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Trupanion (TRUP) Competitors

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$24.49 +0.01 (+0.04%)
Closing price 07/31/2026 04:00 PM Eastern
Extended Trading
$24.48 -0.01 (-0.04%)
As of 07/31/2026 07:34 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

TRUP vs. ALHC, FG, HGTY, BWIN, and BHF

Should you buy Trupanion stock or one of its competitors? MarketBeat compares Trupanion with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Trupanion include Alignment Healthcare (ALHC), F&G Annuities & Life (FG), Hagerty (HGTY), Baldwin Insurance Group (BWIN), and Brighthouse Financial (BHF).

How does Trupanion compare to Alignment Healthcare?

Trupanion (NASDAQ:TRUP) and Alignment Healthcare (NASDAQ:ALHC) are related companies, but which is the better business? We will compare the two companies based on the strength of their dividends, valuation, earnings, analyst recommendations, media sentiment, profitability, institutional ownership and risk.

Trupanion has higher earnings, but lower revenue than Alignment Healthcare. Trupanion is trading at a lower price-to-earnings ratio than Alignment Healthcare, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Trupanion$1.44B0.74$19.43M$0.5941.51
Alignment Healthcare$3.95B0.78-$720K$0.09165.00

Trupanion currently has a consensus target price of $41.60, indicating a potential upside of 69.87%. Alignment Healthcare has a consensus target price of $24.30, indicating a potential upside of 63.64%. Given Trupanion's higher probable upside, analysts plainly believe Trupanion is more favorable than Alignment Healthcare.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Trupanion
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50
Alignment Healthcare
0 Sell rating(s)
4 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.60

Trupanion has a net margin of 1.74% compared to Alignment Healthcare's net margin of 0.89%. Alignment Healthcare's return on equity of 22.28% beat Trupanion's return on equity.

Company Net Margins Return on Equity Return on Assets
Trupanion1.74% 6.87% 2.89%
Alignment Healthcare 0.89%22.28%3.56%

In the previous week, Alignment Healthcare had 39 more articles in the media than Trupanion. MarketBeat recorded 45 mentions for Alignment Healthcare and 6 mentions for Trupanion. Trupanion's average media sentiment score of 1.03 beat Alignment Healthcare's score of 0.38 indicating that Trupanion is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Trupanion
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Alignment Healthcare
9 Very Positive mention(s)
7 Positive mention(s)
22 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Neutral

Trupanion has a beta of 1.39, meaning that its share price is 39% more volatile than the broader market. Comparatively, Alignment Healthcare has a beta of 1.05, meaning that its share price is 5% more volatile than the broader market.

86.2% of Alignment Healthcare shares are held by institutional investors. 5.6% of Trupanion shares are held by company insiders. Comparatively, 5.2% of Alignment Healthcare shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Summary

Alignment Healthcare beats Trupanion on 9 of the 17 factors compared between the two stocks.

How does Trupanion compare to F&G Annuities & Life?

F&G Annuities & Life (NYSE:FG) and Trupanion (NASDAQ:TRUP) are both finance companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, media sentiment, dividends, profitability, earnings, analyst recommendations, risk and valuation.

F&G Annuities & Life has a net margin of 8.89% compared to Trupanion's net margin of 1.74%. F&G Annuities & Life's return on equity of 10.73% beat Trupanion's return on equity.

Company Net Margins Return on Equity Return on Assets
F&G Annuities & Life8.89% 10.73% 0.53%
Trupanion 1.74%6.87%2.89%

95.9% of F&G Annuities & Life shares are held by institutional investors. 2.5% of F&G Annuities & Life shares are held by insiders. Comparatively, 5.6% of Trupanion shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Trupanion had 4 more articles in the media than F&G Annuities & Life. MarketBeat recorded 6 mentions for Trupanion and 2 mentions for F&G Annuities & Life. Trupanion's average media sentiment score of 1.03 beat F&G Annuities & Life's score of 0.89 indicating that Trupanion is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
F&G Annuities & Life
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Trupanion
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

F&G Annuities & Life has a beta of 1.23, suggesting that its stock price is 23% more volatile than the broader market. Comparatively, Trupanion has a beta of 1.39, suggesting that its stock price is 39% more volatile than the broader market.

