LiveRamp, trading on the NYSE under the symbol RAMP, is a leading provider of data connectivity and identity resolution services that enable companies to deliver personalized customer experiences across digital and offline channels. The company offers a suite of cloud-based platforms designed to help marketers, agencies and technology companies securely onboard, link and activate customer data, ensuring that advertisers and publishers can accurately target and measure audiences while maintaining consumer privacy.
At the core of LiveRamp’s offerings is its identity resolution technology, which creates a unified customer view by matching disparate data sources to a persistent, privacy-safe identifier. This capability underpins services such as data onboarding, which bridges offline customer databases with digital advertising ecosystems, and safe haven data collaboratives, which enable multiple parties to share and analyze data sets in a governed environment. LiveRamp also provides solutions for clean room analytics, consent management and multi-channel attribution to help clients optimize marketing spend and comply with evolving data regulations.
LiveRamp was launched as a standalone business in 2014 following a strategic spin-off from Acxiom, a pioneer in data management founded in 1969. Since its inception, LiveRamp has expanded its platform through organic development and targeted acquisitions, broadening its technology stack and industry reach. The company maintains a global presence with headquarters in San Francisco and regional offices across North America, Europe and the Asia-Pacific region. Its infrastructure is built to scale, with partnerships and integrations spanning major cloud providers, ad tech platforms and publisher networks.
Under the leadership of CEO Scott Howe, LiveRamp continues to refine its identity graph and enhance its privacy-centric solutions. The executive team combines expertise in data science, cloud computing and digital marketing to anticipate client needs in a rapidly changing regulatory landscape. By focusing on interoperability, transparency and consumer trust, LiveRamp aims to facilitate seamless data collaboration across industries such as retail, finance, healthcare and entertainment, empowering organizations to deliver more relevant experiences while safeguarding individual privacy.
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