Ford Motor (NYSE:F) Stock Price Down 1.2% - Should You Sell?

Key Points

• Ford shares fell 1.2% to about $12.52 in Thursday trading, below both their 50-day and 200-day moving averages.
• Ford beat quarterly earnings and revenue estimates, reporting EPS of $0.49 and revenue of $49.53 billion, though revenue declined 2% year over year. It also announced a quarterly dividend of $0.15 per share, a 4.8% annualized yield.
• Ford’s growth picture is mixed: subscriptions and sales of higher-priced trims are rising, while Ford Pro profitability and EV margins face pressure. Analysts’ consensus rating is Hold, with an average price target of $15.02.

Ford Motor Company (NYSE:F - Get Free Report) shares traded down 1.2% during mid-day trading on Thursday. The company traded as low as $12.31 and last traded at $12.5240. Approximately 53,584,618 shares traded hands during trading, a decline of 4% from the average daily volume of 55,704,156 shares. The stock had previously closed at $12.67.

Ford Motor News Roundup

Here are the key news stories impacting Ford Motor this week:

• Positive Sentiment: Ford reported a 40% year-over-year increase in active subscriptions, with software and services revenue reaching a quarterly record. This provides a potential higher-margin growth avenue as vehicle sales soften. Article: Ford's Next Growth Engine Could Already Be in Your Driveway
• Positive Sentiment: Sales of the higher-priced Tremor and Platinum trims rose nearly 60% through September, a bright spot that could help support margins despite a 6.6% decline in Q3 vehicle sales. Article: Ford's Q3 Sales Slipped. Here's the Silver Lining
• Positive Sentiment: Ford Blue’s nine-month earnings growth, truck and SUV lineup, and cost savings are cited as support for its 2026 EBIT target of $5.5 billion. Article: Can Ford Blue Achieve Its $5.5 Billion EBIT Target in 2026?
• Neutral Sentiment: A report says Ford sold no F-150 Lightning trucks in October and presents that as good news, but the brief item provides no explanation or context to clarify the significance. Article: F-150 Lightning Sales Drop To Zero
• Negative Sentiment: Ford Pro’s Q3 profitability declined, putting its $7 billion full-year EBIT target under pressure; production recovery and cost reductions may help, but execution remains key. Article: Will Ford Pro Regain Its Profitability Momentum After Q3's Decline?
• Negative Sentiment: Although Model e’s losses narrowed, margins deteriorated further. The upcoming midsize electric pickup launch is a key test for the EV business. Article: Ford's EV Losses Narrowed. Is the Turnaround Fool's Gold?
• Negative Sentiment: Ford and GM both beat Q3 earnings estimates, but the comparison favors GM on growth, digital revenue, and outlook—potentially limiting enthusiasm for Ford’s results. Article: Ford vs. General Motors: Which Stock Looks Stronger After Q3?

Analyst Ratings Changes

A number of research firms have weighed in on F. BNP Paribas Exane reduced their target price on Ford Motor from $13.50 to $13.00 and set a "neutral" rating on the stock in a research note on Thursday, October 29th. Weiss Ratings lowered shares of Ford Motor from a "hold (c-)" rating to a "sell (d+)" rating in a research note on Friday, October 23rd. JPMorgan Chase & Co. cut their price target on shares of Ford Motor from $17.00 to $16.00 and set an "overweight" rating on the stock in a report on Monday, October 12th. Dbs Bank raised shares of Ford Motor from a "hold" rating to a "moderate buy" rating in a research note on Tuesday, August 11th. Finally, Piper Sandler raised their price target on shares of Ford Motor from $16.00 to $17.00 and gave the stock an "overweight" rating in a research note on Wednesday, July 29th. Seven equities research analysts have rated the stock with a Buy rating, ten have given a Hold rating and two have assigned a Sell rating to the company's stock. Based on data from MarketBeat.com, Ford Motor currently has a consensus rating of "Hold" and an average price target of $15.02.

Ford Motor Stock Down 1.2%

The firm has a market capitalization of $49.94 billion, a PE ratio of -6.36, a PEG ratio of 0.23 and a beta of 1.88. The company has a fifty day simple moving average of $12.80 and a two-hundred day simple moving average of $13.34. The company has a debt-to-equity ratio of 2.97, a quick ratio of 0.94 and a current ratio of 1.08.

Ford Motor (NYSE:F - Get Free Report) last posted its quarterly earnings results on Wednesday, October 28th. The auto manufacturer reported $0.49 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $0.41 by $0.08. The business had revenue of $49.53 billion for the quarter, compared to the consensus estimate of $49.08 billion. Ford Motor had a positive return on equity of 18.89% and a negative net margin of 4.17%. The business's revenue was down 2.0% compared to the same quarter last year. During the same quarter in the prior year, the company earned $0.45 EPS. Analysts forecast that Ford Motor Company will post 1.90 EPS for the current fiscal year.

Ford Motor Announces Dividend

The business also recently announced a quarterly dividend, which will be paid on Tuesday, December 1st. Shareholders of record on Tuesday, November 10th will be given a dividend of $0.15 per share. This represents a $0.60 annualized dividend and a yield of 4.8%. The ex-dividend date of this dividend is Tuesday, November 10th. Ford Motor's dividend payout ratio (DPR) is -30.46%.

Institutional Inflows and Outflows

Several large investors have recently made changes to their positions in F. Ninety One UK Ltd acquired a new position in shares of Ford Motor during the 3rd quarter worth approximately $25,000. Legacy Wealth Managment LLC ID increased its holdings in shares of Ford Motor by 108.4% in the first quarter. Legacy Wealth Managment LLC ID now owns 2,365 shares of the auto manufacturer's stock valued at $27,000 after purchasing an additional 1,230 shares during the last quarter. Manning & Napier Advisors LLC acquired a new stake in shares of Ford Motor in the second quarter valued at approximately $31,000. Cedar Mountain Advisors LLC lifted its position in Ford Motor by 58.1% during the first quarter. Cedar Mountain Advisors LLC now owns 2,940 shares of the auto manufacturer's stock worth $34,000 after buying an additional 1,080 shares in the last quarter. Finally, Laurel Wealth Advisors LLC purchased a new position in Ford Motor during the third quarter worth approximately $36,000. 58.74% of the stock is owned by institutional investors.

Ford Motor Company Profile

Ford Motor Co is an American automobile manufacturer founded in 1903 by Henry Ford and headquartered in Dearborn, Michigan. The company helped popularize mass automobile production and is known for brands including Ford and Lincoln.

Ford develops, manufactures and sells cars, trucks, sport utility vehicles, commercial vehicles and electric vehicles. Its product portfolio includes the F-Series pickup trucks, Transit commercial vans, Mustang sports cars and a range of utility vehicles. The company also provides vehicle software, connected services, fleet solutions, maintenance and other support services.

Ford operates through Ford Blue, which focuses on gasoline- and hybrid-powered vehicles; Model e, which develops electric vehicles and related technologies; and Ford Pro, which serves commercial and fleet customers.

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