F&G Annuities & Life presently has a consensus target price of $30.00, suggesting a potential upside of 5.02%. Trupanion has a consensus target price of $41.60, suggesting a potential upside of 69.87%. Given Trupanion's stronger consensus rating and higher possible upside, analysts clearly believe Trupanion is more favorable than F&G Annuities & Life.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
F&G Annuities & Life
0 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
Trupanion
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50

F&G Annuities & Life has higher revenue and earnings than Trupanion. F&G Annuities & Life is trading at a lower price-to-earnings ratio than Trupanion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
F&G Annuities & Life$5.73B0.66$265M$3.817.50
Trupanion$1.44B0.74$19.43M$0.5941.51

Summary

Trupanion beats F&G Annuities & Life on 11 of the 17 factors compared between the two stocks.

How does Trupanion compare to Hagerty?

Hagerty (NYSE:HGTY) and Trupanion (NASDAQ:TRUP) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, analyst recommendations, earnings, media sentiment, dividends, profitability, risk and institutional ownership.

Hagerty presently has a consensus target price of $13.67, indicating a potential upside of 18.79%. Trupanion has a consensus target price of $41.60, indicating a potential upside of 69.87%. Given Trupanion's stronger consensus rating and higher possible upside, analysts clearly believe Trupanion is more favorable than Hagerty.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hagerty
0 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.44
Trupanion
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50

20.5% of Hagerty shares are owned by institutional investors. 3.7% of Hagerty shares are owned by company insiders. Comparatively, 5.6% of Trupanion shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Hagerty has a net margin of 5.11% compared to Trupanion's net margin of 1.74%. Hagerty's return on equity of 11.94% beat Trupanion's return on equity.

Company Net Margins Return on Equity Return on Assets
Hagerty5.11% 11.94% 3.61%
Trupanion 1.74%6.87%2.89%

In the previous week, Trupanion had 3 more articles in the media than Hagerty. MarketBeat recorded 6 mentions for Trupanion and 3 mentions for Hagerty. Trupanion's average media sentiment score of 1.03 beat Hagerty's score of 0.29 indicating that Trupanion is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hagerty
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Trupanion
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Hagerty has higher revenue and earnings than Trupanion. Trupanion is trading at a lower price-to-earnings ratio than Hagerty, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hagerty$1.46B2.71$49.02M$0.2057.53
Trupanion$1.44B0.74$19.43M$0.5941.51

Hagerty has a beta of 0.79, meaning that its share price is 21% less volatile than the broader market. Comparatively, Trupanion has a beta of 1.39, meaning that its share price is 39% more volatile than the broader market.

Summary

Hagerty beats Trupanion on 9 of the 17 factors compared between the two stocks.

How does Trupanion compare to Baldwin Insurance Group?

Trupanion (NASDAQ:TRUP) and Baldwin Insurance Group (NASDAQ:BWIN) are both finance companies, but which is the better business? We will contrast the two businesses based on the strength of their dividends, analyst recommendations, risk, media sentiment, institutional ownership, earnings, valuation and profitability.

Trupanion has a net margin of 1.74% compared to Baldwin Insurance Group's net margin of -4.67%. Baldwin Insurance Group's return on equity of 13.10% beat Trupanion's return on equity.

Company Net Margins Return on Equity Return on Assets
Trupanion1.74% 6.87% 2.89%
Baldwin Insurance Group -4.67%13.10%3.62%

Trupanion has higher earnings, but lower revenue than Baldwin Insurance Group. Baldwin Insurance Group is trading at a lower price-to-earnings ratio than Trupanion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Trupanion$1.44B0.74$19.43M$0.5941.51
Baldwin Insurance Group$1.50B2.63-$33.81M-$1.04N/A

Trupanion has a beta of 1.39, meaning that its stock price is 39% more volatile than the broader market. Comparatively, Baldwin Insurance Group has a beta of 1.08, meaning that its stock price is 8% more volatile than the broader market.

77.5% of Baldwin Insurance Group shares are held by institutional investors. 5.6% of Trupanion shares are held by insiders. Comparatively, 15.8% of Baldwin Insurance Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Trupanion presently has a consensus target price of $41.60, suggesting a potential upside of 69.87%. Baldwin Insurance Group has a consensus target price of $30.00, suggesting a potential upside of 8.15%. Given Trupanion's higher probable upside, equities research analysts clearly believe Trupanion is more favorable than Baldwin Insurance Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Trupanion
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50
Baldwin Insurance Group
1 Sell rating(s)
4 Hold rating(s)
5 Buy rating(s)
1 Strong Buy rating(s)
2.55

In the previous week, Baldwin Insurance Group had 7 more articles in the media than Trupanion. MarketBeat recorded 13 mentions for Baldwin Insurance Group and 6 mentions for Trupanion. Trupanion's average media sentiment score of 1.03 beat Baldwin Insurance Group's score of 0.63 indicating that Trupanion is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Trupanion
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Baldwin Insurance Group
2 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Baldwin Insurance Group beats Trupanion on 9 of the 16 factors compared between the two stocks.

How does Trupanion compare to Brighthouse Financial?

Trupanion (NASDAQ:TRUP) and Brighthouse Financial (NASDAQ:BHF) are both finance companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, institutional ownership, earnings, profitability, analyst recommendations, dividends, valuation and risk.

In the previous week, Brighthouse Financial had 4 more articles in the media than Trupanion. MarketBeat recorded 10 mentions for Brighthouse Financial and 6 mentions for Trupanion. Brighthouse Financial's average media sentiment score of 1.41 beat Trupanion's score of 1.03 indicating that Brighthouse Financial is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Trupanion
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Brighthouse Financial
8 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Brighthouse Financial has higher revenue and earnings than Trupanion. Brighthouse Financial is trading at a lower price-to-earnings ratio than Trupanion, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Trupanion$1.44B0.74$19.43M$0.5941.51
Brighthouse Financial$6.77B0.53$433M-$2.98N/A

Trupanion has a net margin of 1.74% compared to Brighthouse Financial's net margin of -1.10%. Brighthouse Financial's return on equity of 16.88% beat Trupanion's return on equity.

Company Net Margins Return on Equity Return on Assets
Trupanion1.74% 6.87% 2.89%
Brighthouse Financial -1.10%16.88%0.43%

Trupanion has a beta of 1.39, indicating that its share price is 39% more volatile than the broader market. Comparatively, Brighthouse Financial has a beta of 0.86, indicating that its share price is 14% less volatile than the broader market.

Trupanion presently has a consensus price target of $41.60, indicating a potential upside of 69.87%. Brighthouse Financial has a consensus price target of $60.50, indicating a potential downside of 2.28%. Given Trupanion's stronger consensus rating and higher probable upside, analysts clearly believe Trupanion is more favorable than Brighthouse Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Trupanion
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50
Brighthouse Financial
2 Sell rating(s)
8 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

81.2% of Brighthouse Financial shares are held by institutional investors. 5.6% of Trupanion shares are held by company insiders. Comparatively, 1.6% of Brighthouse Financial shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

Trupanion beats Brighthouse Financial on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TRUP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TRUP vs. The Competition

MetricTrupanionInsurance IndustryFinance SectorNASDAQ Exchange
Market Cap$1.07B$19.59B$13.63B$12.47B
Dividend YieldN/A3.28%5.96%9.45%
P/E Ratio41.5115.5028.6724.66
Price / Sales0.7428.81469.7390.59
Price / Cash29.0712.4752.5859.99
Price / Book2.759.793.685.90
Net Income$19.43M$1.80B$1.31B$336.31M
7 Day Performance2.08%0.49%4.00%0.09%
1 Month Performance-8.99%0.60%-0.17%-5.18%
1 Year Performance-47.00%13.62%12.94%18.61%

Trupanion Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TRUP
Trupanion
3.4517 of 5 stars
$24.49
+0.0%
$41.60
+69.9%
-47.0%$1.07B$1.44B41.511,121
ALHC
Alignment Healthcare
4.3121 of 5 stars
$21.10
+2.4%
$24.30
+15.2%
+14.5%$4.26B$3.95B234.441,849
FG
F&G Annuities & Life
2.7285 of 5 stars
$30.79
-4.1%
$30.00
-2.6%
-9.0%$4.25B$5.73B8.081,173
HGTY
Hagerty
2.1603 of 5 stars
$11.91
-0.9%
$13.67
+14.7%
+15.1%$4.13B$1.46B59.571,891
BWIN
Baldwin Insurance Group
3.3531 of 5 stars
$26.95
-1.1%
$30.00
+11.3%
-21.4%$3.88B$1.50BN/A5,020

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This page (NASDAQ:TRUP) was last updated on 8/2/2026 by MarketBeat.com Staff.
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