Which has preferable valuation & earnings, FFX or TRU?

TruFin has higher revenue and earnings than Fairfx Group. Fairfx Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Fairfx Group £26.09M 0.00 N/A £1.60 N/A TruFin £66.52M 0.81 £2.55M £10.40 9.62

Is FFX or TRU more profitable?

TruFin has a net margin of 8.77% compared to Fairfx Group's net margin of 0.00%. TruFin's return on equity of 3.62% beat Fairfx Group's return on equity. Company Net Margins Return on Equity Return on Assets Fairfx Group N/A N/A N/A TruFin 8.77% 3.62% 14.86%

Do analysts recommend TRU or VANQ?

Vanquis Banking Group has a consensus target price of GBX 142.50, indicating a potential upside of 100.42%. Given Vanquis Banking Group's stronger consensus rating and higher possible upside, analysts clearly believe Vanquis Banking Group is more favorable than TruFin. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score TruFin 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Vanquis Banking Group 0 Sell rating(s) 0 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 3.00

Does the media favor DFCH or TRU?

In the previous week, TruFin had 3 more articles in the media than Distribution Finance Capital. MarketBeat recorded 6 mentions for TruFin and 3 mentions for Distribution Finance Capital. Distribution Finance Capital's average media sentiment score of 1.77 beat TruFin's score of 0.82 indicating that Distribution Finance Capital is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Distribution Finance Capital 2 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive TruFin 1 Very Positive mention(s) 1 Positive mention(s) 2 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive

Which has stronger valuation and earnings, PARK or TRU?

TruFin has lower revenue, but higher earnings than Park Group. Park Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Park Group £110.39M 0.00 N/A £4.80 N/A TruFin £66.52M 0.81 £2.55M £10.40 9.62

Is PARK or TRU more profitable?

TruFin has a net margin of 8.77% compared to Park Group's net margin of 0.00%. TruFin's return on equity of 3.62% beat Park Group's return on equity. Company Net Margins Return on Equity Return on Assets Park Group N/A N/A N/A TruFin 8.77% 3.62% 14.86%

Which has better earnings & valuation, TRU or APP?

Appreciate Group has higher revenue and earnings than TruFin. Appreciate Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TruFin £66.52M 0.81 £2.55M £10.40 9.62 Appreciate Group £120.97M 0.00 £5.78M £0.03 N/A

TruFin (TRU) Competitors

GBX 100 -1.50 (-1.48%)

As of 10/2/2026 12:00 PM Eastern

Compare

TRU vs. FFX, VANQ, DFCH, PARK, and APP

Should you buy TruFin stock or one of its competitors? TruFin's main competitors and comparable companies include Fairfx Group (FFX), Vanquis Banking Group (VANQ), Distribution Finance Capital (DFCH), Park Group (PARK), and Appreciate Group (APP). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer finance" industry.

How does TruFin compare to Fairfx Group?

Fairfx Group (LON:FFX) and TruFin (LON:TRU) are both small-cap finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, media sentiment, institutional ownership, valuation, earnings, risk, profitability and dividends.

TruFin has higher revenue and earnings than Fairfx Group. Fairfx Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Fairfx Group	£26.09M	0.00	N/A	£1.60	N/A
TruFin	£66.52M	0.81	£2.55M	£10.40	9.62

17.0% of TruFin shares are held by institutional investors. 0.8% of TruFin shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

In the previous week, TruFin had 6 more articles in the media than Fairfx Group. MarketBeat recorded 6 mentions for TruFin and 0 mentions for Fairfx Group. TruFin's average media sentiment score of 0.82 beat Fairfx Group's score of 0.00 indicating that TruFin is being referred to more favorably in the news media.

Company	Overall Sentiment
Fairfx Group	Neutral
TruFin	Positive

TruFin has a net margin of 8.77% compared to Fairfx Group's net margin of 0.00%. TruFin's return on equity of 3.62% beat Fairfx Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Fairfx Group	N/A	N/A	N/A
TruFin	8.77%	3.62%	14.86%

Summary

TruFin beats Fairfx Group on 9 of the 10 factors compared between the two stocks.

How does TruFin compare to Vanquis Banking Group?

TruFin (LON:TRU) and Vanquis Banking Group (LON:VANQ) are both small-cap finance companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, media sentiment, dividends, valuation, profitability, institutional ownership, earnings and analyst recommendations.

In the previous week, TruFin had 6 more articles in the media than Vanquis Banking Group. MarketBeat recorded 6 mentions for TruFin and 0 mentions for Vanquis Banking Group. TruFin's average media sentiment score of 0.82 beat Vanquis Banking Group's score of 0.00 indicating that TruFin is being referred to more favorably in the media.

