T. Rowe Price Group (TROW) Stock Forecast & Price Target

$102.01 -0.40 (-0.39%)

Closing price 05/15/2026 04:00 PM Eastern

Extended Trading

$102.50 +0.49 (+0.48%)

As of 05/15/2026 07:58 PM Eastern

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T. Rowe Price Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Reduce

Based on 15 Analyst Ratings

Sell
4

Hold
11

Buy
0

Based on 15 Wall Street analysts who have issued ratings for T. Rowe Price Group in the last 12 months, the stock has a consensus rating of "Reduce." Out of the 15 analysts, 4 have given a sell rating, and 11 have given a hold rating for TROW.

Consensus Price Target

$99.54
-2.42% Downside

According to the 15 analysts' twelve-month price targets for T. Rowe Price Group, the average price target is $99.54. The highest price target for TROW is $110.00, while the lowest price target for TROW is $86.00. The average price target represents a forecasted downside of -2.42% from the current price of $102.01.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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TROW Analyst Ratings Over Time

Type	Current Forecast 5/16/25 to 5/16/26	1 Month Ago 4/16/25 to 4/16/26	3 Months Ago 2/15/25 to 2/15/26	1 Year Ago 5/16/24 to 5/16/25
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	0 Buy rating(s)	0 Buy rating(s)	0 Buy rating(s)	0 Buy rating(s)
Hold	11 Hold rating(s)	10 Hold rating(s)	12 Hold rating(s)	7 Hold rating(s)
Sell	4 Sell rating(s)	5 Sell rating(s)	4 Sell rating(s)	4 Sell rating(s)
Consensus Price Target	$99.54	$97.38	$102.23	$94.09
Forecasted Upside	-2.42% Downside	1.71% Upside	9.03% Upside	-4.05% Downside
Consensus Rating	Reduce	Reduce	Reduce	Reduce

TROW Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

TROW Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

T. Rowe Price Group Stock vs. The Competition

Type	T. Rowe Price Group	Finance Companies	Broader Market
Consensus Rating Score	1.73	2.31	2.52
Consensus Rating	Reduce	Hold	Moderate Buy
Predicted Upside	-2.42% Downside	29.68% Upside	17.90% Upside
News Sentiment Rating	Positive News See Recent TROW News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
5/13/2026	Zacks Research Not Rated		Upgrade	Strong Sell ➝ Hold
5/11/2026	Evercore 3 of 5 stars	Glenn Schorr 2 of 5 stars	Lower Target		$106.00 ➝ $104.00	-1.26%
5/8/2026	Weiss Ratings Not Rated		Reiterated Rating	Hold (C)
5/4/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brennan Hawken Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Market Perform	$98.00 ➝ $110.00	+6.71%
5/1/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bill Katz Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Hold	$93.00 ➝ $94.00	-9.25%
5/1/2026	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Benjamin Budish Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Underweight	$87.00 ➝ $89.00	-13.49%
5/1/2026	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alexander Blostein Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target		$85.00 ➝ $90.00	-12.98%
5/1/2026	Keefe, Bruyette & Woods Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alex Bond Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Market Perform	$95.00 ➝ $107.00	+3.32%
4/27/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Cyprys Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$105.00	+5.45%
4/24/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Kenneth Worthington Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Underweight	$106.00 ➝ $103.00	+3.39%
Get the Latest News and Ratings for TROW and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for T. Rowe Price Group and its competitors with MarketBeat's FREE daily newsletter.
4/8/2026	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Hold	$107.00 ➝ $91.00	+2.00%
2/5/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Hold	$106.00 ➝ $100.00	+6.14%
2/5/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold
1/14/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Craig Siegenthaler Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target		$85.00 ➝ $86.00	-19.87%
11/3/2025	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target		$105.00 ➝ $107.00	+6.39%
7/11/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Brown Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Equal Weight	$98.00 ➝ $108.00	+6.49%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 09:51 PM ET.

Should I Buy T. Rowe Price Group Stock? TROW Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, May 16, 2026. Please send any questions or comments about these T. Rowe Price Group pros and cons to contact@marketbeat.com.

T. Rowe Price Group
Bull Case

Here are some ways that investors could benefit from investing in T. Rowe Price Group, Inc.:

The company recently reported earnings per share (EPS) of $2.52, exceeding analysts' expectations, which indicates strong financial performance and effective management.
With a return on equity of 20.60%, T. Rowe Price Group, Inc. demonstrates efficient use of shareholders' equity to generate profits, making it an attractive option for investors.
The current stock price is around $120, reflecting a stable investment opportunity in the asset management sector.
The firm has a solid dividend yield of 5.1%, providing a reliable income stream for investors, which is particularly appealing in uncertain market conditions.
Recent growth in assets under management, particularly in the ETF segment, shows the company's ability to adapt and expand its product offerings, potentially leading to increased revenue streams.

T. Rowe Price Group
Bear Case

Investors should be bearish about investing in T. Rowe Price Group, Inc. for these reasons:

The company experienced significant net outflows of $56.9 billion, which could indicate challenges in attracting and retaining clients in a competitive market.
Despite recent successes, the overall market for asset management is facing pressures, which may impact future growth and profitability.
High payout ratio of 55.73% suggests that a large portion of earnings is distributed as dividends, potentially limiting funds available for reinvestment in growth opportunities.
Market volatility can affect the performance of investment products, which may lead to fluctuations in revenue and investor sentiment.
Increased competition in the ETF market could hinder T. Rowe Price Group, Inc.'s ability to gain market share and achieve sustainable growth in this segment.

TROW Forecast - Frequently Asked Questions

According to the research reports of 15 Wall Street equities research analysts, the average twelve-month stock price forecast for T. Rowe Price Group is $99.54, with a high forecast of $110.00 and a low forecast of $86.00.

15 Wall Street analysts have issued "buy," "hold," and "sell" ratings for T. Rowe Price Group in the last year. There are currently 4 sell ratings and 11 hold ratings for the stock. The consensus among Wall Street analysts is that investors should "reduce" TROW shares.

According to analysts, T. Rowe Price Group's stock has a predicted downside of -2.42% based on their 12-month stock forecasts.

Over the previous 90 days, T. Rowe Price Group's stock had 1 upgrade and 1 downgrade by analysts.

T. Rowe Price Group has been rated by research analysts at Barclays, BMO Capital Markets, Evercore, Jefferies Financial Group, JPMorgan Chase & Co., Keefe, Bruyette & Woods, Morgan Stanley, TD Cowen, The Goldman Sachs Group, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like T. Rowe Price Group less than other "finance" companies. The consensus rating for T. Rowe Price Group is Reduce while the average consensus rating for "finance" companies is Hold. Learn more on how TROW compares to other companies.

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This page (NASDAQ:TROW) was last updated on 5/16/2026 by MarketBeat.com Staff.

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T. Rowe Price Group (TROW) Stock Forecast & Price Target