lululemon athletica Inc., founded in Vancouver, British Columbia in 1998, is a designer, distributor and retailer of technical athletic apparel. Originally focused on yoga-inspired performance wear for women, the company has broadened its product line to include offerings for men and a variety of athletic pursuits. lululemon went public in 2007 and has since become known for its emphasis on high‐quality fabrics and innovative design, carving out a niche in the premium athletic apparel market.
The company’s product portfolio spans a wide range of categories, including yoga pants, shorts, tops, jackets, and accessories such as bags, hats and socks. lululemon develops proprietary fabric technologies—such as Luon, Nulux and Everlux—to deliver moisture‐wicking, four‐way stretch and breathable performance properties. In recent years, lululemon has also expanded into related wellness segments, offering self-care products, fitness equipment, apps and on-demand workout classes under its digital platform.
lululemon operates through a direct‐to‐consumer model, selling products online via its e‐commerce website and in more than 600 company‐operated stores across North America, Europe, Asia Pacific and the Middle East. The company supplements its retail presence with partnerships and wholesale distribution agreements in select markets. In addition to brick‐and‐mortar locations, lululemon hosts community events and in‐store fitness classes to strengthen customer engagement and loyalty.
Under the leadership of President and Chief Executive Officer Calvin McDonald, lululemon continues to prioritize innovation, sustainability and global expansion. The executive team focuses on driving long‐term growth through new product development, strategic market entries and investments in digital capabilities. lululemon’s commitment to performance, quality and community building has solidified its position as a prominent player in the athletic apparel industry.
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