NASDAQ:LAMR Lamar Advertising (LAMR) Stock Price, News & Analysis $151.80 +2.39 (+1.60%) Closing price 04:00 PM EasternExtended Trading$151.83 +0.03 (+0.02%) As of 07:13 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock About Lamar Advertising Stock (NASDAQ:LAMR) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Lamar Advertising alerts:Sign Up Key Stats Today's Range$149.08▼$152.1950-Day Range$123.71▼$157.9352-Week Range$113.05▼$158.69Volume487,329 shsAverage Volume587,396 shsMarket Capitalization$15.40 billionP/E Ratio28.01Dividend Yield4.22%Price Target$148.00Consensus RatingModerate Buy Company Overview Lamar Advertising Company (NASDAQ: LAMR) is one of North America’s largest outdoor advertising firms, specializing in out-of-home media solutions. Since its founding in 1902, the company has grown through a combination of organic expansion and strategic acquisitions to offer a broad portfolio of advertising products. Its core business centers on billboard advertising, encompassing traditional static billboards and a rapidly expanding network of digital displays. These assets enable advertisers to reach consumers with high-impact messaging along highways, in urban centers, and at high-traffic intersections. In addition to highway billboards, Lamar offers a variety of supplemental out-of-home formats, including transit advertising on buses and shelters, and logo signage at travel plazas and gas stations. The company provides end-to-end campaign support, from media planning and creative production to inventory management and measurement services. This full-service model allows both national brands and local businesses to customize their outdoor campaigns and target specific demographics across multiple markets. Geographically, Lamar operates more than 420,000 displays across the United States, Canada and Puerto Rico. Its digital billboard footprint spans over 125 major metropolitan areas, positioning the company to capitalize on the ongoing shift toward programmatic and data-driven out-of-home media. These digital assets offer advertisers real-time flexibility, dynamic creative delivery and integration with mobile and social platforms, enhancing audience engagement and campaign measurability. Leadership at Lamar is headed by President and Chief Executive Officer Sean Reilly, who joined the company in 2014 and assumed the CEO role in 2016. Under his tenure, Lamar has prioritized digital innovation, network optimization and sustainability initiatives. The company remains focused on expanding its digital portfolio, improving operational efficiencies and delivering measurable returns for its advertising clients.AI Generated. May Contain Errors. Read More Lamar Advertising Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks59th Percentile Overall ScoreLAMR MarketRank™: Lamar Advertising scored higher than 59% of companies evaluated by MarketBeat, and ranked 546th out of 882 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion1.9 / 5Analyst RatingModerate Buy Consensus RatingLamar Advertising has received a consensus rating of Moderate Buy. The company's average rating score is 2.50, and is based on no strong buy ratings, 3 buy ratings, 3 hold ratings, and no sell ratings.Upside/DownsideThe consensus price target for Lamar Advertising is close to its current price, suggesting limited near-term upside or downside.Amount of Analyst CoverageLamar Advertising has only been the subject of 3 research reports in the past 90 days.Read more about Lamar Advertising's stock forecast and price target. Earnings and Valuation1.3 / 5Proj. Earnings Growth6.92% Earnings GrowthEarnings for Lamar Advertising are expected to grow by 6.92% in the coming year, from $8.24 to $8.81 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Lamar Advertising is 28.01, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.54.Price to Earnings Ratio vs. SectorThe P/E ratio of Lamar Advertising is 28.01, which means that it is trading at a more expensive P/E ratio than the Finance sector average P/E ratio of about 23.95.Price to Book Value per Share RatioLamar Advertising has a P/B Ratio of 15.70. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted4.90% of the float of Lamar Advertising has been sold short.Short Interest Ratio / Days to CoverLamar Advertising has a short interest ratio ("days to cover") of 8.95.Change versus previous monthShort interest in Lamar Advertising has recently decreased by 1.06%, indicating that investor sentiment is improving. Dividend3.3 / 5Dividend StrengthStrong Dividend LeadershipLamar Advertising is a leading dividend payer. It pays a dividend yield of 4.34%, putting its dividend yield in the top 25% of dividend-paying stocks.Dividend GrowthLamar Advertising has been increasing its dividend for 5 years.Dividend CoverageThe dividend payout ratio of Lamar Advertising is 118.08%. Payout ratios above 75% are not desirable because they may not be sustainable.Dividend SustainabilityBased on earnings estimates, Lamar Advertising will have a dividend payout ratio of 72.64% next year. This indicates that Lamar Advertising will be able to sustain or increase its dividend.Read more about Lamar Advertising's dividend. News and Social Media2.7 / 5News Sentiment0.39 News SentimentLamar Advertising has a news sentiment score of 0.39. