Southwest Airlines NYSE: LUV executives told investors its first quarter of 2026 marked a turning point as the carrier’s previously announced commercial, operational, and cost initiatives are now fully implemented and contributing to results. Management pointed to strong demand for new products, record revenue metrics for the quarter, and meaningful year-over-year margin expansion, even as fuel costs rose sharply during the period.
First-quarter results and margin expansion
President and CEO Bob Jordan said first-quarter earnings per share were $0.45, in line with the company’s January guidance and a substantial improvement from the prior year’s reported loss. Jordan noted the quarter included “significantly higher fuel costs,” describing fuel as a $0.22 EPS headwind.
Jordan reported first-quarter operating margin of 4.6%, an 8.1-point improvement year-over-year (or 6.6 points on an adjusted basis). He also said Southwest generated $1.4 billion in operating cash flow, up 65% from the first quarter of 2025.
Chief Financial Officer Tom Doxey highlighted cost performance, saying first-quarter CASM ex-fuel rose 2.3% year-over-year on a 1.5% capacity increase, including a “1.2-point headwind” from removing six seats on the 737-700 fleet to accommodate extra legroom. Doxey said Southwest forecast fuel at $2.40 per gallon but realized $2.73 per gallon, increasing fuel expense by roughly $164 million.
Doxey added that Southwest “delivered the highest adjusted net margin of the large U.S. airlines during the first quarter,” attributing the performance to cost discipline, initiative contribution, revenue strength, and operational execution.
Product changes driving revenue and customer behavior
Jordan argued the quarter’s performance challenged two recurring narratives about Southwest: that the airline would be structurally limited by its lack of long-haul international exposure and premium segments, and that its customers would not accept segmented products and seat-related ancillary fees. “As evidenced by our first quarter results, we are proving those arguments wrong,” Jordan said.
Chief Operating Officer Andrew Watterson said assigned seating and extra legroom were implemented on January 27, and Southwest ranked first among peers in on-time performance and completion factor on launch day. Watterson said first-quarter RASM rose 11.2% year-over-year, exceeding the company’s guidance of at least 9.5%, and that operating revenue of $7.2 billion was an all-time first-quarter record.
Watterson and Jordan pointed to several indicators of customer response:
- Buy-up behavior: Watterson said the mix of customers buying up from the base product increased from about 20% in 2025 to roughly 60% in the first quarter of 2026.
- Corporate traction: Watterson said managed corporate revenue rose 16% in the first quarter and 25% in March, which he described as the largest quarter and month in company history for that channel.
- Loyalty engagement: Watterson said Rapid Rewards enrollments increased 37% year-over-year and the number of customers earning tier status rose 62%.
In response to an analyst question about the buy-up effect, Watterson said Southwest had an 11.6% yield increase year-over-year and that “at least half of that came from people voluntarily deciding to pay more by buying up.”
On payment mix, Watterson said “cash has accelerated more than redemptions on the fare products,” tying that to the company’s move to “more variable burn” in Rapid Rewards last year, which he said tends to reduce redemption mix and increase cash mix on the “best flights.”
Network, capacity, and operational strategy
Management said it is adjusting the network to improve returns. Jordan cited “reducing lower return flying and redeploying that capacity to higher margin opportunities,” including the previously announced suspension of operations at Chicago O’Hare and Washington Dulles, which he said involved “a handful of flights” at both airports that were underperforming. Watterson said capacity would be consolidated into Chicago Midway, Reagan National, and Baltimore, while the airline reallocates flying to stronger markets.
Watterson said Southwest is seeing strong performance in markets where capacity has been added, including San Diego, Orlando, and Nashville. Jordan said Southwest now expects full-year capacity growth of approximately 2%, at the low end of its prior 2% to 3% range, driven by schedule optimization and network refinement. During Q&A, Jordan added the airline expects to continue “close-in demand shaping” into the third and fourth quarters.
Watterson emphasized the company is prioritizing unit revenue over load factor, arguing that “a full flight does not mean a profitable flight.” He said Southwest evaluates incremental cost and incremental revenue when pricing and managing demand, and that the focus remains “push[ing] RASM as hard as we can.”
Fuel, guidance, and second-quarter outlook
Jordan repeatedly returned to fuel volatility as the key swing factor in outlook. He said higher fuel prices, if sustained, “will require higher ticket prices” for the industry to offset increased expense. Given “significant economic and geopolitical uncertainty,” Jordan said updating Southwest’s full-year adjusted EPS guide of $4 would not be productive, explaining that achieving that outcome would require lower fuel prices and/or stronger revenue performance.
Jordan also addressed what he characterized as misunderstanding about guidance: “We did not pull our full-year guide,” he said, adding that “there are scenarios where absolutely we could still hit the $4,” depending on fuel and revenue trends.
For the second quarter, Jordan guided to EPS of $0.35 to $0.65, using an average fuel price range of $4.10 to $4.15 based on the forward curve as of April 16. He said the guide implies significant year-over-year earnings and margin expansion. Watterson said the second-quarter unit revenue outlook is built from “current trends,” rather than assumptions about fuel recapture, describing fuel-recapture forecasting as “a dangerous game.” Jordan echoed that view, saying “percent of fuel recovery” is dictated by market conditions and demand elasticity rather than a formula, and he cautioned about the risk of demand destruction at some point if fares rise too much.
During the call, Watterson also said Southwest had participated in broad industry pricing activity, stating he counted “five broad industry-wide fare moves, and another one underway today,” adding that the moves “all stuck.”
Balance sheet, capital returns, and fleet updates
Doxey said Southwest ended the quarter with $4.8 billion in liquidity and a leverage ratio of 2.2 times. He said the carrier entered a $500 million secured term loan backed by a small portion of previously unencumbered aircraft and used it to pay down the remaining Payroll Support Program loans, which would have moved to a higher interest rate in the second quarter.
Southwest returned capital through $1.25 billion in share repurchases and $93 million in dividends during the quarter, with $450 million remaining on its current repurchase authorization. Doxey said future buybacks would be driven by staying within the company’s “guardrails” tied to liquidity and maintaining its investment-grade profile.
On fleet, Doxey said there was “no change” to expectations for new aircraft deliveries “in the 60s” from Boeing this year and said predictability has been improving. He said retirements are tied to delivery timing. Doxey also disclosed Southwest completed five aircraft sales in the quarter—three 737-700s and two 737-800s—with a $30 million to $40 million book impact, which he said was “not super material” to cost performance.
Looking ahead on product investments, Jordan reiterated plans for Starlink connectivity, saying that by year-end Starlink will be available on “at least 300 aircraft,” and that roughly two-thirds of the fleet will be equipped with in-seat power and larger overhead bins.
About Southwest Airlines NYSE: LUV
Southwest Airlines Co is a U.S.-based low-cost carrier that operates a point-to-point domestic and near-international airline network. Headquartered in Dallas, Texas, the company primarily flies Boeing 737 aircraft and offers no-frills, single-class service designed to keep fares competitive. Southwest's operating model emphasizes high aircraft utilization, quick turnaround times and an open seating policy, allowing customers to board and select seats on a first-come, first-served basis.
Founded in 1967 by Herb Kelleher and Rollin King as Air Southwest Company, Southwest began commercial service in 1971, initially connecting Dallas, Houston and San Antonio.
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