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Roku (ROKU) Stock Price, News & Analysis

Roku logo
$103.85 +0.01 (+0.01%)
Closing price 10/3/2025 04:00 PM Eastern
Extended Trading
$103.64 -0.21 (-0.21%)
As of 10/3/2025 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

About Roku Stock (NASDAQ:ROKU)

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Key Stats

Today's Range
$102.08
$104.85
50-Day Range
$79.98
$103.85
52-Week Range
$52.43
$105.45
Volume
2.70 million shs
Average Volume
3.41 million shs
Market Capitalization
$15.30 billion
P/E Ratio
N/A
Dividend Yield
N/A
Price Target
$101.33
Consensus Rating
Moderate Buy

Company Overview

Roku Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
33rd Percentile Overall Score

ROKU MarketRank™: 

Roku scored higher than 33% of companies evaluated by MarketBeat, and ranked 217th out of 294 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Roku has received a consensus rating of Moderate Buy. The company's average rating score is 2.68, and is based on 17 buy ratings, 7 hold ratings, and 2 sell ratings.

  • Upside/Downside

    The consensus price target for Roku is close to its current price, suggesting limited near-term upside or downside.

  • Amount of Analyst Coverage

    Roku has been the subject of 14 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Roku's stock forecast and price target.
  • Earnings Growth

    Earnings for Roku are expected to grow in the coming year, from ($0.30) to $0.61 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Roku is -247.26, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Roku is -247.26, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Growth Ratio

    Roku has a PEG Ratio of 14.54. PEG Ratios above 1 indicate that a company could be overvalued.

  • Price to Book Value per Share Ratio

    Roku has a P/B Ratio of 6.08. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

  • Read more about Roku's valuation and earnings.
  • Percentage of Shares Shorted

    6.19% of the outstanding shares of Roku have been sold short.
  • Short Interest Ratio / Days to Cover

    Roku has a short interest ratio ("days to cover") of 2.5, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Roku has recently increased by 28.63%, indicating that investor sentiment is decreasing significantly.
  • Dividend Yield

    Roku does not currently pay a dividend.

  • Dividend Growth

    Roku does not have a long track record of dividend growth.

  • Percentage of Shares Shorted

    6.19% of the outstanding shares of Roku have been sold short.
  • Short Interest Ratio / Days to Cover

    Roku has a short interest ratio ("days to cover") of 2.5, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Roku has recently increased by 28.63%, indicating that investor sentiment is decreasing significantly.
  • News Sentiment

    Roku has a news sentiment score of 0.37. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.56 average news sentiment score of Consumer Discretionary companies.
  • News Coverage This Week

    MarketBeat has tracked 27 news articles for Roku this week, compared to 27 articles on an average week.
  • Search Interest

    48 people have searched for ROKU on MarketBeat in the last 30 days. This is an increase of 20% compared to the previous 30 days.
  • MarketBeat Follows

    Only 17 people have added Roku to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Roku insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $51,523,263.00 in company stock.

  • Percentage Held by Insiders

    13.98% of the stock of Roku is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    86.30% of the stock of Roku is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Roku's insider trading history.
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ROKU Stock News Headlines

Roku (NASDAQ:ROKU) Insider Sells $11,860,905.00 in Stock
Dan Jedda Sells 3,000 Shares of Roku (NASDAQ:ROKU) Stock
Trump's Law S.1582: $21T Dollar Revolution Coming
Do you have money in any of these banks? Chase. Bank of America. Citigroup. Wells Fargo. U.S. Bancorp. If you do…tc pixel
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3 Stocks Positioned to Win With Strong Recurring Revenue Streams
Three companies across different industries with unique approaches to building recurring revenue may stand out for their ability to withstand a tough economy.
Anthony Wood Sells 25,000 Shares of Roku (NASDAQ:ROKU) Stock
Needham & Company LLC Reiterates "Buy" Rating for Roku (NASDAQ:ROKU)
See More Headlines

ROKU Stock Analysis - Frequently Asked Questions

Roku's stock was trading at $74.34 at the beginning of the year. Since then, ROKU shares have increased by 39.7% and is now trading at $103.85.

Roku, Inc. (NASDAQ:ROKU) posted its earnings results on Thursday, July, 31st. The company reported $0.07 earnings per share for the quarter, beating the consensus estimate of ($0.16) by $0.23. The firm's revenue for the quarter was up 14.7% on a year-over-year basis.
Read the conference call transcript
.

Roku (ROKU) raised $204 million in an IPO on Thursday, September 28th 2017. The company issued 15,700,000 shares at a price of $12.00-$14.00 per share. Morgan Stanley and Citigroup served as the underwriters for the IPO and Allen & Company, RBC Capital Markets, Needham & Company, Oppenheimer and William Blair were co-managers.

Roku's top institutional investors include Aaron Wealth Advisors LLC and GAMMA Investing LLC. Insiders that own company stock include Stephen H Kay, Dan Jedda, Gilbert Fuchsberg, Gidon Katz, Jeffrey M Blackburn, Jeff Hastings, Matthew C Banks, Mai Fyfield, Charles Collier, Mustafa Ozgen and Anthony J Wood.
View institutional ownership trends
.

Shares of ROKU stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Roku investors own include Digital Turbine (APPS), CrowdStrike (CRWD), NVIDIA (NVDA), Meta Platforms (META), Okta (OKTA).

Company Calendar

Last Earnings
7/31/2025
Today
10/04/2025
Next Earnings (Estimated)
10/29/2025
Fiscal Year End
12/31/2025

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
BRDCST - RADIO/TV
Sub-Industry
Communication
Current Symbol
NASDAQ:ROKU
CIK
1428439
Fax
N/A
Employees
3,340
Year Founded
2002

Price Target and Rating

High Price Target
$145.00
Low Price Target
$65.00
Potential Upside/Downside
-2.4%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.68
Research Coverage
28 Analysts

Profitability

EPS (Trailing Twelve Months)
($0.42)
Trailing P/E Ratio
N/A
Forward P/E Ratio
N/A
P/E Growth
14.54
Net Income
-$129.39 million
Net Margins
-1.40%
Pretax Margin
-1.52%
Return on Equity
-2.44%
Return on Assets
-1.44%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
2.85
Quick Ratio
2.75

Sales & Book Value

Annual Sales
$4.39 billion
Price / Sales
3.48
Cash Flow
$1.44 per share
Price / Cash Flow
72.14
Book Value
$17.08 per share
Price / Book
6.08

Miscellaneous

Outstanding Shares
147,331,000
Free Float
126,734,000
Market Cap
$15.30 billion
Optionable
Optionable
Beta
2.13

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This page (NASDAQ:ROKU) was last updated on 10/4/2025 by MarketBeat.com Staff
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