Netflix (NFLX) Stock Price, News & Analysis

Company Overview

Netflix, Inc. (NASDAQ: NFLX) is a leading global provider of subscription streaming entertainment. The company operates an online platform offering a wide range of television series, feature films, documentaries and interactive experiences across multiple genres and languages. Subscribers can access Netflix content on internet-connected devices, including smart TVs, game consoles, mobile devices and personal computers.

Founded in 1997 by Reed Hastings and Marc Randolph, Netflix began as a mail-order DVD rental service in the United States. The company introduced its streaming service in 2007 and quickly transitioned from physical rentals to digital distribution. By the mid-2010s, Netflix had invested heavily in original programming, debuting landmark series such as “House of Cards” in 2013 and “Orange Is the New Black” the same year, establishing its reputation as both a content distributor and creator.

Today, Netflix offers thousands of hours of proprietary and licensed programming to subscribers in over 190 countries, with localized content in markets across North America, Europe, Asia Pacific, Latin America and beyond. The company’s business model centers on a tiered subscription structure, enabling unlimited on-demand viewing without traditional advertising. Netflix continually expands its library through strategic partnerships, talent deals and in-house production studios in the United States, Canada, the United Kingdom and other key regions.

Leadership at Netflix encompasses co-Chief Executive Officers Ted Sarandos and Greg Peters, who oversee content strategy, international growth and technology development. Co-founder Reed Hastings serves as Executive Chairman, guiding long-term vision and corporate governance. Together, the leadership team prioritizes innovation in streaming technology, data-driven personalization and global content diversification to fuel continued subscriber growth and competitive differentiation.

Key Stats

• Today's Range: $1,218.03 to $1,225.50
• 50-Day Range: $1,147.87 to $1,339.13
• 52-Week Range: $660.80 to $1,341.15
• Volume: 148,915 shs
• Average Volume: 4.07 million shs
• Market Capitalization: $517.59 billion
• P/E Ratio: 51.90
• Dividend Yield: N/A
• Price Target: $1,297.66
• Consensus Rating: Moderate Buy

Netflix Stock Analysis - MarketRank™

Netflix scored higher than 82% of companies evaluated by MarketBeat, and ranked 75th out of 288 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Netflix has received a consensus rating of Moderate Buy. The company's average rating score is 2.58, and is based on 22 buy ratings, 10 hold ratings, and 3 sell ratings.

Amount of Analyst Coverage

Netflix has been the subject of 23 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 20.55%

Earnings Growth

Earnings for Netflix are expected to grow by 20.55% in the coming year, from $24.58 to $29.63 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Netflix is 52.13, which means that it is trading at a more expensive P/E ratio than the market average P/E ratio of about 28.69.

Price to Earnings Ratio vs. Sector

The P/E ratio of Netflix is 52.13, which means that it is trading at a more expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 17.91.

Price to Earnings Growth Ratio

Netflix has a PEG Ratio of 2.06. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Netflix has a P/B Ratio of 20.84. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

1.51% of the float of Netflix has been sold short.

Short Interest Ratio / Days to Cover

Netflix has a short interest ratio ("days to cover") of 1.9, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Netflix has recently increased by 3.06%, indicating that investor sentiment is decreasing.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Netflix does not currently pay a dividend.

Dividend Growth

Netflix does not have a long track record of dividend growth.

Sustainability and ESG

• Score: 2.8 / 5
• Environmental Score: -0.30

Percentage of Shares Shorted

1.51% of the float of Netflix has been sold short.

Short Interest Ratio / Days to Cover

Netflix has a short interest ratio ("days to cover") of 1.9, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Netflix has recently increased by 3.06%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 3.5 / 5
• News Sentiment: 1.23

News Sentiment

Netflix has a news sentiment score of 1.23. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 1.01 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 104 news articles for Netflix this week, compared to 74 articles on an average week.

Search Interest

Only 128 people have searched for NFLX on MarketBeat in the last 30 days. This is a decrease of -46% compared to the previous 30 days.

MarketBeat Follows

83 people have added Netflix to their MarketBeat watchlist in the last 30 days. This is an increase of 24% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Netflix insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $178,679,156.00 in company stock.

Percentage Held by Insiders

Only 1.37% of the stock of Netflix is held by insiders.

Percentage Held by Institutions

80.93% of the stock of Netflix is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

NFLX Stock Analysis - Frequently Asked Questions

How have NFLX shares performed this year?

Netflix's stock was trading at $891.32 at the beginning of 2025. Since then, NFLX shares have increased by 37.3% and is now trading at $1,223.50.

How were Netflix's earnings last quarter?

Netflix, Inc. (NASDAQ:NFLX) announced its earnings results on Thursday, July, 17th. The Internet television network reported $7.19 earnings per share for the quarter, beating the consensus estimate of $7.07 by $0.12. Netflix's quarterly revenue was up 15.9% on a year-over-year basis.
Read the conference call transcript.

When did Netflix's stock split?

Netflix's stock split before market open on Wednesday, July 15th 2015.The 7-1 split was announced on Tuesday, June 23rd 2015. The newly created shares were payable to shareholders after the closing bell on Tuesday, July 14th 2015. An investor that had 100 shares of stock prior to the split would have 700 shares after the split.

Does Netflix have any subsidiaries?

Netflix subsidiaries include Boss Fight Entertainment, Next Games, Scanline VFX, Night School Studio, The Roald Dahl Story, StoryBots, Millarworld, and more.

Who are Netflix's major shareholders?

Top institutional investors of Netflix include Vanguard Group Inc. (9.03%), State Street Corp (4.11%), Geode Capital Management LLC (2.34%) and Norges Bank (1.39%). Insiders that own company stock include Jay C Hoag, Leslie J Kilgore, David A Hyman, Theodore A Sarandos, Gregory K Peters, Bradford L Smith, Spencer Adam Neumann, Reed Hastings, Richard N Barton, Cletus R Willems, Ann Mather, Anne M Sweeney, Timothy M Haley and Strive Masiyiwa.
View institutional ownership trends.

How do I buy shares of Netflix?

Shares of NFLX stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Netflix own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Netflix investors own include Meta Platforms (META), NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Broadcom (AVGO), Alphabet (GOOG) and JPMorgan Chase & Co. (JPM).

Company Calendar

• Last Earnings: 7/17/2025
• Today: 8/28/2025
• Next Earnings (Estimated): 10/16/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: BRDCST - RADIO/TV
• Sub-Industry: Internet Retail
• Current Symbol: NASDAQ:NFLX
• CIK: 1065280
• Web: www.netflix.com
• Phone: (408) 540-3700
• Fax: 408-540-3737
• Employees: 12,800
• Year Founded: 1997

Price Target and Rating

• Average Price Target for Netflix: $1,297.66
• High Price Target: $1,600.00
• Low Price Target: $680.00
• Potential Upside/Downside: +6.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.58
• Research Coverage: 36 Analysts

Profitability

• EPS (Trailing Twelve Months): $23.47
• Trailing P/E Ratio: 52.13
• Forward P/E Ratio: 49.78
• P/E Growth: 2.06
• Net Income: $8.71 billion
• Net Margins: 24.58%
• Pretax Margin: 28.02%
• Return on Equity: 42.50%
• Return on Assets: 19.42%

Debt

• Debt-to-Equity Ratio: 0.58
• Current Ratio: 1.34
• Quick Ratio: 1.34

Sales & Book Value

• Annual Sales: $39.00 billion
• Price / Sales: 13.33
• Cash Flow: $56.77 per share
• Price / Cash Flow: 21.55
• Book Value: $58.72 per share
• Price / Book: 20.84

Miscellaneous

• Outstanding Shares: 424,930,000
• Free Float: 419,105,000
• Market Cap: $519.90 billion
• Optionable: Optionable
• Beta: 1.59