Do analysts prefer JLT or SAGA?

Saga has a consensus price target of GBX 910, suggesting a potential upside of 31.69%. Given Saga's stronger consensus rating and higher probable upside, analysts plainly believe Saga is more favorable than Jardine Lloyd Thompson Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Jardine Lloyd Thompson Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Saga 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00

Do analysts prefer DLG or SAGA?

Saga has a consensus target price of GBX 910, suggesting a potential upside of 31.69%. Given Saga's stronger consensus rating and higher possible upside, analysts clearly believe Saga is more favorable than Direct Line Insurance Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Direct Line Insurance Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Saga 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00

Do analysts recommend OMU or SAGA?

Saga has a consensus price target of GBX 910, suggesting a potential upside of 31.69%. Given Saga's stronger consensus rating and higher probable upside, analysts plainly believe Saga is more favorable than Old Mutual. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Old Mutual 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Saga 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00

Which has stronger earnings and valuation, OMU or SAGA?

Old Mutual has higher revenue and earnings than Saga. Old Mutual is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Old Mutual £273.62B 0.01 £60.20B £189.80 0.31 Saga £660M 1.52 -£147.23M £2.40 287.92

Is OMU or SAGA more profitable?

Old Mutual has a net margin of 3.40% compared to Saga's net margin of -1.53%. Old Mutual's return on equity of 13.89% beat Saga's return on equity. Company Net Margins Return on Equity Return on Assets Old Mutual 3.40% 13.89% 0.84% Saga -1.53% -15.72% 2.90%

Do analysts recommend SAGA or HSTG?

Saga presently has a consensus price target of GBX 910, indicating a potential upside of 31.69%. Given Saga's stronger consensus rating and higher possible upside, analysts clearly believe Saga is more favorable than Hastings Group Holdings plc (HSTG.L). Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Saga 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00 Hastings Group Holdings plc (HSTG.L) 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00

Which has higher valuation & earnings, SAGA or LRE?

Lancashire has higher revenue and earnings than Saga. Lancashire is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Saga £660M 1.52 -£147.23M £2.40 287.92 Lancashire £1.80B 0.80 £199.02M £129.00 4.60

Is SAGA or LRE more profitable?

Lancashire has a net margin of 21.44% compared to Saga's net margin of -1.53%. Lancashire's return on equity of 21.73% beat Saga's return on equity. Company Net Margins Return on Equity Return on Assets Saga -1.53% -15.72% 2.90% Lancashire 21.44% 21.73% 6.75%

Saga (SAGA) Competitors

GBX 691 +10.00 (+1.47%)

As of 11:57 AM Eastern

Compare

SAGA vs. JLT, DLG, OMU, HSTG, and LRE

Should you buy Saga stock or one of its competitors? Saga's main competitors and comparable companies include Jardine Lloyd Thompson Group (JLT), Direct Line Insurance Group (DLG), Old Mutual (OMU), Hastings Group Holdings plc (HSTG.L) (HSTG), and Lancashire (LRE). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "insurance" industry.

How does Saga compare to Jardine Lloyd Thompson Group?

Jardine Lloyd Thompson Group (LON:JLT) and Saga (LON:SAGA) are both finance companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, profitability, analyst recommendations, dividends, media sentiment, risk, valuation and institutional ownership.

Jardine Lloyd Thompson Group has a net margin of 0.00% compared to Saga's net margin of -1.53%. Jardine Lloyd Thompson Group's return on equity of 0.00% beat Saga's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Jardine Lloyd Thompson Group	N/A	N/A	N/A
Saga	-1.53%	-15.72%	2.90%

Jardine Lloyd Thompson Group has higher revenue and earnings than Saga. Jardine Lloyd Thompson Group is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Jardine Lloyd Thompson Group	£1.45B	0.00	N/A	£19.60	N/A
Saga	£660M	1.52	-£147.23M	£2.40	287.92

Saga has a consensus price target of GBX 910, suggesting a potential upside of 31.69%. Given Saga's stronger consensus rating and higher probable upside, analysts plainly believe Saga is more favorable than Jardine Lloyd Thompson Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Jardine Lloyd Thompson Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Saga	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

14.4% of Saga shares are held by institutional investors. 30.4% of Saga shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

In the previous week, Saga had 5 more articles in the media than Jardine Lloyd Thompson Group. MarketBeat recorded 5 mentions for Saga and 0 mentions for Jardine Lloyd Thompson Group. Saga's average media sentiment score of 0.98 beat Jardine Lloyd Thompson Group's score of 0.00 indicating that Saga is being referred to more favorably in the news media.

