Voya Financial (VOYA) Competitors

Voya Financial logo
$92.21 -0.15 (-0.16%)
As of 03:58 PM Eastern

VOYA vs. BHF, PFG, AMP, CNO, and EQH

Should you buy Voya Financial stock or one of its competitors? MarketBeat compares Voya Financial with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Voya Financial include Brighthouse Financial (BHF), Principal Financial Group (PFG), Ameriprise Financial (AMP), CNO Financial Group (CNO), and Equitable (EQH). These companies are all part of the "finance" sector.

How does Voya Financial compare to Brighthouse Financial?

Brighthouse Financial (NASDAQ:BHF) and Voya Financial (NYSE:VOYA) are both mid-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, profitability, media sentiment, institutional ownership, risk, dividends, valuation and earnings.

In the previous week, Voya Financial had 5 more articles in the media than Brighthouse Financial. MarketBeat recorded 5 mentions for Voya Financial and 0 mentions for Brighthouse Financial. Brighthouse Financial's average media sentiment score of 0.95 beat Voya Financial's score of 0.65 indicating that Brighthouse Financial is being referred to more favorably in the media.

Company Overall Sentiment
Brighthouse Financial Positive
Voya Financial Positive

Brighthouse Financial has a beta of 0.86, indicating that its stock price is 14% less volatile than the broader market. Comparatively, Voya Financial has a beta of 0.92, indicating that its stock price is 8% less volatile than the broader market.

Voya Financial has higher revenue and earnings than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than Voya Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Brighthouse Financial$5.53B0.66$433M-$2.98N/A
Voya Financial$8.04B1.04$654M$6.6213.93

81.2% of Brighthouse Financial shares are owned by institutional investors. Comparatively, 96.1% of Voya Financial shares are owned by institutional investors. 1.6% of Brighthouse Financial shares are owned by insiders. Comparatively, 1.6% of Voya Financial shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Brighthouse Financial currently has a consensus target price of $60.86, suggesting a potential downside of 4.18%. Voya Financial has a consensus target price of $91.73, suggesting a potential downside of 0.52%. Given Voya Financial's stronger consensus rating and higher probable upside, analysts plainly believe Voya Financial is more favorable than Brighthouse Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brighthouse Financial
3 Sell rating(s)
8 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.73
Voya Financial
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75

Voya Financial has a net margin of 8.24% compared to Brighthouse Financial's net margin of -1.10%. Brighthouse Financial's return on equity of 16.88% beat Voya Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Brighthouse Financial-1.10% 16.88% 0.43%
Voya Financial 8.24%13.84%0.52%

Summary

Voya Financial beats Brighthouse Financial on 14 of the 17 factors compared between the two stocks.

How does Voya Financial compare to Principal Financial Group?

Principal Financial Group (NASDAQ:PFG) and Voya Financial (NYSE:VOYA) are both finance companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, risk, media sentiment, valuation, earnings, analyst recommendations, profitability and dividends.

Principal Financial Group has a net margin of 10.10% compared to Voya Financial's net margin of 8.24%. Principal Financial Group's return on equity of 16.25% beat Voya Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Principal Financial Group10.10% 16.25% 0.57%
Voya Financial 8.24%13.84%0.52%

Principal Financial Group has a beta of 0.88, indicating that its stock price is 12% less volatile than the broader market. Comparatively, Voya Financial has a beta of 0.92, indicating that its stock price is 8% less volatile than the broader market.

Principal Financial Group has higher revenue and earnings than Voya Financial. Voya Financial is trading at a lower price-to-earnings ratio than Principal Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Principal Financial Group$15.63B1.55$1.19B$6.9916.07
Voya Financial$8.04B1.04$654M$6.6213.93

Principal Financial Group pays an annual dividend of $3.28 per share and has a dividend yield of 2.9%. Voya Financial pays an annual dividend of $1.88 per share and has a dividend yield of 2.0%. Principal Financial Group pays out 46.9% of its earnings in the form of a dividend. Voya Financial pays out 28.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Principal Financial Group has increased its dividend for 2 consecutive years and Voya Financial has increased its dividend for 6 consecutive years.

Principal Financial Group currently has a consensus price target of $98.10, suggesting a potential downside of 12.69%. Voya Financial has a consensus price target of $91.73, suggesting a potential downside of 0.52%. Given Voya Financial's stronger consensus rating and higher possible upside, analysts clearly believe Voya Financial is more favorable than Principal Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Principal Financial Group
1 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.18
Voya Financial
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75

In the previous week, Principal Financial Group and Principal Financial Group both had 5 articles in the media. Principal Financial Group's average media sentiment score of 1.16 beat Voya Financial's score of 0.65 indicating that Principal Financial Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Principal Financial Group
3 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Voya Financial
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

75.1% of Principal Financial Group shares are held by institutional investors. Comparatively, 96.1% of Voya Financial shares are held by institutional investors. 1.1% of Principal Financial Group shares are held by company insiders. Comparatively, 1.6% of Voya Financial shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

Principal Financial Group beats Voya Financial on 10 of the 19 factors compared between the two stocks.

