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Whirlpool (NYSE:WHR) Shares Gap Down - Should You Sell?

Whirlpool logo with Consumer Discretionary background
Image from MarketBeat Media, LLC.

Key Points

  • Whirlpool shares fell sharply, opening at $26.06 versus a prior close of $27.42, after the company reported a third-quarter adjusted loss of $0.21 per share and an 8.8% year-over-year revenue decline to $3.68 billion.
  • The company lowered its 2026 outlook, citing weak appliance demand, inflation and housing-market softness, although it maintained its roughly $300 million free-cash-flow target and expects year-end net debt below $4.5 billion.
  • Analyst sentiment has weakened: Stifel downgraded Whirlpool to Sell with a $20 price target, while the broader consensus is “Reduce” with an average target of $32.44; liquidity and refinancing risks remain concerns.
  • Interested in Whirlpool? Here are five stocks we like better.

Shares of Whirlpool Corporation (NYSE:WHR - Get Free Report) gapped down before the market opened on Wednesday. The stock had previously closed at $27.42, but opened at $26.06. Whirlpool shares last traded at $26.4260, with a volume of 1,290,806 shares traded.

Whirlpool News Roundup

Here are the key news stories impacting Whirlpool this week:

  • Positive Sentiment: Whirlpool said it delivered sequential operational improvement in the third quarter through pricing actions and structural cost reductions. Management also announced additional fourth-quarter price increases in its North American and Latin American appliance businesses. Whirlpool Corporation Announces Third-Quarter Results
  • Positive Sentiment: The company maintained its 2026 free-cash-flow target of approximately $300 million and improved its year-end net-debt expectation to below $4.5 billion from below $5 billion, supporting the potential for balance-sheet repair if cash flow recovers. Has Whirlpool Fallen Far Enough If Cash Flow Recovers?
  • Neutral Sentiment: Some commentary argues the selloff may be excessive if housing and appliance demand stabilize and Whirlpool executes on cost controls, debt reduction and free-cash-flow improvements. However, this remains dependent on a meaningful recovery in operating conditions. Whirlpool’s Stock Collapse Raises a Bigger Question About Its Recovery Potential
  • Negative Sentiment: Third-quarter adjusted EPS was a loss of $0.21 versus an expected profit of $0.73, while revenue declined 8.8% year over year to $3.68 billion and missed estimates. GAAP diluted loss was $3.80 per share, reflecting significant profitability pressure. Whirlpool Reports Q3 Loss, Misses Revenue Estimates
  • Negative Sentiment: Whirlpool cut its 2026 outlook to approximately $14.5 billion in sales, a $4.95 GAAP loss per share and a $1.30 ongoing loss per share. Weak appliance demand, raw-material and fuel inflation, and housing-market softness are weighing on results. Why Is Whirlpool Stock Falling Tuesday?
  • Negative Sentiment: Analyst sentiment has deteriorated: Bank of America maintained an Underperform rating with a $25 target, while Stifel lowered its target to $30 and retained a Hold rating. A new $2 billion asset-based lending facility also highlights ongoing liquidity and refinancing risks. Whirlpool Analyst Remains Bearish Following Q3 EBIT Miss

Analyst Ratings Changes

Several research analysts have weighed in on WHR shares. Stifel Nicolaus lowered shares of Whirlpool from a "hold" rating to a "sell" rating and dropped their price objective for the company from $30.00 to $20.00 in a research note on Wednesday. Bank of America decreased their target price on shares of Whirlpool from $38.00 to $31.00 and set an "underperform" rating for the company in a research note on Friday, September 11th. BNP Paribas Exane began coverage on shares of Whirlpool in a report on Monday, July 13th. They set a "neutral" rating and a $43.00 price target on the stock. Longbow Research reaffirmed a "neutral" rating on shares of Whirlpool in a research note on Monday, October 19th. Finally, Royal Bank Of Canada set a $15.00 price target on shares of Whirlpool and gave the stock an "underperform" rating in a research note on Wednesday. Eight research analysts have rated the stock with a Hold rating and five have given a Sell rating to the company. According to data from MarketBeat, the company currently has a consensus rating of "Reduce" and an average price target of $32.44.

View Our Latest Analysis on WHR

Whirlpool Stock Performance

The firm has a market cap of $1.77 billion, a P/E ratio of -12.52 and a beta of 1.21. The company has a 50 day moving average of $33.33 and a 200 day moving average of $49.68.

Whirlpool (NYSE:WHR - Get Free Report) last released its quarterly earnings data on Monday, October 26th. The company reported ($0.21) EPS for the quarter, missing analysts' consensus estimates of $0.73 by ($0.94). The company had revenue of $3.68 billion during the quarter, compared to analysts' expectations of $3.93 billion. The business's revenue was down 8.8% compared to the same quarter last year. During the same quarter in the prior year, the company earned $2.09 EPS. As a group, analysts expect that Whirlpool Corporation will post 1.13 EPS for the current fiscal year.

Institutional Trading of Whirlpool

Several large investors have recently made changes to their positions in WHR. Angeles Wealth Management LLC raised its holdings in Whirlpool by 66.2% in the 3rd quarter. Angeles Wealth Management LLC now owns 65,110 shares of the company's stock valued at $1,998,000 after acquiring an additional 25,939 shares in the last quarter. Evergreen Capital Management LLC bought a new stake in shares of Whirlpool in the 3rd quarter worth approximately $378,000. Root Financial Partners LLC acquired a new stake in shares of Whirlpool during the 3rd quarter worth approximately $33,000. Crossmark Global Holdings Inc. increased its position in shares of Whirlpool by 19.4% during the third quarter. Crossmark Global Holdings Inc. now owns 10,983 shares of the company's stock valued at $337,000 after purchasing an additional 1,788 shares during the period. Finally, NFSG Corp increased its position in shares of Whirlpool by 19.8% during the third quarter. NFSG Corp now owns 5,920 shares of the company's stock valued at $182,000 after purchasing an additional 980 shares during the period. Institutional investors own 90.78% of the company's stock.

Whirlpool Company Profile

(Get Free Report)

Whirlpool Corporation NYSE: WHR is a global manufacturer and marketer of home appliances. The company develops products designed for kitchens and laundry rooms, including refrigerators and freezers, cooking appliances, dishwashers, washing machines and dryers, and related household appliances.

Whirlpool sells products under a portfolio of well-known brands, including Whirlpool, Maytag, KitchenAid, JennAir and Amana. Its products are distributed through retailers, builders, distributors and other sales channels to residential customers in North America and international markets.

The company traces its history to 1911, when it was founded as the Upton Machine Company in Benton Harbor, Michigan.

See Also

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

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