Hasbro (NASDAQ:HAS) Reaches New 1-Year High - Still a Buy?

Key Points

• Hasbro shares reached a 52-week high, trading as high as $124.18, up from a prior close of $121.82.
• The latest quarter beat expectations: EPS was $2.90 versus $1.86 expected, while revenue of $1.60 billion rose 15% year over year.
• Analyst sentiment is broadly positive, with a “Moderate Buy” consensus, though the $114.93 average price target is below the current share price. Hasbro also declared a quarterly dividend of $0.70 per share, a 2.3% yield.

Hasbro, Inc. (NASDAQ:HAS - Get Free Report)'s share price hit a new 52-week high during mid-day trading on Wednesday. The company traded as high as $124.18 and last traded at $124.0690, with a volume of 547,493 shares changing hands. The stock had previously closed at $121.82.

Hasbro News Summary

Investors following HAS have been watching these news items:

• Positive Sentiment: Zacks Research raised several earnings forecasts, including its FY2027 estimate to $6.91 per share from $6.53 and FY2028 estimate to $7.63 from $7.08, and maintains a “Strong Buy” rating. The revisions suggest improving expectations for future earnings, although they are analyst estimates, not company guidance. MarketBeat analyst estimate updates
• Positive Sentiment: Hasbro is adding the “Heated Rivalry” theme to Monopoly, an additional licensing tie-in that could help refresh the familiar game for consumers. License Global article on Monopoly
• Negative Sentiment: Workers associated with Magic: The Gathering and Dungeons & Dragons pushed back on the Hasbro CEO’s reported anti-union comments. The dispute could create labor-relations or reputational concerns, though the headline provides no indication of an operational disruption. Wargamer article on worker criticism

Analyst Ratings Changes

Several research firms have recently commented on HAS. UBS Group raised their target price on shares of Hasbro from $120.00 to $137.00 and gave the stock a "buy" rating in a research report on Wednesday, October 28th. Zacks Research upgraded shares of Hasbro from a "hold" rating to a "strong-buy" rating in a research report on Thursday, October 22nd. DA Davidson decreased their price target on shares of Hasbro from $100.00 to $95.00 and set a "neutral" rating for the company in a research note on Wednesday, July 22nd. JPMorgan Chase & Co. lowered their price objective on shares of Hasbro from $125.00 to $111.00 and set an "overweight" rating for the company in a report on Wednesday, July 22nd. Finally, Bank of America cut their price objective on Hasbro from $115.00 to $105.00 and set a "buy" rating on the stock in a research report on Thursday, July 16th. One research analyst has rated the stock with a Strong Buy rating, thirteen have given a Buy rating and two have assigned a Hold rating to the company's stock. Based on data from MarketBeat, the company has an average rating of "Moderate Buy" and a consensus target price of $114.93.

Hasbro Trading Up 1.6%

The stock's fifty day moving average price is $99.87 and its 200 day moving average price is $93.52. The stock has a market cap of $17.30 billion, a P/E ratio of 18.51, a PEG ratio of 1.53 and a beta of 0.36. The company has a current ratio of 1.40, a quick ratio of 1.24 and a debt-to-equity ratio of 2.79.

Hasbro (NASDAQ:HAS - Get Free Report) last issued its quarterly earnings results on Tuesday, October 20th. The company reported $2.90 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.86 by $1.04. Hasbro had a net margin of 18.44% and a return on equity of 140.60%. The company had revenue of $1.60 billion during the quarter, compared to analysts' expectations of $1.48 billion. During the same period last year, the company posted $1.68 EPS. Hasbro's revenue was up 15.0% on a year-over-year basis. Equities research analysts expect that Hasbro, Inc. will post 6.85 earnings per share for the current year.

Hasbro Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Wednesday, December 2nd. Investors of record on Wednesday, November 18th will be given a dividend of $0.70 per share. This represents a $2.80 dividend on an annualized basis and a yield of 2.3%. The ex-dividend date of this dividend is Wednesday, November 18th. Hasbro's dividend payout ratio (DPR) is 41.85%.

Insiders Place Their Bets

In other Hasbro news, CFO Gina Goetter sold 7,262 shares of the business's stock in a transaction on Monday, November 2nd. The stock was sold at an average price of $118.99, for a total value of $864,105.38. Following the sale, the chief financial officer directly owned 72,577 shares of the company's stock, valued at approximately $8,635,937.23. The trade was a 9.10% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Holly Barbacovi sold 5,057 shares of the business's stock in a transaction on Monday, August 31st. The stock was sold at an average price of $94.20, for a total value of $476,369.40. Following the completion of the sale, the insider directly owned 37,486 shares in the company, valued at $3,531,181.20. This trade represents a 11.89% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. 0.71% of the stock is currently owned by insiders.

Institutional Inflows and Outflows

Large investors have recently bought and sold shares of the company. BlackRock Inc. purchased a new stake in shares of Hasbro during the second quarter valued at approximately $2,204,689,000. Bank of America Corp DE bought a new position in Hasbro in the 2nd quarter valued at approximately $289,258,000. Amundi boosted its stake in Hasbro by 21.1% during the 1st quarter. Amundi now owns 1,699,565 shares of the company's stock valued at $159,079,000 after purchasing an additional 296,277 shares during the last quarter. Bank of New York Mellon Corp purchased a new stake in Hasbro during the 2nd quarter valued at $130,731,000. Finally, Epoch Investment Partners Inc. boosted its stake in Hasbro by 1.0% during the 1st quarter. Epoch Investment Partners Inc. now owns 1,174,077 shares of the company's stock valued at $109,894,000 after purchasing an additional 12,182 shares during the last quarter. 91.83% of the stock is owned by hedge funds and other institutional investors.

Hasbro Company Profile

Hasbro, Inc. is a global play and entertainment company that develops and sells toys, games and digital experiences, and licenses its brands for consumer products and entertainment. Its portfolio includes Transformers, Play-Doh, Nerf, Monopoly, My Little Pony, Magic: The Gathering and Dungeons & Dragons. Founded in 1923 as Hassenfeld Brothers, the company began as a family business before expanding into toys and games. Hasbro serves consumers in markets around the world through its products, licensing partnerships and digital offerings.

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