How does Voya Financial compare to Ameriprise Financial?

Ameriprise Financial (NYSE:AMP) and Voya Financial (NYSE:VOYA) are both finance companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, valuation, analyst recommendations, dividends, institutional ownership, profitability, media sentiment and earnings.

Ameriprise Financial has a net margin of 20.57% compared to Voya Financial's net margin of 8.24%. Ameriprise Financial's return on equity of 62.88% beat Voya Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Ameriprise Financial20.57% 62.88% 2.12%
Voya Financial 8.24%13.84%0.52%

84.0% of Ameriprise Financial shares are owned by institutional investors. Comparatively, 96.1% of Voya Financial shares are owned by institutional investors. 0.6% of Ameriprise Financial shares are owned by company insiders. Comparatively, 1.6% of Voya Financial shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Ameriprise Financial pays an annual dividend of $6.80 per share and has a dividend yield of 1.5%. Voya Financial pays an annual dividend of $1.88 per share and has a dividend yield of 2.0%. Ameriprise Financial pays out 16.9% of its earnings in the form of a dividend. Voya Financial pays out 28.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Ameriprise Financial has increased its dividend for 21 consecutive years and Voya Financial has increased its dividend for 6 consecutive years.

Ameriprise Financial has a beta of 1.16, meaning that its share price is 16% more volatile than the broader market. Comparatively, Voya Financial has a beta of 0.92, meaning that its share price is 8% less volatile than the broader market.

In the previous week, Ameriprise Financial had 7 more articles in the media than Voya Financial. MarketBeat recorded 12 mentions for Ameriprise Financial and 5 mentions for Voya Financial. Ameriprise Financial's average media sentiment score of 1.55 beat Voya Financial's score of 0.65 indicating that Ameriprise Financial is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ameriprise Financial
12 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Voya Financial
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ameriprise Financial has higher revenue and earnings than Voya Financial. Ameriprise Financial is trading at a lower price-to-earnings ratio than Voya Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ameriprise Financial$18.48B2.27$3.56B$40.2111.62
Voya Financial$8.04B1.04$654M$6.6213.93

Ameriprise Financial presently has a consensus target price of $543.22, indicating a potential upside of 16.24%. Voya Financial has a consensus target price of $91.73, indicating a potential downside of 0.52%. Given Ameriprise Financial's higher possible upside, equities research analysts plainly believe Ameriprise Financial is more favorable than Voya Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ameriprise Financial
1 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.45
Voya Financial
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75

Summary

Ameriprise Financial beats Voya Financial on 13 of the 19 factors compared between the two stocks.

How does Voya Financial compare to CNO Financial Group?

CNO Financial Group (NYSE:CNO) and Voya Financial (NYSE:VOYA) are both mid-cap finance companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, profitability, dividends, media sentiment, risk, analyst recommendations, earnings and institutional ownership.

CNO Financial Group has a beta of 0.82, indicating that its stock price is 18% less volatile than the broader market. Comparatively, Voya Financial has a beta of 0.92, indicating that its stock price is 8% less volatile than the broader market.

CNO Financial Group presently has a consensus price target of $48.75, suggesting a potential downside of 7.62%. Voya Financial has a consensus price target of $91.73, suggesting a potential downside of 0.52%. Given Voya Financial's stronger consensus rating and higher probable upside, analysts plainly believe Voya Financial is more favorable than CNO Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CNO Financial Group
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60
Voya Financial
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75

Voya Financial has a net margin of 8.24% compared to CNO Financial Group's net margin of 5.44%. CNO Financial Group's return on equity of 17.65% beat Voya Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
CNO Financial Group5.44% 17.65% 1.18%
Voya Financial 8.24%13.84%0.52%

CNO Financial Group pays an annual dividend of $0.72 per share and has a dividend yield of 1.4%. Voya Financial pays an annual dividend of $1.88 per share and has a dividend yield of 2.0%. CNO Financial Group pays out 28.9% of its earnings in the form of a dividend. Voya Financial pays out 28.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CNO Financial Group has increased its dividend for 2 consecutive years and Voya Financial has increased its dividend for 6 consecutive years. Voya Financial is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Voya Financial has higher revenue and earnings than CNO Financial Group. Voya Financial is trading at a lower price-to-earnings ratio than CNO Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CNO Financial Group$4.49B1.10$229.30M$2.4921.19
Voya Financial$8.04B1.04$654M$6.6213.93