Company	Overall Sentiment
TruFin	Positive
Vanquis Banking Group	Neutral

TruFin has a net margin of 8.77% compared to Vanquis Banking Group's net margin of 1.71%. TruFin's return on equity of 3.62% beat Vanquis Banking Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TruFin	8.77%	3.62%	14.86%
Vanquis Banking Group	1.71%	2.20%	-0.87%

TruFin has higher earnings, but lower revenue than Vanquis Banking Group. TruFin is trading at a lower price-to-earnings ratio than Vanquis Banking Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TruFin	£66.52M	0.81	£2.55M	£10.40	9.62
Vanquis Banking Group	£472.70M	0.38	-£31.26M	£2.70	26.33

TruFin has a beta of 0.196, meaning that its share price is 80% less volatile than the broader market. Comparatively, Vanquis Banking Group has a beta of 1.172, meaning that its share price is 17% more volatile than the broader market.

Vanquis Banking Group has a consensus target price of GBX 142.50, indicating a potential upside of 100.42%. Given Vanquis Banking Group's stronger consensus rating and higher possible upside, analysts clearly believe Vanquis Banking Group is more favorable than TruFin.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TruFin	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Vanquis Banking Group	0 Sell rating(s)	0 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	3.00

17.0% of TruFin shares are owned by institutional investors. Comparatively, 54.0% of Vanquis Banking Group shares are owned by institutional investors. 0.8% of TruFin shares are owned by insiders. Comparatively, 3.7% of Vanquis Banking Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

TruFin and Vanquis Banking Group tied by winning 8 of the 16 factors compared between the two stocks.

How does TruFin compare to Distribution Finance Capital?

Distribution Finance Capital (LON:DFCH) and TruFin (LON:TRU) are both small-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, profitability, valuation, risk, analyst recommendations, earnings, dividends and institutional ownership.

Distribution Finance Capital has a beta of 0.873, indicating that its stock price is 13% less volatile than the broader market. Comparatively, TruFin has a beta of 0.196, indicating that its stock price is 80% less volatile than the broader market.

Distribution Finance Capital has higher earnings, but lower revenue than TruFin. Distribution Finance Capital is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Distribution Finance Capital	£55.70M	2.20	£7.40M	£8.40	8.86
TruFin	£66.52M	0.81	£2.55M	£10.40	9.62

In the previous week, TruFin had 3 more articles in the media than Distribution Finance Capital. MarketBeat recorded 6 mentions for TruFin and 3 mentions for Distribution Finance Capital. Distribution Finance Capital's average media sentiment score of 1.77 beat TruFin's score of 0.82 indicating that Distribution Finance Capital is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Distribution Finance Capital	2 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
TruFin	1 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Distribution Finance Capital has a net margin of 17.97% compared to TruFin's net margin of 8.77%. Distribution Finance Capital's return on equity of 13.97% beat TruFin's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Distribution Finance Capital	17.97%	13.97%	1.16%
TruFin	8.77%	3.62%	14.86%

28.2% of Distribution Finance Capital shares are held by institutional investors. Comparatively, 17.0% of TruFin shares are held by institutional investors. 5.6% of Distribution Finance Capital shares are held by company insiders. Comparatively, 0.8% of TruFin shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Distribution Finance Capital currently has a consensus target price of GBX 94, suggesting a potential upside of 26.34%. Given Distribution Finance Capital's stronger consensus rating and higher possible upside, analysts clearly believe Distribution Finance Capital is more favorable than TruFin.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Distribution Finance Capital	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
TruFin	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Summary

Distribution Finance Capital beats TruFin on 11 of the 16 factors compared between the two stocks.

How does TruFin compare to Park Group?

Park Group (LON:PARK) and TruFin (LON:TRU) are both small-cap finance companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, risk, media sentiment, valuation, earnings, analyst recommendations, profitability and dividends.

In the previous week, TruFin had 6 more articles in the media than Park Group. MarketBeat recorded 6 mentions for TruFin and 0 mentions for Park Group. TruFin's average media sentiment score of 0.82 beat Park Group's score of 0.00 indicating that TruFin is being referred to more favorably in the news media.

Company	Overall Sentiment
Park Group	Neutral
TruFin	Positive

TruFin has a net margin of 8.77% compared to Park Group's net margin of 0.00%. TruFin's return on equity of 3.62% beat Park Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Park Group	N/A	N/A	N/A
TruFin	8.77%	3.62%	14.86%

17.0% of TruFin shares are held by institutional investors. 0.8% of TruFin shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

TruFin has lower revenue, but higher earnings than Park Group. Park Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Park Group	£110.39M	0.00	N/A	£4.80	N/A
TruFin	£66.52M	0.81	£2.55M	£10.40	9.62

Summary

TruFin beats Park Group on 8 of the 10 factors compared between the two stocks.

How does TruFin compare to Appreciate Group?

TruFin (LON:TRU) and Appreciate Group (LON:APP) are both small-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their earnings, media sentiment, risk, dividends, profitability, analyst recommendations, institutional ownership and valuation.

In the previous week, TruFin had 6 more articles in the media than Appreciate Group. MarketBeat recorded 6 mentions for TruFin and 0 mentions for Appreciate Group. TruFin's average media sentiment score of 0.82 beat Appreciate Group's score of 0.00 indicating that TruFin is being referred to more favorably in the media.