Company	Overall Sentiment
Jardine Lloyd Thompson Group	Neutral
Saga	Positive

Summary

Saga beats Jardine Lloyd Thompson Group on 9 of the 13 factors compared between the two stocks.

How does Saga compare to Direct Line Insurance Group?

Direct Line Insurance Group (LON:DLG) and Saga (LON:SAGA) are both finance companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, risk, dividends, valuation, media sentiment, earnings, analyst recommendations and profitability.

Saga has a consensus target price of GBX 910, suggesting a potential upside of 31.69%. Given Saga's stronger consensus rating and higher possible upside, analysts clearly believe Saga is more favorable than Direct Line Insurance Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Direct Line Insurance Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Saga	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

103.4% of Direct Line Insurance Group shares are held by institutional investors. Comparatively, 14.4% of Saga shares are held by institutional investors. 0.9% of Direct Line Insurance Group shares are held by company insiders. Comparatively, 30.4% of Saga shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Direct Line Insurance Group has a beta of 0.42, suggesting that its stock price is 58% less volatile than the broader market. Comparatively, Saga has a beta of 2.024, suggesting that its stock price is 102% more volatile than the broader market.

Direct Line Insurance Group has higher revenue and earnings than Saga. Direct Line Insurance Group is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Direct Line Insurance Group	£3.00B	1.32	£245.33M	£18.93	16.11
Saga	£660M	1.52	-£147.23M	£2.40	287.92

Direct Line Insurance Group has a net margin of 3.58% compared to Saga's net margin of -1.53%. Direct Line Insurance Group's return on equity of 6.65% beat Saga's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Direct Line Insurance Group	3.58%	6.65%	0.85%
Saga	-1.53%	-15.72%	2.90%

In the previous week, Saga had 5 more articles in the media than Direct Line Insurance Group. MarketBeat recorded 5 mentions for Saga and 0 mentions for Direct Line Insurance Group. Saga's average media sentiment score of 0.98 beat Direct Line Insurance Group's score of 0.00 indicating that Saga is being referred to more favorably in the news media.

Company	Overall Sentiment
Direct Line Insurance Group	Neutral
Saga	Positive

Summary

Saga beats Direct Line Insurance Group on 10 of the 16 factors compared between the two stocks.

How does Saga compare to Old Mutual?

Old Mutual (LON:OMU) and Saga (LON:SAGA) are both finance companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, dividends, risk, media sentiment, profitability, analyst recommendations and institutional ownership.

In the previous week, Saga had 5 more articles in the media than Old Mutual. MarketBeat recorded 5 mentions for Saga and 0 mentions for Old Mutual. Saga's average media sentiment score of 0.98 beat Old Mutual's score of 0.00 indicating that Saga is being referred to more favorably in the news media.

Company	Overall Sentiment
Old Mutual	Neutral
Saga	Positive

Old Mutual has higher revenue and earnings than Saga. Old Mutual is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Old Mutual	£273.62B	0.01	£60.20B	£189.80	0.31
Saga	£660M	1.52	-£147.23M	£2.40	287.92

Old Mutual has a beta of 0.611, suggesting that its stock price is 39% less volatile than the broader market. Comparatively, Saga has a beta of 2.024, suggesting that its stock price is 102% more volatile than the broader market.

31.4% of Old Mutual shares are owned by institutional investors. Comparatively, 14.4% of Saga shares are owned by institutional investors. 0.2% of Old Mutual shares are owned by insiders. Comparatively, 30.4% of Saga shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Old Mutual has a net margin of 3.40% compared to Saga's net margin of -1.53%. Old Mutual's return on equity of 13.89% beat Saga's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Old Mutual	3.40%	13.89%	0.84%
Saga	-1.53%	-15.72%	2.90%

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Old Mutual	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Saga	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Summary

Saga beats Old Mutual on 10 of the 16 factors compared between the two stocks.

How does Saga compare to Hastings Group Holdings plc (HSTG.L)?

Saga (LON:SAGA) and Hastings Group Holdings plc (HSTG.L) (LON:HSTG) are both small-cap finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their risk, earnings, media sentiment, dividends, analyst recommendations, institutional ownership, valuation and profitability.

Saga presently has a consensus price target of GBX 910, indicating a potential upside of 31.69%. Given Saga's stronger consensus rating and higher possible upside, analysts clearly believe Saga is more favorable than Hastings Group Holdings plc (HSTG.L).

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Saga	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
Hastings Group Holdings plc (HSTG.L)	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

14.4% of Saga shares are held by institutional investors. 30.4% of Saga shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Hastings Group Holdings plc (HSTG.L) has a net margin of 0.00% compared to Saga's net margin of -1.53%. Hastings Group Holdings plc (HSTG.L)'s return on equity of 0.00% beat Saga's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Saga	-1.53%	-15.72%	2.90%
Hastings Group Holdings plc (HSTG.L)	N/A	N/A	N/A

In the previous week, Saga had 5 more articles in the media than Hastings Group Holdings plc (HSTG.L). MarketBeat recorded 5 mentions for Saga and 0 mentions for Hastings Group Holdings plc (HSTG.L). Saga's average media sentiment score of 0.98 beat Hastings Group Holdings plc (HSTG.L)'s score of 0.00 indicating that Saga is being referred to more favorably in the media.

Company	Overall Sentiment
Saga	Positive
Hastings Group Holdings plc (HSTG.L)	Neutral

Hastings Group Holdings plc (HSTG.L) has higher revenue and earnings than Saga. Hastings Group Holdings plc (HSTG.L) is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Saga	£660M	1.52	-£147.23M	£2.40	287.92
Hastings Group Holdings plc (HSTG.L)	£763.70M	0.00	N/A	£13.10	N/A

Summary

Saga beats Hastings Group Holdings plc (HSTG.L) on 9 of the 13 factors compared between the two stocks.

How does Saga compare to Lancashire?

Saga (LON:SAGA) and Lancashire (LON:LRE) are both small-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, valuation, institutional ownership, earnings, analyst recommendations, risk, media sentiment and profitability.

Saga has a beta of 2.024, suggesting that its share price is 102% more volatile than the broader market. Comparatively, Lancashire has a beta of 0.462, suggesting that its share price is 54% less volatile than the broader market.

Lancashire has a net margin of 21.44% compared to Saga's net margin of -1.53%. Lancashire's return on equity of 21.73% beat Saga's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Saga	-1.53%	-15.72%	2.90%
Lancashire	21.44%	21.73%	6.75%

In the previous week, Saga had 5 more articles in the media than Lancashire. MarketBeat recorded 5 mentions for Saga and 0 mentions for Lancashire. Saga's average media sentiment score of 0.98 beat Lancashire's score of 0.00 indicating that Saga is being referred to more favorably in the media.

Company	Overall Sentiment
Saga	Positive
Lancashire	Neutral

14.4% of Saga shares are owned by institutional investors. Comparatively, 59.1% of Lancashire shares are owned by institutional investors. 30.4% of Saga shares are owned by insiders. Comparatively, 5.3% of Lancashire shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Lancashire has higher revenue and earnings than Saga. Lancashire is trading at a lower price-to-earnings ratio than Saga, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Saga	£660M	1.52	-£147.23M	£2.40	287.92
Lancashire	£1.80B	0.80	£199.02M	£129.00	4.60

Saga presently has a consensus target price of GBX 910, suggesting a potential upside of 31.69%. Lancashire has a consensus target price of GBX 664.33, suggesting a potential upside of 12.01%. Given Saga's stronger consensus rating and higher probable upside, analysts clearly believe Saga is more favorable than Lancashire.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Saga	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
Lancashire	1 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.33

