 3.7% of PROG shares are held by company insiders. Comparatively, 4.0% of LendingTree shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

PROG has a beta of 1.79, suggesting that its share price is 79% more volatile than the broader market. Comparatively, LendingTree has a beta of 2.04, suggesting that its share price is 104% more volatile than the broader market.

LendingTree has a net margin of 14.33% compared to PROG's net margin of 5.57%. PROG's return on equity of 21.88% beat LendingTree's return on equity.

Company Net Margins Return on Equity Return on Assets
PROG5.57% 21.88% 9.15%
LendingTree 14.33%14.57%4.49%

Summary

PROG beats LendingTree on 10 of the 17 factors compared between the two stocks.

How does LendingTree compare to Atlanticus?

Atlanticus (NASDAQ:ATLC) and LendingTree (NASDAQ:TREE) are both small-cap finance companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, profitability, analyst recommendations, valuation, institutional ownership, media sentiment, risk and dividends.

Atlanticus presently has a consensus price target of $126.00, suggesting a potential upside of 39.27%. LendingTree has a consensus price target of $61.33, suggesting a potential upside of 118.74%. Given LendingTree's higher probable upside, analysts plainly believe LendingTree is more favorable than Atlanticus.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Atlanticus
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
1 Strong Buy rating(s)
2.88
LendingTree
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

LendingTree has lower revenue, but higher earnings than Atlanticus. LendingTree is trading at a lower price-to-earnings ratio than Atlanticus, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Atlanticus$1.97B0.70$122.20M$7.6911.76
LendingTree$1.27B0.31$151.31M$12.902.17

LendingTree has a net margin of 14.33% compared to Atlanticus' net margin of 5.80%. Atlanticus' return on equity of 25.17% beat LendingTree's return on equity.

Company Net Margins Return on Equity Return on Assets
Atlanticus5.80% 25.17% 2.15%
LendingTree 14.33%14.57%4.49%

Atlanticus has a beta of 2.11, suggesting that its share price is 111% more volatile than the broader market. Comparatively, LendingTree has a beta of 2.04, suggesting that its share price is 104% more volatile than the broader market.

14.2% of Atlanticus shares are held by institutional investors. Comparatively, 68.3% of LendingTree shares are held by institutional investors. 51.0% of Atlanticus shares are held by insiders. Comparatively, 4.0% of LendingTree shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, LendingTree had 17 more articles in the media than Atlanticus. MarketBeat recorded 24 mentions for LendingTree and 7 mentions for Atlanticus. Atlanticus' average media sentiment score of 1.41 beat LendingTree's score of 0.41 indicating that Atlanticus is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Atlanticus
5 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
LendingTree
5 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Atlanticus beats LendingTree on 9 of the 16 factors compared between the two stocks.

How does LendingTree compare to Qfin?

Qfin (NASDAQ:QFIN) and LendingTree (NASDAQ:TREE) are both small-cap finance companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, risk, valuation, profitability, earnings, institutional ownership, dividends and media sentiment.

Qfin has a beta of 0.63, meaning that its stock price is 37% less volatile than the broader market. Comparatively, LendingTree has a beta of 2.04, meaning that its stock price is 104% more volatile than the broader market.

Qfin has higher revenue and earnings than LendingTree. Qfin is trading at a lower price-to-earnings ratio than LendingTree, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Qfin$2.75B0.38$856.52M$4.162.08
LendingTree$1.27B0.31$151.31M$12.902.17

In the previous week, Qfin had 8 more articles in the media than LendingTree. MarketBeat recorded 32 mentions for Qfin and 24 mentions for LendingTree. LendingTree's average media sentiment score of 0.41 beat Qfin's score of -0.45 indicating that LendingTree is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Qfin
1 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
8 Negative mention(s)
3 Very Negative mention(s)
Neutral
LendingTree
5 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Qfin currently has a consensus target price of $12.29, suggesting a potential upside of 41.90%. LendingTree has a consensus target price of $61.33, suggesting a potential upside of 118.74%. Given LendingTree's stronger consensus rating and higher probable upside, analysts plainly believe LendingTree is more favorable than Qfin.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Qfin
3 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.75
LendingTree
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

74.8% of Qfin shares are owned by institutional investors. Comparatively, 68.3% of LendingTree shares are owned by institutional investors. 17.1% of Qfin shares are owned by company insiders. Comparatively, 4.0% of LendingTree shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Qfin has a net margin of 22.23% compared to LendingTree's net margin of 14.33%. Qfin's return on equity of 15.23% beat LendingTree's return on equity.

Company Net Margins Return on Equity Return on Assets
Qfin22.23% 15.23% 6.60%
LendingTree 14.33%14.57%4.49%

Summary

Qfin beats LendingTree on 9 of the 16 factors compared between the two stocks.

How does LendingTree compare to Jernigan Capital?

Jernigan Capital (NASDAQ:JCAP) and LendingTree (NASDAQ:TREE) are both small-cap finance companies, but which is the better investment? We will compare the two companies based on the strength of their dividends, media sentiment, risk, institutional ownership, analyst recommendations, earnings, valuation and profitability.

68.3% of LendingTree shares are held by institutional investors. 8.3% of Jernigan Capital shares are held by company insiders. Comparatively, 4.0% of LendingTree shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Jernigan Capital has higher earnings, but lower revenue than LendingTree. LendingTree is trading at a lower price-to-earnings ratio than Jernigan Capital, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Jernigan Capital$613.29M1.95$187.96M$2.458.49
LendingTree$1.27B0.31$151.31M$12.902.17

In the previous week, LendingTree had 20 more articles in the media than Jernigan Capital. MarketBeat recorded 24 mentions for LendingTree and 4 mentions for Jernigan Capital. LendingTree's average media sentiment score of 0.41 beat Jernigan Capital's score of 0.14 indicating that LendingTree is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Jernigan Capital
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
LendingTree
5 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Jernigan Capital has a beta of -0.16, meaning that its share price is 116% less volatile than the broader market. Comparatively, LendingTree has a beta of 2.04, meaning that its share price is 104% more volatile than the broader market.

Jernigan Capital has a net margin of 23.50% compared to LendingTree's net margin of 14.33%. Jernigan Capital's return on equity of 35.87% beat LendingTree's return on equity.

Company Net Margins Return on Equity Return on Assets
Jernigan Capital23.50% 35.87% 8.16%
LendingTree 14.33%14.57%4.49%

Jernigan Capital currently has a consensus target price of $27.50, indicating a potential upside of 32.15%. LendingTree has a consensus target price of $61.33, indicating a potential upside of 118.74%. Given LendingTree's higher probable upside, analysts plainly believe LendingTree is more favorable than Jernigan Capital.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Jernigan Capital
1 Sell rating(s)
1 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.71
LendingTree
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

Summary

Jernigan Capital and LendingTree tied by winning 8 of the 16 factors compared between the two stocks.

How does LendingTree compare to Lufax?

Lufax (NYSE:LU) and LendingTree (NASDAQ:TREE) are both small-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, risk, earnings, analyst recommendations, institutional ownership, valuation, dividends and profitability.

Lufax has a beta of 0.8, suggesting that its stock price is 20% less volatile than the broader market. Comparatively, LendingTree has a beta of 2.04, suggesting that its stock price is 104% more volatile than the broader market.

LendingTree has a net margin of 14.33% compared to Lufax's net margin of 0.00%. LendingTree's return on equity of 14.57% beat Lufax's return on equity.

Company Net Margins Return on Equity Return on Assets
LufaxN/A N/A N/A
LendingTree 14.33%14.57%4.49%

69.1% of Lufax shares are held by institutional investors. Comparatively, 68.3% of LendingTree shares are held by institutional investors. 4.0% of LendingTree shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

In the previous week, LendingTree had 23 more articles in the media than Lufax. MarketBeat recorded 24 mentions for LendingTree and 1 mentions for Lufax. Lufax's average media sentiment score of 0.71 beat LendingTree's score of 0.41 indicating that Lufax is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Lufax
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
LendingTree
5 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Lufax presently has a consensus price target of $1.70, suggesting a potential upside of 36.00%. LendingTree has a consensus price target of $61.33, suggesting a potential upside of 118.74%. Given LendingTree's stronger consensus rating and higher possible upside, analysts plainly believe LendingTree is more favorable than Lufax.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lufax
2 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.75
LendingTree
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71

LendingTree has lower revenue, but higher earnings than Lufax. Lufax is trading at a lower price-to-earnings ratio than LendingTree, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lufax$3.77B0.29-$291.79M-$0.61N/A
LendingTree$1.27B0.31$151.31M$12.902.17

Summary

LendingTree beats Lufax on 13 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TREE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TREE vs. The Competition

MetricLendingTreeConsumer Finance IndustryFinance SectorNASDAQ Exchange
Market Cap$406.60M$7.43B$14.03B$12.89B
Dividend YieldN/A12.46%5.88%11.27%
P/E Ratio2.179.1426.6525.50
Price / Sales0.3178.79522.1697.13
Price / Cash8.2111.7230.4036.03
Price / Book1.342.652.786.34
Net Income$151.31M$442.63M$1.32B$349.45M
7 Day Performance-8.25%-2.12%-0.37%-0.67%
1 Month Performance-11.99%-0.59%2.41%4.48%
1 Year Performance-58.73%7.18%10.45%14.94%

LendingTree Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TREE
LendingTree
4.6114 of 5 stars
$28.04
-3.2%
$61.33
+118.7%
-58.7%$406.60M$1.27B2.171,250
PRG
PROG
4.669 of 5 stars
$39.03
+0.7%
$49.44
+26.7%
+8.4%$1.54B$2.41B10.781,151
ATLC
Atlanticus
4.8413 of 5 stars
$95.15
-1.0%
$126.00
+32.4%
+35.6%$1.46B$1.97B12.37330
QFIN
Qfin
4.9168 of 5 stars
$10.99
-5.0%
$16.31
+48.4%
-70.3%$1.41B$2.75B2.013,557
JCAP
Jernigan Capital
4.8604 of 5 stars
$22.11
-0.8%
$27.50
+24.4%
+10.6%$1.28B$613.29M9.021,120

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This page (NASDAQ:TREE) was last updated on 9/1/2026 by MarketBeat.com Staff.
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