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.61 average news sentiment score of Finance companies.News Coverage This WeekMarketBeat has tracked 6 news articles for Lamar Advertising this week, compared to 4 articles on an average week.Search InterestOnly 3 people have searched for LAMR on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.MarketBeat Follows5 people have added Lamar Advertising to their MarketBeat watchlist in the last 30 days. This is an increase of 150% compared to the previous 30 days. Company Ownership2.0 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Lamar Advertising insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $767,912.00 in company stock.Percentage Held by Insiders15.24% of the stock of Lamar Advertising is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions93.78% of the stock of Lamar Advertising is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Lamar Advertising's insider trading history. Receive LAMR Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Lamar Advertising and its competitors with MarketBeat's FREE daily newsletter. 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Morgan 54th Annual Global Technology, Media and Communications Conference TranscriptMay 18 at 6:01 PM | seekingalpha.comLamar Advertising Declares Quarterly Dividend, Reaffirms 2026 PayoutsMay 14, 2026 | tipranks.comA 17-year investing experiment investigated in DublinPorter Stansberry flew the Porter and Co. team 3,300 miles to Dublin to investigate a 17-year investing experiment called Project Prophet - and documented everything on film. Rooted in the laws of physics, this quantitative approach challenges conventional wealth-building wisdom. With 17 years of verified data behind it, Porter calls it unlike anything he has seen in nearly 30 years in the business.May 20 at 1:00 AM | Porter & Company (Ad)Lamar Advertising Company Announces Cash Dividend on Common StockMay 14, 2026 | globenewswire.comBrokerages Set Lamar Advertising Company (NASDAQ:LAMR) Price Target at $143.60May 14, 2026 | americanbankingnews.comLamar Advertising (LAMR) Valuation Check After Strong Recent Share Price PerformanceMay 12, 2026 | finance.yahoo.comLamar Advertising to appear at the J.P. Morgan 2026 Global Technology, Media and Communications ConferenceMay 8, 2026 | globenewswire.comLamar Advertising: Improving National Demand Adds To The Bull CaseMay 7, 2026 | seekingalpha.comSee More Headlines LAMR Stock Analysis - Frequently Asked Questions How have LAMR shares performed this year? Lamar Advertising's stock was trading at $126.58 on January 1st, 2026. Since then, LAMR stock has increased by 19.9% and is now trading at $151.80. How were Lamar Advertising's earnings last quarter? Lamar Advertising Company (NASDAQ:LAMR) posted its quarterly earnings data on Thursday, May, 7th. The real estate investment trust reported $1.00 earnings per share for the quarter, beating analysts' consensus estimates of $0.82 by $0.18. The real estate investment trust earned $528 million during the quarter, compared to analysts' expectations of $522.86 million. Lamar Advertising had a net margin of 24.01% and a trailing twelve-month return on equity of 55.53%. Read the conference call transcript. Who are Lamar Advertising's major shareholders? Lamar Advertising's top institutional investors include Janus Henderson Group PLC (2.73%), Dimensional Fund Advisors LP (1.29%), Quantinno Capital Management LP (0.67%) and Miller Howard Investments Inc. NY (0.46%). Insiders that own company stock include John E Koerner III, Ross Lamar Reilly, Nancy Fletcher and Jay Lecoryelle Johnson. View institutional ownership trends. How do I buy shares of Lamar Advertising? Shares of LAMR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Lamar Advertising own? Based on aggregate information from My MarketBeat watchlists, some other companies that Lamar Advertising investors own include American Water Works (AWK), Waste Connections (WCN), DiamondRock Hospitality (DRH), The RMR Group (RMR), AUO (AUOTY), iShares Micro-Cap ETF (IWC) and Triple Flag Precious Metals (TFPM). Company Calendar Record date for 3/31 Dividend3/16/2026Ex-Dividend for 3/31 Dividend3/16/2026Dividend Payable3/31/2026Last Earnings5/07/2026Today5/20/2026Record date for 6/30 Dividend6/16/2026Ex-Dividend for 6/30 Dividend6/16/2026Dividend Payable6/30/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Green Zone (10m+) 1-Year History May 25 Aug 25 Nov 25 Feb 26 May 26 LAMR's financial health is in the Green zone, according to TradeSmith. LAMR has been in this zone for over 10 months. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorFinance Industry REIT - EQTY TRUST - OTHER Sub-IndustryAdvertising Current SymbolNASDAQ:LAMR CIK1090425 Webwww.lamar.com Phone(888) 308-5060Fax225-926-1005Employees3,500Year Founded1902Price Target and Rating Average Price Target for Lamar Advertising$148.00 High Price Target$170.00 Low Price Target$128.00 Potential Upside/Downside-2.5%Consensus RatingModerate Buy Rating Score (0-4)2.50 Research Coverage6 Analysts Profitability EPS (Trailing Twelve Months)$5.42 Trailing P/E Ratio28.01 Forward P/E Ratio18.42 P/E GrowthN/ANet Income$587.15 million Net Margins24.01% Pretax Margin24.75% Return on Equity55.53% Return on Assets8.04% Debt Debt-to-Equity Ratio3.33 Current Ratio0.58 Quick Ratio0.58 Sales & Book Value Annual Sales$2.27 billion Price / Sales6.80 Cash Flow$9.34 per share Price / Cash Flow16.25 Book Value$9.67 per share Price / Book15.70Miscellaneous Outstanding Shares101,470,000Free Float86,010,000Market Cap$15.40 billion OptionableOptionable Beta1.18 Social Links 7 Stocks That Could Be Bigger Than Tesla, Nvidia, and GoogleLooking for the next FAANG stock before everyone has heard about it? 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