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JD Sports Fashion (JD) Competitors

JD Sports Fashion logo
GBX 84.04 +0.12 (+0.14%)
As of 06/2/2026
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JD vs. BBY, SIG, RS1, HSTG, and PAG

Should you buy JD Sports Fashion stock or one of its competitors? MarketBeat compares JD Sports Fashion with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with JD Sports Fashion include Balfour Beatty (BBY), Signature Aviation (SIG), RS Group (RS1), Hastings Group Holdings plc (HSTG.L) (HSTG), and Paragon Banking Group (PAG). These companies are all part of the "retail" industry.

How does JD Sports Fashion compare to Balfour Beatty?

Balfour Beatty (LON:BBY) and JD Sports Fashion (LON:JD) are both mid-cap retail companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, media sentiment, risk, analyst recommendations, earnings, institutional ownership, valuation and dividends.

JD Sports Fashion has a net margin of 3.17% compared to Balfour Beatty's net margin of 2.77%. Balfour Beatty's return on equity of 23.73% beat JD Sports Fashion's return on equity.

Company Net Margins Return on Equity Return on Assets
Balfour Beatty2.77% 23.73% 1.63%
JD Sports Fashion 3.17%14.97%7.05%

JD Sports Fashion has higher revenue and earnings than Balfour Beatty. Balfour Beatty is trading at a lower price-to-earnings ratio than JD Sports Fashion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Balfour Beatty£9.49B0.40£219.98M£52.0015.23
JD Sports Fashion£10.79B0.40£342.20M£0.10840.40

Balfour Beatty currently has a consensus target price of GBX 792.50, suggesting a potential upside of 0.06%. JD Sports Fashion has a consensus target price of GBX 232.67, suggesting a potential upside of 176.85%. Given JD Sports Fashion's higher possible upside, analysts clearly believe JD Sports Fashion is more favorable than Balfour Beatty.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Balfour Beatty
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00
JD Sports Fashion
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25

60.9% of Balfour Beatty shares are owned by institutional investors. Comparatively, 33.0% of JD Sports Fashion shares are owned by institutional investors. 1.1% of Balfour Beatty shares are owned by company insiders. Comparatively, 51.9% of JD Sports Fashion shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, JD Sports Fashion had 2 more articles in the media than Balfour Beatty. MarketBeat recorded 3 mentions for JD Sports Fashion and 1 mentions for Balfour Beatty. Balfour Beatty's average media sentiment score of 0.75 beat JD Sports Fashion's score of 0.51 indicating that Balfour Beatty is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Balfour Beatty
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
JD Sports Fashion
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Balfour Beatty pays an annual dividend of GBX 12.90 per share and has a dividend yield of 1.6%. JD Sports Fashion pays an annual dividend of GBX 1 per share and has a dividend yield of 1.2%. Balfour Beatty pays out 24.8% of its earnings in the form of a dividend. JD Sports Fashion pays out 1,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Balfour Beatty is clearly the better dividend stock, given its higher yield and lower payout ratio.

Balfour Beatty has a beta of 0.598, suggesting that its stock price is 40% less volatile than the broader market. Comparatively, JD Sports Fashion has a beta of 1.65, suggesting that its stock price is 65% more volatile than the broader market.

Summary

JD Sports Fashion beats Balfour Beatty on 11 of the 18 factors compared between the two stocks.

How does JD Sports Fashion compare to Signature Aviation?

JD Sports Fashion (LON:JD) and Signature Aviation (LON:SIG) are both mid-cap retail companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, analyst recommendations, profitability, media sentiment, valuation, institutional ownership, earnings and dividends.

JD Sports Fashion has a net margin of 3.17% compared to Signature Aviation's net margin of 0.00%. JD Sports Fashion's return on equity of 14.97% beat Signature Aviation's return on equity.

Company Net Margins Return on Equity Return on Assets
JD Sports Fashion3.17% 14.97% 7.05%
Signature Aviation N/A N/A N/A

JD Sports Fashion has higher revenue and earnings than Signature Aviation. Signature Aviation is trading at a lower price-to-earnings ratio than JD Sports Fashion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD Sports Fashion£10.79B0.40£342.20M£0.10840.40
Signature Aviation£1.41B0.00N/A-£0.80N/A

33.0% of JD Sports Fashion shares are owned by institutional investors. 51.9% of JD Sports Fashion shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

In the previous week, JD Sports Fashion had 1 more articles in the media than Signature Aviation. MarketBeat recorded 3 mentions for JD Sports Fashion and 2 mentions for Signature Aviation. JD Sports Fashion's average media sentiment score of 0.51 beat Signature Aviation's score of 0.00 indicating that JD Sports Fashion is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JD Sports Fashion
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Signature Aviation
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

JD Sports Fashion currently has a consensus price target of GBX 232.67, suggesting a potential upside of 176.85%. Given JD Sports Fashion's stronger consensus rating and higher possible upside, research analysts clearly believe JD Sports Fashion is more favorable than Signature Aviation.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD Sports Fashion
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25
Signature Aviation
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

JD Sports Fashion beats Signature Aviation on 13 of the 13 factors compared between the two stocks.

How does JD Sports Fashion compare to RS Group?

JD Sports Fashion (LON:JD) and RS Group (LON:RS1) are both mid-cap retail companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, valuation, analyst recommendations, profitability, dividends, institutional ownership, risk and earnings.

JD Sports Fashion pays an annual dividend of GBX 1 per share and has a dividend yield of 1.2%. RS Group pays an annual dividend of GBX 22.40 per share and has a dividend yield of 3.4%. JD Sports Fashion pays out 1,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. RS Group pays out 66.3% of its earnings in the form of a dividend. RS Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

RS Group has a net margin of 5.62% compared to JD Sports Fashion's net margin of 3.17%. JD Sports Fashion's return on equity of 14.97% beat RS Group's return on equity.

Company Net Margins Return on Equity Return on Assets
JD Sports Fashion3.17% 14.97% 7.05%
RS Group 5.62%11.55%6.58%

33.0% of JD Sports Fashion shares are held by institutional investors. Comparatively, 71.9% of RS Group shares are held by institutional investors. 51.9% of JD Sports Fashion shares are held by insiders. Comparatively, 0.7% of RS Group shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

JD Sports Fashion presently has a consensus target price of GBX 232.67, suggesting a potential upside of 176.85%. RS Group has a consensus target price of GBX 692.14, suggesting a potential upside of 3.66%. Given JD Sports Fashion's higher probable upside, analysts plainly believe JD Sports Fashion is more favorable than RS Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD Sports Fashion
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25
RS Group
0 Sell rating(s)
3 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.63

JD Sports Fashion has a beta of 1.65, suggesting that its stock price is 65% more volatile than the broader market. Comparatively, RS Group has a beta of 0.8, suggesting that its stock price is 20% less volatile than the broader market.

JD Sports Fashion has higher revenue and earnings than RS Group. RS Group is trading at a lower price-to-earnings ratio than JD Sports Fashion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD Sports Fashion£10.79B0.40£342.20M£0.10840.40
RS Group£2.88B1.09£181.90M£33.8019.75

In the previous week, JD Sports Fashion had 2 more articles in the media than RS Group. MarketBeat recorded 3 mentions for JD Sports Fashion and 1 mentions for RS Group. RS Group's average media sentiment score of 0.80 beat JD Sports Fashion's score of 0.51 indicating that RS Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JD Sports Fashion
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
RS Group
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

JD Sports Fashion and RS Group tied by winning 9 of the 18 factors compared between the two stocks.

How does JD Sports Fashion compare to Hastings Group Holdings plc (HSTG.L)?

JD Sports Fashion (LON:JD) and Hastings Group Holdings plc (HSTG.L) (LON:HSTG) are both retail companies, but which is the superior stock? We will compare the two companies based on the strength of their valuation, analyst recommendations, media sentiment, earnings, risk, dividends, profitability and institutional ownership.

33.0% of JD Sports Fashion shares are held by institutional investors. 51.9% of JD Sports Fashion shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

JD Sports Fashion has higher revenue and earnings than Hastings Group Holdings plc (HSTG.L). Hastings Group Holdings plc (HSTG.L) is trading at a lower price-to-earnings ratio than JD Sports Fashion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD Sports Fashion£10.79B0.40£342.20M£0.10840.40
Hastings Group Holdings plc (HSTG.L)£763.70M0.00N/A£13.10N/A

In the previous week, JD Sports Fashion had 3 more articles in the media than Hastings Group Holdings plc (HSTG.L). MarketBeat recorded 3 mentions for JD Sports Fashion and 0 mentions for Hastings Group Holdings plc (HSTG.L). JD Sports Fashion's average media sentiment score of 0.51 beat Hastings Group Holdings plc (HSTG.L)'s score of 0.00 indicating that JD Sports Fashion is being referred to more favorably in the media.

Company Overall Sentiment
JD Sports Fashion Positive
Hastings Group Holdings plc (HSTG.L) Neutral

JD Sports Fashion pays an annual dividend of GBX 1 per share and has a dividend yield of 1.2%. Hastings Group Holdings plc (HSTG.L) pays an annual dividend of GBX 10 per share. JD Sports Fashion pays out 1,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Hastings Group Holdings plc (HSTG.L) pays out 76.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

JD Sports Fashion currently has a consensus price target of GBX 232.67, suggesting a potential upside of 176.85%. Given JD Sports Fashion's stronger consensus rating and higher probable upside, analysts plainly believe JD Sports Fashion is more favorable than Hastings Group Holdings plc (HSTG.L).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD Sports Fashion
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25
Hastings Group Holdings plc (HSTG.L)
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

JD Sports Fashion has a net margin of 3.17% compared to Hastings Group Holdings plc (HSTG.L)'s net margin of 0.00%. JD Sports Fashion's return on equity of 14.97% beat Hastings Group Holdings plc (HSTG.L)'s return on equity.

Company Net Margins Return on Equity Return on Assets
JD Sports Fashion3.17% 14.97% 7.05%
Hastings Group Holdings plc (HSTG.L) N/A N/A N/A

Summary

JD Sports Fashion beats Hastings Group Holdings plc (HSTG.L) on 13 of the 15 factors compared between the two stocks.

How does JD Sports Fashion compare to Paragon Banking Group?

JD Sports Fashion (LON:JD) and Paragon Banking Group (LON:PAG) are both retail companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, dividends, valuation, risk, earnings, profitability, media sentiment and institutional ownership.

JD Sports Fashion has higher revenue and earnings than Paragon Banking Group. Paragon Banking Group is trading at a lower price-to-earnings ratio than JD Sports Fashion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD Sports Fashion£10.79B0.40£342.20M£0.10840.40
Paragon Banking Group£528.80M2.62£185.69M£87.908.53

JD Sports Fashion presently has a consensus target price of GBX 232.67, suggesting a potential upside of 176.85%. Paragon Banking Group has a consensus target price of GBX 1,028.20, suggesting a potential upside of 37.18%. Given JD Sports Fashion's higher possible upside, equities analysts clearly believe JD Sports Fashion is more favorable than Paragon Banking Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD Sports Fashion
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25
Paragon Banking Group
0 Sell rating(s)
0 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
3.00

In the previous week, Paragon Banking Group had 5 more articles in the media than JD Sports Fashion. MarketBeat recorded 8 mentions for Paragon Banking Group and 3 mentions for JD Sports Fashion. JD Sports Fashion's average media sentiment score of 0.51 beat Paragon Banking Group's score of 0.49 indicating that JD Sports Fashion is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JD Sports Fashion
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Paragon Banking Group
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

JD Sports Fashion pays an annual dividend of GBX 1 per share and has a dividend yield of 1.2%. Paragon Banking Group pays an annual dividend of GBX 40.80 per share and has a dividend yield of 5.4%. JD Sports Fashion pays out 1,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Paragon Banking Group pays out 46.4% of its earnings in the form of a dividend. Paragon Banking Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

33.0% of JD Sports Fashion shares are owned by institutional investors. Comparatively, 65.7% of Paragon Banking Group shares are owned by institutional investors. 51.9% of JD Sports Fashion shares are owned by company insiders. Comparatively, 2.1% of Paragon Banking Group shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

JD Sports Fashion has a beta of 1.65, indicating that its stock price is 65% more volatile than the broader market. Comparatively, Paragon Banking Group has a beta of 1.182, indicating that its stock price is 18% more volatile than the broader market.

Paragon Banking Group has a net margin of 21.40% compared to JD Sports Fashion's net margin of 3.17%. JD Sports Fashion's return on equity of 14.97% beat Paragon Banking Group's return on equity.

Company Net Margins Return on Equity Return on Assets
JD Sports Fashion3.17% 14.97% 7.05%
Paragon Banking Group 21.40%12.75%1.09%

Summary

JD Sports Fashion and Paragon Banking Group tied by winning 9 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding JD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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JD vs. The Competition

Export
MetricJD Sports FashionApparel Retail IndustryCyclical SectorLON Exchange
Market Cap£4.35B£6.17B£4.03B£2.79B
Dividend Yield0.67%3.37%3.47%6.13%
P/E Ratio840.4062.7377.86364.94
Price / Sales0.4056.80326.5287,839.85
Price / Cash5.5727.2830.8727.85
Price / Book1.795.553.277.84
Net Income£342.20M£256.81M£247.47M£5.88B
7 Day Performance8.24%1.81%0.47%6.91%
1 Month Performance24.87%9.99%2.69%10.13%
1 Year Performance1.79%26.27%1.92%75.98%

JD Sports Fashion Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
JD
JD Sports Fashion
2.6078 of 5 stars		GBX 84.04
+0.1%		GBX 232.67
+176.9%		-0.2%£4.35B£10.79B840.40385,400
BBY
Balfour Beatty
1.8821 of 5 stars		GBX 806.50
+2.2%		GBX 792.50
-1.7%		+57.2%£3.88B£9.49B15.51105,000
SIG
Signature Aviation
N/AN/AN/AN/A£3.29B£1.41BN/A30,900
RS1
RS Group
2.2357 of 5 stars		GBX 684.50
+0.3%		GBX 692.14
+1.1%		+20.2%£3.21B£2.88B20.256,500
HSTG
Hastings Group Holdings plc (HSTG.L)
N/AN/AN/AN/A£1.65B£763.70M19.053,372

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This page (LON:JD) was last updated on 6/3/2026 by MarketBeat.com Staff.
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