Summary

Saga and Lancashire tied by winning 8 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SAGA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

SAGA vs. The Competition

Export

Metric	Saga	Insurance Industry	Finance Sector	LON Exchange
Market Cap	£1.00B	£19.40B	£14.11B	£2.88B
Dividend Yield	13.04%	3.30%	5.87%	6.11%
P/E Ratio	287.92	14.80	27.80	368.70
Price / Sales	1.52	30.79	518.64	83,338.10
Price / Cash	0.80	12.73	37.49	27.89
Price / Book	8.30	9.78	3.68	7.18
Net Income	-£147.23M	£1.80B	£1.31B	£5.89B
7 Day Performance	-6.37%	0.83%	0.74%	0.87%
1 Month Performance	6.03%	2.93%	1.77%	2.81%
1 Year Performance	267.55%	11.65%	12.26%	69.35%

Saga Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
SAGA Saga	3.4717 of 5 stars	GBX 691 +1.5%	GBX 910 +31.7%	+262.2%	£1.00B	£660M	287.92	3,682
JLT Jardine Lloyd Thompson Group	N/A	N/A	N/A	N/A	£4.06B	£1.45B	97.65	N/A
DLG Direct Line Insurance Group	N/A	GBX 305 flat	N/A	+0.0%	£3.96B	£3.00B	16.11	10,131	High Trading Volume
OMU Old Mutual	N/A	GBX 60.20 -2.9%	N/A	+12.0%	£2.40B	£273.62B	0.32	29,861
HSTG Hastings Group Holdings plc (HSTG.L)	N/A	N/A	N/A	N/A	£1.65B	£763.70M	19.05	3,372	High Trading Volume

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This page (LON:SAGA) was last updated on 8/14/2026 by MarketBeat.com Staff.

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Saga (SAGA) Competitors

SAGA vs. JLT, DLG, OMU, HSTG, and LRE

How does Saga compare to Jardine Lloyd Thompson Group?

Summary

How does Saga compare to Direct Line Insurance Group?

Summary

How does Saga compare to Old Mutual?

Summary

How does Saga compare to Hastings Group Holdings plc (HSTG.L)?

Summary

How does Saga compare to Lancashire?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SAGA vs. The Competition

Saga Competitors List

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Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

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Saga (SAGA) Competitors

SAGA vs. JLT, DLG, OMU, HSTG, and LRE

How does Saga compare to Jardine Lloyd Thompson Group?

Is JLT or SAGA more profitable?

Which has higher valuation and earnings, JLT or SAGA?

Do analysts prefer JLT or SAGA?

Do institutionals & insiders hold more shares of JLT or SAGA?

Does the media refer more to JLT or SAGA?

Summary

How does Saga compare to Direct Line Insurance Group?

Do analysts prefer DLG or SAGA?

Do institutionals and insiders have more ownership in DLG or SAGA?

Which has more risk & volatility, DLG or SAGA?

Which has higher valuation and earnings, DLG or SAGA?

Is DLG or SAGA more profitable?

Does the media prefer DLG or SAGA?

Summary

How does Saga compare to Old Mutual?

Does the media favor OMU or SAGA?

Which has stronger earnings and valuation, OMU or SAGA?

Which has more volatility and risk, OMU or SAGA?

Do institutionals & insiders hold more shares of OMU or SAGA?

Is OMU or SAGA more profitable?

Do analysts recommend OMU or SAGA?

Summary

How does Saga compare to Hastings Group Holdings plc (HSTG.L)?

Do analysts recommend SAGA or HSTG?

Do institutionals & insiders believe in SAGA or HSTG?

Is SAGA or HSTG more profitable?

Does the media favor SAGA or HSTG?

Which has preferable valuation and earnings, SAGA or HSTG?

Summary

How does Saga compare to Lancashire?

Which has more volatility & risk, SAGA or LRE?

Is SAGA or LRE more profitable?

Does the media refer more to SAGA or LRE?

Do institutionals & insiders have more ownership in SAGA or LRE?

Which has higher valuation & earnings, SAGA or LRE?

Do analysts prefer SAGA or LRE?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SAGA vs. The Competition

Saga Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools