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Alphabet (GOOG) Institutional Ownership

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$358.71 -4.91 (-1.35%)
Closing price 04:00 PM Eastern
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$358.67 -0.04 (-0.01%)
As of 07:44 PM Eastern
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Institutional Ownership Changes (13F Filings) for Alphabet (NASDAQ:GOOG)

Current
Institutional Ownership
Percentage
27.26%
Number of
Institutional Buyers
(last 12 months)
3601
Total
Institutional Inflows
(last 12 months)
$198.80B
Number of
Institutional Sellers
(last 12 months)
3129
Total
Institutional Outflows
(last 12 months)
$51.91B
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GOOG Institutional Buying and Selling by Quarter

Alphabet Major Shareholders & Ownership History

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Reporting DateMajor Shareholder NameShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
7/8/2026Victrix Investment Advisors5,447$1.92M0.8%-3.2%0.000%
7/8/2026MFG Wealth Management Inc.3,508$1.24M0.9%-1.1%0.000%
7/8/2026Sonoma Allocations LLC6,823$2.42M0.9%-3.5%0.000%
7/8/2026Abner Herrman & Brock LLC133,084$47.02M4.5%-2.0%0.001%
7/8/2026Aurora Investment Managers LLC.19,589$6.92M4.2%-6.6%0.000%
7/8/2026TrueWealth Advisors LLC1,178$416K0.1%-3.0%0.000%
7/8/2026Professional Advisory Services Inc.113,672$40.16M4.8%-7.7%0.001%
7/8/2026Puff Wealth Management LLC3,835$1.36M1.4%N/A0.000%
7/8/2026Community Trust & Investment Co.335,201$118.44M6.1%-8.1%0.003%
7/8/2026OFS Enterprise LLC2,786$985K0.3%+1.4%0.000%
7/8/2026LifeGoal Investments LLC6,270$2.22M1.0%+5.4%0.000%
7/8/2026Wynn Capital LLC27,742$9.80M4.4%+0.2%0.000%
7/8/2026FNY Investment Advisers LLC318$112K0.0%-49.1%0.000%
7/8/2026Cooper Financial Group26,885$9.50M0.8%-9.1%0.000%
7/8/2026Meriwether Wealth & Planning LLC9,427$3.33M1.7%-1.9%0.000%
7/8/2026Brave Asset Management Inc.62,732$22.17M4.7%+0.7%0.001%
7/8/2026Threadgill Financial LLC811$287K0.1%N/A0.000%
7/8/2026Renaissance Investment Group LLC15,997$5.65M1.1%-16.3%0.000%
7/8/2026Factor Wealth Management LTD5,936$2.10M0.3%-0.9%0.000%
7/8/2026Praetorian Wealth Management Inc.2,029$717K0.1%+1.8%0.000%
7/8/2026DWR Wealth Management LLC1,103$387K0.3%+2.9%0.000%
7/8/2026Bannerman Wealth Management Group LLC716$253K0.1%N/A0.000%
7/8/2026Castle Rock Wealth Management LLC30,585$10.95M2.1%+2.7%0.000%
7/8/2026NerdWallet Wealth Partners LLC6,957$2.46M0.8%+134.2%0.000%
7/8/2026Attessa Capital LLC638$225K0.1%N/A0.000%
7/8/2026Elmwood Wealth Management Inc.16,946$5.99M1.5%-1.9%0.000%
7/8/2026Matthew Goff Investment Advisor LLC116,769$41.26M7.0%-2.1%0.001%
7/8/2026Elevation Wealth Partners LLC14,272$5.04M1.5%-1.9%0.000%
7/8/2026Czech National Bank1,345,316$475.34M2.6%+5.6%0.011%
7/8/2026PensionDanmark Pensionsforsikringsaktieselskab1,034,533$365.53M3.0%-3.3%0.009%
7/8/2026Mirabaud & Cie SA79,562$28.11M11.3%-2.8%0.001%
7/8/2026Assenagon Asset Management S.A.7,927,185$2.80B3.5%-11.4%0.065%
7/8/2026Apella Capital LLC87,778$31.92M0.5%+0.4%0.001%
7/8/2026 Manitou Investment Management Ltd.440$155K0.0%-24.1%0.000%
7/8/2026 Armstrong Henry H Associates Inc.92,688$32.75M3.2%-0.3%0.001%
7/8/2026 Westmount Partners LLC16,453$5.81M1.3%+2.6%0.000%
7/8/2026 55 North Private Wealth LLC7,692$2.72M0.5%+25.4%0.000%
7/8/2026 Clark Asset Management LLC13,460$4.76M0.4%-3.8%0.000%
7/8/2026 Emprise Bank9,822$3.47M1.3%-1.1%0.000%
7/8/2026 Evanson Financial LLC145,926$51.56M2.5%N/A0.001%
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7/8/2026 Eclectic Associates Inc. ADV2,415$853K0.1%-6.0%0.000%
7/8/2026 Israel Discount Bank of New York672$237K0.4%N/A0.000%
7/8/2026 Thrive Wealth Management LLC25,991$9.18M1.2%-4.7%0.000%
7/8/2026 Archer Investment Management LLC913$323K0.1%-3.1%0.000%
7/8/2026 Chapin Davis Inc.9,184$3.25M0.6%-8.6%0.000%
7/7/2026 Pioneer Wealth Management Group1,378$487K0.1%+21.4%0.000%
7/7/2026 Fermata Advisors LLC4,989$1.76M0.4%+11.5%0.000%
7/7/2026 180 Wealth Advisors LLC36,937$13.05M1.3%-2.2%0.000%
7/7/2026 First Citizens Financial Corp2,270$802K0.3%+20.2%0.000%
7/7/2026 Post Resch Tallon Group Inc.807$285K0.2%+6.7%0.000%
7/7/2026 Bill Few Associates Inc.39,797$14.06M3.0%-0.9%0.000%
7/7/2026 SFM LLC7,571$2.68M1.4%-0.5%0.000%
7/7/2026 Foster Group Inc.3,372$1.19M0.0%+49.4%0.000%
7/7/2026 JGP Wealth Management LLC8,437$2.98M0.3%+1.6%0.000%
7/7/2026 Paller Financial Services Inc1,424$503K0.4%-2.5%0.000%
7/7/2026 Mechanics Bank Trust Department27,482$9.71M1.2%+8.9%0.000%
7/7/2026 David J Yvars Group4,661$1.65M0.8%+1.4%0.000%
7/7/2026 Trust Asset Management LLC116,761$41K0.0%-0.3%0.001%
7/7/2026 Mirador Capital Partners LP120,659$42.63M5.2%-0.7%0.001%
7/7/2026 Quad Cities Investment Group LLC7,129$2.52M0.9%+1.2%0.000%
7/7/2026 Balefire LLC18,131$6.41M1.0%+0.6%0.000%
7/7/2026 Dynamic Advisor Solutions LLC67,475$23.84M0.7%+7.1%0.001%
7/7/2026 McNaughton Wealth Management LLC598$211K0.1%N/A0.000%
7/7/2026 Graves Light Lenhart Wealth Inc.24,306$8.59M0.8%-1.3%0.000%
7/7/2026 Inspirion Wealth Advisors LLC15,306$5.48M0.6%-1.3%0.000%
7/7/2026 Baron Wealth Management LLC8,661$3.06M0.8%-1.2%0.000%
7/7/2026 GK Wealth Management LLC6,759$2.39M1.3%+530.5%0.000%
7/7/2026 BDF Gestion95,522$33.75M4.2%-10.1%0.001%
7/7/2026 GAMMA Investing LLC135,341$47.82M1.8%+9.8%0.001%
7/7/2026 Grant Private Wealth Management Inc12,027$4.25M1.8%+11.3%0.000%
7/7/2026 Avior Wealth Management LLC44,670$15.78M0.4%-4.4%0.000%
7/7/2026 Value Investment Professionals LLC8,570$3.03M2.6%-49.8%0.000%
7/7/2026 Crescent Sterling Ltd.1,165$412K0.4%N/A0.000%
7/7/2026 Greenfield Savings Bank25,071$8.86M3.4%-1.3%0.000%
7/7/2026 Harbor Investment Advisory LLC64,099$22.65M1.6%-0.6%0.001%
7/7/2026 Wisconsin Wealth Advisors LLC2,223$785K0.7%+1.3%0.000%
7/7/2026 Central Pacific Bank Trust Division15,031$5.31M0.5%+33.0%0.000%
7/7/2026 Canandaigua National Bank & Trust Co.43,711$15.44M1.3%N/A0.000%
7/7/2026 Sandy Cove Advisors LLC12,989$4.59M1.1%+1.0%0.000%
7/7/2026 Epiq Partners LLC600$212K0.1%N/A0.000%
7/7/2026 Arlington Trust Co LLC5,595$1.98M0.2%+2.7%0.000%
7/7/2026 Financial Enhancement Group LLC1,368$483K0.1%+3.4%0.000%
7/7/2026 Moody National Bank Trust Division26,606$9.40M0.8%-2.2%0.000%
7/7/2026 Flower City Capital1,506$532K0.2%+4.1%0.000%
7/7/2026 Grove Bank & Trust30,582$10.81M1.1%+13.3%0.000%
7/7/2026 Trinity Financial Advisors LLC4,628$1.64M0.4%+2.4%0.000%
7/7/2026 CGN Advisors LLC4,303$1.52M0.1%-4.1%0.000%
7/7/2026 PPS&V Asset Management Consultants Inc.572$202K0.1%-22.1%0.000%
7/7/2026 CoreCap Advisors LLC31,733$11.21M0.3%+6.6%0.000%
7/7/2026 Pacific Excel Wealth Advisors Inc.7,143$2.52M1.0%+214.5%0.000%
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7/7/2026 Anderson Hoagland & Co.13,032$4.61M0.4%-3.4%0.000%
7/7/2026 Pathway Financial Advisors LLC1,544$550K0.1%+62.7%0.000%
7/7/2026 Howard Financial Services LTD.5,942$2.10M0.2%-3.3%0.000%
7/6/2026 Neville Rodie & Shaw Inc.129,074$45.61M3.0%-3.2%0.001%
7/6/2026 jvl associates llc10,322$3.65M1.0%-2.0%0.000%
7/6/2026 Bangor Savings Bank20,059$7.09M0.5%-0.7%0.000%
7/6/2026 Hobart Private Capital LLC3,085$1.09M0.2%+2.9%0.000%
7/6/2026 Sincerus Advisory LLC1,494$528K0.4%-3.3%0.000%
7/6/2026 Vigilare Wealth Management3,085$1.09M0.3%-8.9%0.000%
7/6/2026 Stonebridge Financial Group LLC10,129$3.58M0.3%-6.4%0.000%


GOOG Institutional Ownership - Frequently Asked Questions

During the previous two years, 5,462 institutional investors and hedge funds held shares of Alphabet. The most heavily invested institutionals were Vanguard Group Inc. ($132.11B), State Street Corp ($58.71B), J. Stern & Co. LLP ($35.17B), Geode Capital Management LLC ($33.77B), JPMorgan Chase & Co. ($31.57B), Capital International Investors ($26.44B), and Morgan Stanley ($22.54B).Learn more on Alphabet's institutional investors.

27.26% of Alphabet's stock is owned by institutional investors. Learn more on GOOG's institutional investor holdings.

Of the 4,631 institutional investors that purchased Alphabet's stock in the last 24 months, the following investors and hedge funds have bought the highest volume of shares: Auto Owners Insurance Co ($179.37M), Kingstone Capital Partners Texas LLC ($135.09M), J. Stern & Co. LLP ($111.75M), Norges Bank ($109.02M), Vanguard Group Inc. ($23.00M), JPMorgan Chase & Co. ($18.22M), and Nuveen LLC ($16.79M).

Institutional investors have bought a total of 745,047,551 shares in the last 24 months. This purchase volume represents approximately $198.80B in transactions.

Of the 3,126 institutional investors that sold Alphabet's stock in the last 24 months, the following investors and hedge funds have sold the highest volume of shares: Cardano Risk Management B.V. ($16.10M), JPMorgan Chase & Co. ($10.61M), UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC ($8.84M), Capital International Investors ($7.90M), Primecap Management Co. CA ($5.13M), Dodge & Cox ($4.17M), and Assenagon Asset Management S.A. ($4.12M).

Institutional investors have sold a total of 203,914,839 shares in the last 24 months. This volume of shares sold represents approximately $51.91B in transactions.


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This page (NASDAQ:GOOG) was last updated on 7/8/2026 by MarketBeat.com Staff.
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