T. Rowe Price Group (TROW) Stock Forecast & Price Target

$105.51 +1.24 (+1.19%)

Closing price 09/25/2026 04:00 PM Eastern

Extended Trading

$104.63 -0.88 (-0.83%)

As of 09/25/2026 07:56 PM Eastern

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T. Rowe Price Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Reduce

Based on 14 Analyst Ratings

Sell
4

Hold
9

Buy
1

Based on 14 Wall Street analysts who have issued ratings for T. Rowe Price Group in the last 12 months, the stock has a consensus rating of "Reduce." Out of the 14 analysts, 4 have given a sell rating, 9 have given a hold rating, and 1 has given a buy rating for TROW.

Consensus Price Target

$105.69
0.17% Upside

According to the 14 analysts' twelve-month price targets for T. Rowe Price Group, the average price target is $105.69. The highest price target for TROW is $120.00, while the lowest price target for TROW is $86.00. The average price target represents a forecasted upside of 0.17% from the current price of $105.51.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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TROW Analyst Ratings Over Time

Type	Current Forecast 9/26/25 to 9/26/26	1 Month Ago 8/27/25 to 8/27/26	3 Months Ago 6/28/25 to 6/28/26	1 Year Ago 9/26/24 to 9/26/25
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	1 Buy rating(s)	0 Buy rating(s)	0 Buy rating(s)	1 Buy rating(s)
Hold	9 Hold rating(s)	10 Hold rating(s)	11 Hold rating(s)	7 Hold rating(s)
Sell	4 Sell rating(s)	4 Sell rating(s)	4 Sell rating(s)	4 Sell rating(s)
Consensus Price Target	$105.69	$105.67	$100.38	$101.55
Forecasted Upside	0.17% Upside	-5.96% Downside	-8.96% Downside	-1.86% Downside
Consensus Rating	Reduce	Reduce	Reduce	Reduce

TROW Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

TROW Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

T. Rowe Price Group Stock vs. The Competition

Type	T. Rowe Price Group	Finance Companies	Broader Market
Consensus Rating Score	1.79	2.27	2.53
Consensus Rating	Reduce	Hold	Moderate Buy
Predicted Upside	0.17% Upside	35.11% Upside	19.21% Upside
News Sentiment Rating	Positive News See Recent TROW News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export

Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
9/25/2026	Morgan Stanley 3 of 5 stars	Michael Cyprys 2 of 5 stars	Lower Target	Equal Weight	$116.00 ➝ $110.00	+5.50%
9/4/2026	Weiss Ratings 5 of 5 stars		Upgrade	Hold (C+) ➝ Buy (B-)
8/31/2026	UBS Group 4 of 5 stars		Set Target		$110.00	-0.83%
8/31/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bill Katz Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Hold	$108.00 ➝ $110.00	-0.73%
8/13/2026	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Strong-Buy ➝ Hold
8/10/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Glenn Schorr Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$118.00	+3.77%
8/3/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Hold	$109.00	-3.26%
8/3/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brennan Hawken Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Market Perform	$110.00 ➝ $120.00	+7.38%
8/3/2026	Keefe, Bruyette & Woods Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alex Bond Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Market Perform	$120.00 ➝ $115.00	+2.17%
8/3/2026	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Benjamin Budish Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Underweight	$108.00 ➝ $103.00	-7.83%
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6/30/2026	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alexander Blostein Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Sell	$90.00 ➝ $92.00	-19.57%
4/24/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Kenneth Worthington Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Underweight	$106.00 ➝ $103.00	+3.39%
4/8/2026	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Hold	$107.00 ➝ $91.00	+2.00%
2/5/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold
1/14/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Craig Siegenthaler Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target		$85.00 ➝ $86.00	-19.87%
11/3/2025	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target		$105.00 ➝ $107.00	+6.39%
7/11/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Michael Brown Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Equal Weight	$98.00 ➝ $108.00	+6.49%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 08:44 AM ET.

Should I Buy T. Rowe Price Group Stock? TROW Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, September 23, 2026. Please send any questions or comments about these T. Rowe Price Group pros and cons to contact@marketbeat.com.

