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Marriott International (MAR) Stock Forecast & Price Target

Marriott International logo
$336.51 0.00 (0.00%)
As of 09/4/2026 04:00 PM Eastern

Marriott International - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
10
Buy
12

Based on 22 Wall Street analysts who have issued ratings for Marriott International in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 22 analysts, 10 have given a hold rating, 11 have given a buy rating, and 1 has given a strong buy rating for MAR.

Consensus Price Target

$385.65
14.60% Upside
According to the 22 analysts' twelve-month price targets for Marriott International, the average price target is $385.65. The highest price target for MAR is $425.00, while the lowest price target for MAR is $345.00. The average price target represents a forecasted upside of 14.60% from the current price of $336.51.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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MAR Analyst Ratings Over Time

TypeCurrent Forecast
9/7/25 to 9/7/26
1 Month Ago
8/8/25 to 8/8/26
3 Months Ago
6/9/25 to 6/9/26
1 Year Ago
9/7/24 to 9/7/25
Strong Buy
1 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
2 Strong Buy rating(s)
Buy
11 Buy rating(s)
9 Buy rating(s)
8 Buy rating(s)
7 Buy rating(s)
Hold
10 Hold rating(s)
9 Hold rating(s)
7 Hold rating(s)
12 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$385.65$386.65$382.07$281.26
Forecasted Upside14.60% Upside9.25% Upside-2.93% Downside6.26% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

MAR Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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MAR Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Marriott International Stock vs. The Competition

TypeMarriott InternationalConsumer Discretionary CompaniesBroader Market
Consensus Rating Score
2.59
2.20
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside14.60% Upside202.85% Upside14.03% Upside
News Sentiment Rating
Positive News

See Recent MAR News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/2/2026
Wolfe Research logo
Wolfe Research
4 of 5 stars
Peter Supino
Peter Supino
Not Rated
Initiated CoverageHold
8/27/2026
Erste Group Bank AG logo
Erste Group Bank
5 of 5 stars
 Initiated CoverageBuy
8/20/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Robin Farley
Robin Farley
3 of 5 stars
Lower TargetNeutral$412.00 ➝ $395.00+10.40%
8/12/2026 UpgradeStrong-Buy
8/12/2026 Initiated CoverageOutperform
8/7/2026 Reiterated RatingBuy (B)
8/4/2026Lower TargetNeutral$384.00 ➝ $374.00+8.58%
8/4/2026Lower TargetOverweight$449.00 ➝ $425.00+22.54%
8/4/2026Lower TargetNeutral$394.00 ➝ $393.00+13.31%
8/4/2026Lower TargetEqual Weight$379.00 ➝ $348.00+0.34%
8/4/2026Lower TargetOutperform$410.00 ➝ $395.00+13.89%
7/21/2026Boost TargetNeutral$387.00 ➝ $400.00+8.39%
7/21/2026Boost TargetBuy$410.00 ➝ $420.00+13.89%
7/17/2026Boost TargetOverweight$353.00 ➝ $380.00+4.18%
7/17/2026Boost TargetHold$352.00 ➝ $365.00-1.65%
6/15/2026Set Target$412.00+2.56%
5/26/2026Boost TargetHold$350.00 ➝ $356.00-4.56%
4/23/2026Boost TargetNeutral$280.00 ➝ $385.00+4.87%
2/11/2026Boost TargetBuy$357.00 ➝ $415.00+15.32%
2/11/2026Boost TargetBuy$355.00 ➝ $398.00+10.46%
1/22/2026Boost TargetOutperform$320.00 ➝ $350.00+9.18%
1/15/2026Boost TargetNeutral$285.00 ➝ $345.00+6.35%
5/14/2025UpgradeHoldStrong-Buy
4/21/2025UpgradeStrong-Buy
1/16/2025Boost TargetBuy$300.00 ➝ $330.00+19.07%
11/5/2024 Reiterated RatingNeutral$245.00 ➝ $245.00-5.83%
10/21/2024 Boost TargetBuy$275.00 ➝ $300.00+13.46%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Monday at 01:34 PM ET.


Should I Buy Marriott International Stock? MAR Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, September 4, 2026. Please send any questions or comments about these Marriott International pros and cons to contact@marketbeat.com.

Marriott International
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Marriott International, Inc.:

  • Marriott International, Inc. recently reported second-quarter earnings of $3.19 per share, which exceeded the consensus estimate of $3.08 by $0.11, demonstrating the company's ability to outperform market expectations and generate strong shareholder value.
  • The company is expanding its asset-light franchise model, evidenced by the recent signing of a franchise agreement with Pacifica Hotels to develop the Westin Hokkaido Furano Resort in Japan, which allows Marriott to increase fee income without requiring substantial capital expenditure for company-owned properties.
  • Marriott International, Inc. is currently trading at $336.51, which is significantly below the consensus price target of $385.65, suggesting that the stock may be undervalued relative to analyst expectations for its future growth potential.
  • Recent strategic initiatives, such as the partnership with LG Electronics to pilot a cloud-based in-room entertainment platform at approximately 40 hotels, position the company to enhance the guest experience and potentially create new digital service revenue streams in the near future.
  • Institutional investor confidence remains strong, as evidenced by NEOS Investment Management LLC increasing its stake in Marriott International, Inc. by 9.9% during the second quarter, indicating that large funds are actively accumulating shares of the company.

Marriott International
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Marriott International, Inc. for these reasons:

  • Despite the recent earnings beat, the stock has declined 3.1% since the last earnings report, indicating that investors remain concerned about the company's valuation or future outlook despite the positive quarterly results.
  • Marriott International, Inc. carries a price-to-earnings ratio of 34.87, which is relatively high and suggests that the stock is priced for significant growth, leaving little room for error if future earnings do not meet elevated expectations.
  • The company's dividend yield is only 0.88%, which is low for an established hospitality company, meaning investors are not receiving a substantial income stream to offset potential stock price volatility.
  • Recent insider activity has been predominantly negative, with multiple executives, including CEO Anthony Capuano and EVP Peggy Roe, selling significant numbers of shares in the first half of 2026, which may signal a lack of confidence in the stock's near-term upside.
  • Short interest in Marriott International, Inc. has increased to 5,545,189 shares as of August 2026, representing a 20.24% month-over-month increase, suggesting that a growing number of traders are betting against the stock's performance.

MAR Forecast - Frequently Asked Questions

According to the research reports of 22 Wall Street equities research analysts, the average twelve-month stock price forecast for Marriott International is $385.65, with a high forecast of $425.00 and a low forecast of $345.00.

22 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Marriott International in the last year. There are currently 10 hold ratings, 11 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" MAR shares.

According to analysts, Marriott International's stock has a predicted upside of 14.60% based on their 12-month stock forecasts.

Over the previous 90 days, Marriott International's stock had 1 upgrade by analysts.

Analysts like Marriott International more than other "consumer discretionary" companies. The consensus rating for Marriott International is Moderate Buy while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how MAR compares to other companies.


MarketBeat monitors more than a dozen sources for Marriott International analyst ratings, with the most recent rating issued on 9/2/2026.
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