SOBR Safe (SOBR) Competitors $3.33 -0.10 (-2.92%) Closing price 09/2/2025 04:00 PM EasternExtended Trading$3.20 -0.13 (-3.93%) As of 04:05 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisChartCompetitorsEarningsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock SOBR vs. VSME, TRI, NWS, PSO, MH, WLYB, WLY, WBTN, GCI, and DALNShould you be buying SOBR Safe stock or one of its competitors? The main competitors of SOBR Safe include VS MEDIA (VSME), Thomson Reuters (TRI), News (NWS), Pearson (PSO), McGraw Hill (MH), John Wiley & Sons (WLYB), John Wiley & Sons (WLY), WEBTOON Entertainment (WBTN), Gannett (GCI), and DallasNews (DALN). These companies are all part of the "printing and publishing" industry. SOBR Safe vs. Its Competitors VS MEDIA Thomson Reuters News Pearson McGraw Hill John Wiley & Sons John Wiley & Sons WEBTOON Entertainment Gannett DallasNews VS MEDIA (NASDAQ:VSME) and SOBR Safe (NASDAQ:SOBR) are both small-cap printing and publishing companies, but which is the better business? We will compare the two companies based on the strength of their valuation, institutional ownership, analyst recommendations, dividends, earnings, profitability, risk and media sentiment. Do insiders and institutionals hold more shares of VSME or SOBR? 9.2% of VS MEDIA shares are held by institutional investors. Comparatively, 7.9% of SOBR Safe shares are held by institutional investors. 0.1% of SOBR Safe shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term. Which has stronger valuation and earnings, VSME or SOBR? VS MEDIA has higher revenue and earnings than SOBR Safe. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioVS MEDIA$8.25M2.42-$7.29MN/AN/ASOBR Safe$210K24.10-$8.61M-$197.90-0.02 Does the media prefer VSME or SOBR? In the previous week, VS MEDIA had 1 more articles in the media than SOBR Safe. MarketBeat recorded 2 mentions for VS MEDIA and 1 mentions for SOBR Safe. SOBR Safe's average media sentiment score of 1.45 beat VS MEDIA's score of 0.96 indicating that SOBR Safe is being referred to more favorably in the news media. Company Overall Sentiment VS MEDIA Positive SOBR Safe Positive Which has more risk and volatility, VSME or SOBR? VS MEDIA has a beta of 0.08, indicating that its share price is 92% less volatile than the S&P 500. Comparatively, SOBR Safe has a beta of 0.52, indicating that its share price is 48% less volatile than the S&P 500. Is VSME or SOBR more profitable? VS MEDIA has a net margin of 0.00% compared to SOBR Safe's net margin of -2,624.92%. VS MEDIA's return on equity of 0.00% beat SOBR Safe's return on equity.Company Net Margins Return on Equity Return on Assets VS MEDIAN/A N/A N/A SOBR Safe -2,624.92%-100.53%-83.02% SummaryVS MEDIA beats SOBR Safe on 7 of the 11 factors compared between the two stocks. Get SOBR Safe News Delivered to You Automatically Sign up to receive the latest news and ratings for SOBR and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SOBR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SOBR vs. The Competition Export to ExcelMetricSOBR SafeTechnology Services IndustryBusiness SectorNASDAQ ExchangeMarket Cap$5.20M$2.72B$26.59B$9.77BDividend YieldN/A1.58%2.74%4.50%P/E Ratio-0.0223.3126.9926.39Price / Sales24.1042.11733.01110.52Price / CashN/A40.0325.6328.92Price / Book0.637.096.196.58Net Income-$8.61M$34.86M$197.30M$265.84M7 Day Performance-1.77%-0.61%-0.39%-0.26%1 Month Performance-9.26%4.25%10.31%5.82%1 Year Performance-97.17%69.95%50.50%22.47% SOBR Safe Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SOBRSOBR Safe1.2771 of 5 stars$3.33-2.9%N/A-97.2%$5.20M$210K-0.029Positive NewsShort Interest ↓Gap DownVSMEVS MEDIA0.8151 of 5 stars$1.74+41.5%N/A+163.2%$13.90M$8.25M0.00N/AShort Interest ↓Gap DownHigh Trading VolumeTRIThomson ReutersN/A$175.10-0.9%N/AN/A$78.91B$7.26B48.3726,400NWSNews1.141 of 5 stars$34.29-1.2%N/A+12.8%$19.37B$8.45B16.4925,500News CoveragePositive NewsPSOPearson3.0412 of 5 stars$14.68-0.6%$18.00+22.7%+4.9%$9.52B$4.54B15.6117,116Short Interest ↑MHMcGraw HillN/A$14.86+2.8%$20.88+40.5%N/A$2.84BN/A0.004,200Quiet Period ExpirationWLYBJohn Wiley & SonsN/A$40.17+1.0%N/A-15.4%$2.14B$1.68B26.269,500Upcoming EarningsGap UpWLYJohn Wiley & Sons1.5739 of 5 stars$40.06-1.3%N/A-17.6%$2.14B$1.68B26.185,200Positive NewsUpcoming EarningsWBTNWEBTOON Entertainment0.8292 of 5 stars$14.54+0.1%$15.43+6.1%+6.6%$1.90B$1.37B-18.881,800Positive NewsGap DownGCIGannett4.0448 of 5 stars$4.05+0.5%$5.55+37.0%-23.5%$593.96M$2.51B11.928,900News CoveragePositive NewsDALNDallasNews0.6255 of 5 stars$15.00-0.3%N/A+258.6%$80.25M$125.39M-15.46660News CoverageShort Interest ↓ Related Companies and Tools Related Companies VS MEDIA Alternatives Thomson Reuters Alternatives News Alternatives Pearson Alternatives McGraw Hill Alternatives John Wiley & Sons Alternatives John Wiley & Sons Alternatives WEBTOON Entertainment Alternatives Gannett Alternatives DallasNews Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:SOBR) was last updated on 9/3/2025 by MarketBeat.com Staff From Our PartnersHow “Trump’s New Dollar” Could Impact Your WealthPresident Trump just signed a game-changing law… That could soon upgrade the U.S. dollar in your checking a...Brownstone Research | SponsoredForget Tesla — This Tiny AI Stock Is Musk’s Real PlayWhile Wall Street focused on Tesla’s earnings, Elon Musk was quietly building a supercomputer so powerful it c...Behind the Markets | SponsoredWhat's the Best Way to Lower RMD Taxes?Turning 73 triggers a key IRS rule: you must begin taking required minimum distributions (RMDs) from certain r...SmartAsset | SponsoredWhat Steve Bannon revealed about Trump’s gold playA Trump advisor just said 3 words that could reset the dollar. It’s a gold move nobody saw coming—and your ...Reagan Gold Group | SponsoredMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredWarren Buffett Issues Cryptic Warning on U.S. DollarImagine a bull market so powerful, every single investor became a millionaire. Not by finding the next NVIDIA ...Banyan Hill Publishing | SponsoredOut of 18,347 Cryptocurrencies... This is the ONLY OneThe $365M annual revenue crypto play While Bitcoin generates zero operational revenue, one DeFi protocol qu...Crypto 101 Media | Sponsored“Fed Proof” Your Bank Account with THESE 4 Simple StepsStarting as soon as a few months from now, the United States government will make a sweeping change to bank ac...Weiss Ratings | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding SOBR Safe, Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share SOBR Safe With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.