Company	Overall Sentiment
TruFin	Positive
Appreciate Group	Neutral

Appreciate Group has higher revenue and earnings than TruFin. Appreciate Group is trading at a lower price-to-earnings ratio than TruFin, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TruFin	£66.52M	0.81	£2.55M	£10.40	9.62
Appreciate Group	£120.97M	0.00	£5.78M	£0.03	N/A

TruFin has a net margin of 8.77% compared to Appreciate Group's net margin of 4.77%. Appreciate Group's return on equity of 42.06% beat TruFin's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TruFin	8.77%	3.62%	14.86%
Appreciate Group	4.77%	42.06%	2.45%

TruFin has a beta of 0.196, suggesting that its share price is 80% less volatile than the broader market. Comparatively, Appreciate Group has a beta of 0.92, suggesting that its share price is 8% less volatile than the broader market.

17.0% of TruFin shares are held by institutional investors. Comparatively, 76.8% of Appreciate Group shares are held by institutional investors. 0.8% of TruFin shares are held by company insiders. Comparatively, 7.8% of Appreciate Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Appreciate Group beats TruFin on 7 of the 12 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TRU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

TRU vs. The Competition

Export

Metric	TruFin	Consumer Finance Industry	Finance Sector	LON Exchange
Market Cap	£53.89M	£6.71B	£13.12B	£2.45B
Dividend Yield	N/A	12.83%	6.03%	6.18%
P/E Ratio	9.62	8.44	24.50	366.16
Price / Sales	0.81	66.35	503.72	89,492.69
Price / Cash	4.53	11.12	45.51	27.89
Price / Book	2.75	2.48	2.70	6.83
Net Income	£2.55M	£442.63M	£1.32B	£5.89B
7 Day Performance	2.82%	-2.11%	-1.04%	-0.72%
1 Month Performance	9.89%	-7.18%	-3.20%	-1.02%
1 Year Performance	-15.25%	2.25%	10.47%	22.82%

TruFin Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
TRU TruFin	N/A	GBX 100 -1.5%	N/A	-15.3%	£53.89M	£66.52M	9.62	12,200	Insider Trade
FFX Fairfx Group	N/A	N/A	N/A	N/A	£204.20M	£26.09M	77.81	39,000
VANQ Vanquis Banking Group	N/A	GBX 74.40 -2.6%	GBX 142.50 +91.5%	-42.7%	£186.25M	£472.70M	27.56	1,478	Positive News Gap Down
DFCH Distribution Finance Capital	3.9483 of 5 stars	GBX 71.20 -0.4%	GBX 94 +32.0%	+36.4%	£117.12M	£55.70M	8.48	133	Insider Trade High Trading Volume
PARK Park Group	N/A	N/A	N/A	N/A	£94.57M	£110.39M	10.57	N/A

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This page (LON:TRU) was last updated on 10/4/2026 by MarketBeat.com Staff.

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TruFin (TRU) Competitors

TRU vs. FFX, VANQ, DFCH, PARK, and APP

How does TruFin compare to Fairfx Group?

Summary

How does TruFin compare to Vanquis Banking Group?

Summary

How does TruFin compare to Distribution Finance Capital?

Summary

How does TruFin compare to Park Group?

Summary

How does TruFin compare to Appreciate Group?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

TRU vs. The Competition

TruFin Competitors List

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Stock Ideas and Recommendations

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TruFin (TRU) Competitors

TRU vs. FFX, VANQ, DFCH, PARK, and APP

How does TruFin compare to Fairfx Group?

Which has preferable valuation & earnings, FFX or TRU?

Do institutionals and insiders hold more shares of FFX or TRU?

Does the media refer more to FFX or TRU?

Is FFX or TRU more profitable?

Summary

How does TruFin compare to Vanquis Banking Group?

Does the media refer more to TRU or VANQ?

Is TRU or VANQ more profitable?

Which has preferable valuation and earnings, TRU or VANQ?

Which has more volatility and risk, TRU or VANQ?

Do analysts recommend TRU or VANQ?

Do institutionals & insiders believe in TRU or VANQ?

Summary

How does TruFin compare to Distribution Finance Capital?

Which has more risk & volatility, DFCH or TRU?

Which has preferable earnings & valuation, DFCH or TRU?

Does the media favor DFCH or TRU?

Is DFCH or TRU more profitable?

Do institutionals and insiders hold more shares of DFCH or TRU?

Do analysts recommend DFCH or TRU?

Summary

How does TruFin compare to Park Group?

Does the media favor PARK or TRU?

Is PARK or TRU more profitable?

Do institutionals & insiders have more ownership in PARK or TRU?

Which has stronger valuation and earnings, PARK or TRU?

Summary

How does TruFin compare to Appreciate Group?

Does the media refer more to TRU or APP?

Which has better earnings & valuation, TRU or APP?

Is TRU or APP more profitable?

Which has more risk and volatility, TRU or APP?

Do institutionals & insiders have more ownership in TRU or APP?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

TRU vs. The Competition

TruFin Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools