FirstCash (FCFS) Stock Price, News & Analysis

Company Overview

FirstCash Holdings, Inc, together with its subsidiaries, operates retail pawn stores in the United States, Mexico, and rest of Latin America. The company operates in three segments: U.S. Pawn, Latin America Pawn, and Retail POS Payment Solutions segments. Its pawn stores lend money on the collateral of pledged personal property, including jewelry, electronics, tools, appliances, sporting goods, and musical instruments; and retails merchandise acquired through collateral forfeitures on forfeited pawn loans and over-the-counter purchases of merchandise directly from customers. The company also provides retail POS payment solutions, which focuses on LTO products and facilitating other retail financing payment options across the network of traditional and e-commerce merchant partners. It serves cash and credit-constrained consumers. The company was formerly known as FirstCash, Inc and changed its name to FirstCash Holdings, Inc. in December 2021. FirstCash Holdings, Inc was incorporated in 1988 and is headquartered in Fort Worth, Texas.

Key Stats

• Today's Range: $146.90 to $148.75
• 50-Day Range: $120.08 to $148.60
• 52-Week Range: $100.24 to $148.94
• Volume: 354,445 shs
• Average Volume: 304,179 shs
• Market Capitalization: $6.53 billion
• P/E Ratio: 22.62
• Dividend Yield: 1.14%
• Price Target: $142.33
• Consensus Rating: Buy

FirstCash Stock Analysis - MarketRank™

FirstCash scored higher than 91% of companies evaluated by MarketBeat, and ranked 30th out of 315 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.6 / 5
• Analyst Rating: Buy

Consensus Rating

FirstCash has received a consensus rating of Buy. The company's average rating score is 3.25, and is based on 3 buy ratings, no hold ratings, and no sell ratings.

Amount of Analyst Coverage

FirstCash has only been the subject of 2 research reports in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 16.75%

Earnings Growth

Earnings for FirstCash are expected to grow by 16.75% in the coming year, from $7.70 to $8.99 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of FirstCash is 22.62, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 270.85.

Price to Earnings Ratio vs. Sector

The P/E ratio of FirstCash is 22.62, which means that it is trading at a less expensive P/E ratio than the Business Services sector average P/E ratio of about 27.46.

Price to Book Value per Share Ratio

FirstCash has a P/B Ratio of 3.05. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

1.55% of the float of FirstCash has been sold short.

Short Interest Ratio / Days to Cover

FirstCash has a short interest ratio ("days to cover") of 2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in FirstCash has recently increased by 50.61%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Yield

FirstCash pays a meaningful dividend of 1.14%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

FirstCash has been increasing its dividend for 8 years.

Dividend Coverage

The dividend payout ratio of FirstCash is 25.81%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, FirstCash will have a dividend payout ratio of 18.69% next year. This indicates that FirstCash will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 2.1 / 5
• Environmental Score: -1.48

Percentage of Shares Shorted

1.55% of the float of FirstCash has been sold short.

Short Interest Ratio / Days to Cover

FirstCash has a short interest ratio ("days to cover") of 2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in FirstCash has recently increased by 50.61%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 4.1 / 5
• News Sentiment: 1.36

News Sentiment

FirstCash has a news sentiment score of 1.36. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 1.09 average news sentiment score of Business Services companies.

News Coverage This Week

MarketBeat has tracked 13 news articles for FirstCash this week, compared to 6 articles on an average week.

Search Interest

2 people have searched for FCFS on MarketBeat in the last 30 days.

MarketBeat Follows

2 people have added FirstCash to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, FirstCash insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $15,193,007.00 in company stock.

Percentage Held by Insiders

Only 2.93% of the stock of FirstCash is held by insiders.

Percentage Held by Institutions

80.30% of the stock of FirstCash is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

FCFS Stock Analysis - Frequently Asked Questions

How have FCFS shares performed this year?

FirstCash's stock was trading at $103.60 at the beginning of 2025. Since then, FCFS shares have increased by 42.2% and is now trading at $147.27.

How were FirstCash's earnings last quarter?

FirstCash Holdings, Inc. (NASDAQ:FCFS) announced its quarterly earnings results on Thursday, July, 24th. The company reported $1.79 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $1.66 by $0.13. The business's revenue was up .0% compared to the same quarter last year.

Who are FirstCash's major shareholders?

Top institutional investors of FirstCash include State Street Corp (3.26%), Bank of America Corp DE (2.67%), Geode Capital Management LLC (2.21%) and Stephens Investment Management Group LLC (1.91%). Insiders that own company stock include Douglas Richard Rippel, Rick L Wessel, R Douglas Orr, Howard F Hambleton, Raul Ramos and James H Graves.
View institutional ownership trends.

How do I buy shares of FirstCash?

Shares of FCFS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of FirstCash own?

Based on aggregate information from My MarketBeat watchlists, some other companies that FirstCash investors own include Humana (HUM), American Water Works (AWK), Waste Connections (WCN), Voyager Therapeutics (VYGR), TotalEnergies (TTE), The RMR Group (RMR) and Southern First Bancshares (SFST).

Company Calendar

• Last Earnings: 7/24/2025
• Record date for 8/29 Dividend: 8/15/2025
• Ex-Dividend for 8/29 Dividend: 8/15/2025
• Dividend Payable: 8/29/2025
• Today: 8/30/2025
• Next Earnings (Estimated): 10/23/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Business Services
• Industry: Financial Transaction Services
• Sub-Industry: Retail
• Current Symbol: NASDAQ:FCFS
• CIK: 840489
• Web: www.firstcash.com
• Phone: (817) 335-1100
• Fax: 817-461-7019
• Employees: 20,000
• Year Founded: N/A

Price Target and Rating

• Average Price Target for FirstCash: $142.33
• High Price Target: $160.00
• Low Price Target: $130.00
• Potential Upside/Downside: -3.4%
• Consensus Rating: Buy
• Rating Score (0-4): 3.25
• Research Coverage: 4 Analysts

Profitability

• EPS (Trailing Twelve Months): $6.51
• Trailing P/E Ratio: 22.62
• Forward P/E Ratio: 19.13
• P/E Growth: N/A
• Net Income: $258.82 million
• Net Margins: 8.61%
• Pretax Margin: 11.42%
• Return on Equity: 16.63%
• Return on Assets: 7.70%

Debt

• Debt-to-Equity Ratio: 0.79
• Current Ratio: 4.21
• Quick Ratio: 3.12

Sales & Book Value

• Annual Sales: $3.39 billion
• Price / Sales: 1.93
• Cash Flow: $17.96 per share
• Price / Cash Flow: 8.20
• Book Value: $48.24 per share
• Price / Book: 3.05

Miscellaneous

• Outstanding Shares: 44,370,000
• Free Float: 43,065,000
• Market Cap: $6.53 billion
• Optionable: Optionable
• Beta: 0.68