T. Rowe Price Group
Bull Case

Here are some ways that investors could benefit from investing in T. Rowe Price Group, Inc.:

The company recently reported strong financial performance for the quarter ended July 31, 2026, with earnings per share of $2.57, which beat the consensus estimate of $2.52, and revenue of $1.91 billion, exceeding the analyst estimate of $1.89 billion, demonstrating solid operational execution and profitability with a net margin of 29.26%.
T. Rowe Price Group, Inc. offers an attractive dividend yield of 4.99% based on the current stock price of $104.57, with a recent quarterly dividend of $1.30 per share representing a $5.20 annualized payout, providing a reliable income stream for investors despite a payout ratio of 52.16%.
Institutional investor confidence remains high, as evidenced by State Street Corp increasing its stake by 2.7% in the second quarter to own 14,653,478 shares, and BlackRock Inc. acquiring a new position worth approximately $2.73 billion, indicating significant institutional support for the asset manager.
The company's assets under management reached $1.90 trillion as of August 31, 2026, reflecting a 1.6% increase from the prior month, which suggests a stable and growing client base that supports the firm's fee-based revenue model.
T. Rowe Price Group, Inc. is trading at a P/E ratio of 10.49, which is relatively low compared to many growth-oriented peers, potentially offering a valuation cushion for investors who believe in the long-term stability of the asset management industry.

T. Rowe Price Group
Bear Case

Investors should be bearish about investing in T. Rowe Price Group, Inc. for these reasons:

The stock carries a consensus rating of "Reduce" from fourteen analysts, with four issuing sell ratings and nine hold ratings, and a consensus price target of $106.15, which is only slightly above the current stock price of $104.57, suggesting limited near-term upside potential.
Short interest in the stock has been rising, with shares shorted increasing to 26,224,508 as of August 31, 2026, representing a 5.12% month-over-month increase, and days to cover rising to 20.51, indicating growing bearish sentiment among traders.
Recent insider activity has been negative, with VP Joshua B Nelson selling 10,000 shares on August 25, 2026, and VP Stephon A Jackson selling 3,000 shares on May 13, 2026, which may signal a lack of confidence from company leadership in the current stock price.
The company experienced $7.9 billion in net outflows in August 2026, despite the increase in assets under management, which could indicate client dissatisfaction or competitive pressures that may impact future revenue growth and fee income.
T. Rowe Price Group, Inc. has a beta of 1.46, meaning it is more volatile than the overall market, and the stock has a 52-week low of $85.22, suggesting it can experience significant price swings that may not be suitable for risk-averse investors.

TROW Forecast - Frequently Asked Questions

According to the research reports of 14 Wall Street equities research analysts, the average twelve-month stock price forecast for T. Rowe Price Group is $105.69, with a high forecast of $120.00 and a low forecast of $86.00.

14 Wall Street analysts have issued "buy," "hold," and "sell" ratings for T. Rowe Price Group in the last twelve months. There are currently 4 sell ratings, 9 hold ratings and 1 buy rating for the stock. The consensus among Wall Street analysts is that investors should "reduce" TROW shares.

According to analysts, T. Rowe Price Group's stock has a predicted upside of 0.17% based on their 12-month stock forecasts.

Over the previous 90 days, T. Rowe Price Group's stock had 3 upgrades and 1 downgrade by analysts.

T. Rowe Price Group has been rated by research analysts at Barclays, BMO Capital Markets, Deutsche Bank Aktiengesellschaft, Evercore, Keefe, Bruyette & Woods, Morgan Stanley, TD Cowen, The Goldman Sachs Group, UBS Group, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like T. Rowe Price Group less than other "finance" companies. The consensus rating for T. Rowe Price Group is Reduce while the average consensus rating for "finance" companies is Hold. Learn more on how TROW compares to other companies.

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MarketBeat monitors more than a dozen sources for T. Rowe Price Group analyst ratings, with the most recent rating issued on 9/25/2026.

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T. Rowe Price Group (TROW) Stock Forecast & Price Target