Netflix (NASDAQ:NFLX) Price Target Raised to $118.00

Key Points

• Wedbush raised its price target on Netflix to $118 from $115 and kept an "outperform" rating, implying about a 15.2% upside; the analyst consensus remains a "Moderate Buy" with an average target near $115.50.
• Heavy insider selling occurred recently: Reed Hastings sold 420,550 shares (~$40.16M) and CEO Gregory K. Peters sold 105,781 shares (~$8.77M), with insiders offloading 1.543M shares (~$141.1M) over the last quarter.
• Q4 results modestly beat expectations—EPS $0.56 vs. $0.55 and revenue $12.05B vs. $11.97B (revenue +17.6% YoY)—and Netflix set Q1 guidance at $0.76 EPS.

Netflix (NASDAQ:NFLX - Get Free Report) had its target price boosted by investment analysts at Wedbush from $115.00 to $118.00 in a research note issued to investors on Friday,MarketScreener reports. The brokerage currently has an "outperform" rating on the Internet television network's stock. Wedbush's target price suggests a potential upside of 15.20% from the company's previous close.

Other equities research analysts have also issued reports about the stock. Huber Research upgraded shares of Netflix from a "strong sell" rating to a "strong-buy" rating in a research note on Friday, February 27th. Barclays assumed coverage on Netflix in a report on Monday, March 2nd. They issued an "equal weight" rating and a $115.00 target price for the company. Piper Sandler reiterated a "positive" rating and issued a $103.00 price objective (down from $140.00) on shares of Netflix in a research note on Wednesday, January 21st. BMO Capital Markets cut their target price on shares of Netflix from $143.00 to $135.00 and set an "outperform" rating on the stock in a report on Wednesday, January 21st. Finally, Jefferies Financial Group reiterated a "buy" rating on shares of Netflix in a research note on Wednesday. Two analysts have rated the stock with a Strong Buy rating, thirty-six have given a Buy rating and twelve have assigned a Hold rating to the company's stock. According to data from MarketBeat.com, the company has a consensus rating of "Moderate Buy" and an average price target of $115.50.

Netflix Trading Up 0.4%

NFLX opened at $102.43 on Friday. The company has a debt-to-equity ratio of 0.51, a quick ratio of 1.19 and a current ratio of 1.19. Netflix has a one year low of $75.01 and a one year high of $134.12. The company has a market cap of $432.49 billion, a P/E ratio of 40.61, a PEG ratio of 1.51 and a beta of 1.67. The business's 50-day simple moving average is $89.49 and its 200-day simple moving average is $99.11.

Netflix (NASDAQ:NFLX - Get Free Report) last announced its quarterly earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.55 by $0.01. Netflix had a return on equity of 43.26% and a net margin of 24.30%.The firm had revenue of $12.05 billion during the quarter, compared to the consensus estimate of $11.97 billion. During the same period in the prior year, the company posted $0.43 earnings per share. The firm's quarterly revenue was up 17.6% compared to the same quarter last year. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. As a group, equities research analysts expect that Netflix will post 24.58 EPS for the current fiscal year.

Insider Buying and Selling at Netflix

In related news, Director Reed Hastings sold 420,550 shares of the stock in a transaction dated Wednesday, April 1st. The shares were sold at an average price of $95.49, for a total transaction of $40,158,319.50. Following the completion of the transaction, the director directly owned 3,940 shares of the company's stock, valued at $376,230.60. This represents a 99.07% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Gregory K. Peters sold 105,781 shares of Netflix stock in a transaction that occurred on Thursday, January 29th. The shares were sold at an average price of $82.94, for a total value of $8,773,476.14. Following the completion of the sale, the chief executive officer directly owned 122,140 shares in the company, valued at $10,130,291.60. This represents a 46.41% decrease in their position. The SEC filing for this sale provides additional information. Over the last quarter, insiders sold 1,543,023 shares of company stock valued at $141,145,842. Insiders own 1.37% of the company's stock.

Institutional Investors Weigh In On Netflix

Several institutional investors have recently made changes to their positions in NFLX. Brighton Jones LLC grew its holdings in shares of Netflix by 5.0% in the 4th quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network's stock worth $4,804,000 after acquiring an additional 257 shares during the period. Revolve Wealth Partners LLC boosted its position in Netflix by 16.4% during the fourth quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network's stock worth $912,000 after purchasing an additional 144 shares in the last quarter. Sivia Capital Partners LLC grew its holdings in Netflix by 21.2% in the second quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network's stock valued at $1,883,000 after purchasing an additional 246 shares during the last quarter. Strategic Investment Advisors MI increased its position in shares of Netflix by 18.9% in the second quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network's stock valued at $1,036,000 after buying an additional 123 shares in the last quarter. Finally, Schnieders Capital Management LLC. raised its stake in shares of Netflix by 12.1% during the 2nd quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network's stock worth $2,832,000 after buying an additional 228 shares during the last quarter. 80.93% of the stock is currently owned by hedge funds and other institutional investors.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Analyst upgrades and higher price targets from major firms (Morgan Stanley, Oppenheimer and recent Goldman Sachs coverage) are reinforcing a buy narrative and higher upside expectations for NFLX. Morgan Stanley raises PT
• Positive Sentiment: Sell-side notes and models point to a Q1 beat driven by recent price increases and stronger ad revenue; UBS and other firms expect results modestly above guidance, supporting the bullish case into earnings. UBS expects Q1 above guidance
• Positive Sentiment: Deal risk with Warner Bros. Discovery is off the table, narrowing headline uncertainty; analysts highlight improved earnings quality and clearer strategic focus on ads and price-led revenue growth. TipRanks on deal risk fading
• Positive Sentiment: Institutional buying: Bear Mountain Capital significantly increased its stake in NFLX (900% increase in a recent filing), a vote of confidence that can support near-term upside. Bear Mountain increases position
• Neutral Sentiment: Traders are focused on the April 16 earnings event — optimism is high but options-implied “sawtooth” volatility suggests a sizable post-earnings move (direction will depend on the actual print). MarketWatch on options volatility
• Negative Sentiment: Legal and balance-sheet caution: an Italian court ordered refunds over repeated price hikes (subject to appeal), and analysts flag ~ $7.4B of employee stock-option liability that could act like hidden leverage — both factors bear watching for margins and cash flow. Italian court ruling Benzinga on hidden option liability
• Neutral Sentiment: Minor downward estimate tweaks from some shops (Erste Group trimmed FY estimates slightly) but they retain Buy ratings — suggests analysts are watching execution, not changing the constructive view.

About Netflix

Netflix, Inc NASDAQ: NFLX is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company's primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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