95.4% of CNO Financial Group shares are owned by institutional investors. Comparatively, 96.1% of Voya Financial shares are owned by institutional investors. 3.4% of CNO Financial Group shares are owned by insiders. Comparatively, 1.6% of Voya Financial shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

In the previous week, Voya Financial had 1 more articles in the media than CNO Financial Group. MarketBeat recorded 5 mentions for Voya Financial and 4 mentions for CNO Financial Group. Voya Financial's average media sentiment score of 0.65 beat CNO Financial Group's score of 0.00 indicating that Voya Financial is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
CNO Financial Group
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Voya Financial
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Voya Financial beats CNO Financial Group on 15 of the 20 factors compared between the two stocks.

How does Voya Financial compare to Equitable?

Voya Financial (NYSE:VOYA) and Equitable (NYSE:EQH) are both finance companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, analyst recommendations, risk, earnings, media sentiment, institutional ownership, profitability and dividends.

96.1% of Voya Financial shares are owned by institutional investors. Comparatively, 92.7% of Equitable shares are owned by institutional investors. 1.6% of Voya Financial shares are owned by insiders. Comparatively, 1.1% of Equitable shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Voya Financial presently has a consensus price target of $91.73, suggesting a potential downside of 0.52%. Equitable has a consensus price target of $58.64, suggesting a potential upside of 30.48%. Given Equitable's stronger consensus rating and higher possible upside, analysts clearly believe Equitable is more favorable than Voya Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Voya Financial
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75
Equitable
2 Sell rating(s)
0 Hold rating(s)
9 Buy rating(s)
2 Strong Buy rating(s)
2.85

Voya Financial pays an annual dividend of $1.88 per share and has a dividend yield of 2.0%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.7%. Voya Financial pays out 28.4% of its earnings in the form of a dividend. Equitable pays out -42.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Voya Financial has raised its dividend for 6 consecutive years and Equitable has raised its dividend for 2 consecutive years. Equitable is clearly the better dividend stock, given its higher yield and lower payout ratio.

Voya Financial has higher earnings, but lower revenue than Equitable. Equitable is trading at a lower price-to-earnings ratio than Voya Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Voya Financial$8.04B1.04$654M$6.6213.93
Equitable$11.32B1.12-$1.38B-$2.84N/A

In the previous week, Equitable had 1 more articles in the media than Voya Financial. MarketBeat recorded 6 mentions for Equitable and 5 mentions for Voya Financial. Voya Financial's average media sentiment score of 0.65 beat Equitable's score of 0.41 indicating that Voya Financial is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Voya Financial
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Equitable
3 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Voya Financial has a net margin of 8.24% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Voya Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Voya Financial8.24% 13.84% 0.52%
Equitable -7.26%232.29%0.58%

Voya Financial has a beta of 0.92, indicating that its share price is 8% less volatile than the broader market. Comparatively, Equitable has a beta of 1.11, indicating that its share price is 11% more volatile than the broader market.

Summary

Equitable beats Voya Financial on 12 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VOYA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VOYA vs. The Competition

MetricVoya FinancialINS IndustryFinance SectorNYSE Exchange
Market Cap$8.36B$15.93B$13.96B$23.13B
Dividend Yield2.08%3.65%5.74%4.06%
P/E Ratio13.938.8620.2331.08
Price / Sales1.041.38139.7120.72
Price / Cash9.529.2619.5418.65
Price / Book1.291.372.254.65
Net Income$654M$1.06B$1.14B$1.07B
7 Day Performance1.23%2.21%-0.19%-1.05%
1 Month Performance11.95%0.92%1.15%0.18%
1 Year Performance35.52%14.07%15.52%24.24%

Voya Financial Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VOYA
Voya Financial
4.6585 of 5 stars
$92.21
-0.2%
$91.73
-0.5%
+38.3%$8.36B$8.04B13.9311,000
BHF
Brighthouse Financial
1.6249 of 5 stars
$62.93
-0.2%
$60.86
-3.3%
+7.1%$3.62B$6.77BN/A1,400
PFG
Principal Financial Group
3.8486 of 5 stars
$110.59
-0.5%
$98.10
-11.3%
+45.2%$24.00B$15.63B15.8211,600
AMP
Ameriprise Financial
4.8669 of 5 stars
$459.70
+0.1%
$543.22
+18.2%
-7.5%$41.27B$18.48B11.4313,600
CNO
CNO Financial Group
2.7809 of 5 stars
$50.32
-0.1%
$48.75
-3.1%
+37.3%$4.70B$4.49B20.213,300

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This page (NYSE:VOYA) was last updated on 6/23/2026 by MarketBeat.com Staff.
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