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Equitable (EQH) Competitors

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$47.69 +0.04 (+0.08%)
Closing price 07/31/2026 03:59 PM Eastern
Extended Trading
$46.55 -1.14 (-2.38%)
As of 07/31/2026 07:58 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

EQH vs. HBAN, PFG, AMP, CNO, and CRBG

Should you buy Equitable stock or one of its competitors? MarketBeat compares Equitable with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Equitable include Huntington Bancshares (HBAN), Principal Financial Group (PFG), Ameriprise Financial (AMP), CNO Financial Group (CNO), and Corebridge Financial (CRBG). These companies are all part of the "finance" sector.

How does Equitable compare to Huntington Bancshares?

Equitable (NYSE:EQH) and Huntington Bancshares (NASDAQ:HBAN) are both large-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, risk, earnings, valuation, media sentiment, analyst recommendations, institutional ownership and profitability.

Equitable currently has a consensus target price of $60.08, suggesting a potential upside of 26.00%. Huntington Bancshares has a consensus target price of $20.11, suggesting a potential upside of 18.04%. Given Equitable's stronger consensus rating and higher probable upside, analysts clearly believe Equitable is more favorable than Huntington Bancshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Equitable
0 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.86
Huntington Bancshares
1 Sell rating(s)
7 Hold rating(s)
14 Buy rating(s)
1 Strong Buy rating(s)
2.65

Huntington Bancshares has higher revenue and earnings than Equitable. Equitable is trading at a lower price-to-earnings ratio than Huntington Bancshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Equitable$11.32B1.15-$1.38B-$2.84N/A
Huntington Bancshares$12.49B2.76$2.21B$1.2913.21

92.7% of Equitable shares are owned by institutional investors. Comparatively, 80.7% of Huntington Bancshares shares are owned by institutional investors. 1.1% of Equitable shares are owned by insiders. Comparatively, 0.7% of Huntington Bancshares shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.5%. Huntington Bancshares pays an annual dividend of $0.62 per share and has a dividend yield of 3.6%. Equitable pays out -42.3% of its earnings in the form of a dividend. Huntington Bancshares pays out 48.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Equitable has raised its dividend for 2 consecutive years.

Huntington Bancshares has a net margin of 16.64% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Huntington Bancshares' return on equity.

Company Net Margins Return on Equity Return on Assets
Equitable-7.26% 232.29% 0.58%
Huntington Bancshares 16.64%11.19%1.12%

Equitable has a beta of 1.1, meaning that its stock price is 10% more volatile than the broader market. Comparatively, Huntington Bancshares has a beta of 0.94, meaning that its stock price is 6% less volatile than the broader market.

In the previous week, Huntington Bancshares had 7 more articles in the media than Equitable. MarketBeat recorded 26 mentions for Huntington Bancshares and 19 mentions for Equitable. Huntington Bancshares' average media sentiment score of 1.14 beat Equitable's score of 1.11 indicating that Huntington Bancshares is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Equitable
14 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Huntington Bancshares
17 Very Positive mention(s)
2 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Huntington Bancshares beats Equitable on 11 of the 19 factors compared between the two stocks.

How does Equitable compare to Principal Financial Group?

Principal Financial Group (NASDAQ:PFG) and Equitable (NYSE:EQH) are both large-cap finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their dividends, risk, media sentiment, valuation, earnings, analyst recommendations, institutional ownership and profitability.

Principal Financial Group has a net margin of 9.93% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Principal Financial Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Principal Financial Group9.93% 16.49% 0.58%
Equitable -7.26%232.29%0.58%

Principal Financial Group presently has a consensus price target of $105.75, suggesting a potential downside of 7.02%. Equitable has a consensus price target of $60.08, suggesting a potential upside of 26.00%. Given Equitable's stronger consensus rating and higher probable upside, analysts clearly believe Equitable is more favorable than Principal Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Principal Financial Group
3 Sell rating(s)
7 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.00
Equitable
0 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.86

Principal Financial Group has a beta of 0.87, meaning that its share price is 13% less volatile than the broader market. Comparatively, Equitable has a beta of 1.1, meaning that its share price is 10% more volatile than the broader market.

In the previous week, Principal Financial Group had 6 more articles in the media than Equitable. MarketBeat recorded 25 mentions for Principal Financial Group and 19 mentions for Equitable. Principal Financial Group's average media sentiment score of 1.14 beat Equitable's score of 1.11 indicating that Principal Financial Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Principal Financial Group
14 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Equitable
14 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

75.1% of Principal Financial Group shares are owned by institutional investors. Comparatively, 92.7% of Equitable shares are owned by institutional investors. 1.1% of Principal Financial Group shares are owned by company insiders. Comparatively, 1.1% of Equitable shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Principal Financial Group has higher revenue and earnings than Equitable. Equitable is trading at a lower price-to-earnings ratio than Principal Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Principal Financial Group$15.63B1.56$1.19B$7.0416.15
Equitable$11.32B1.15-$1.38B-$2.84N/A

Principal Financial Group pays an annual dividend of $3.28 per share and has a dividend yield of 2.9%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.5%. Principal Financial Group pays out 46.6% of its earnings in the form of a dividend. Equitable pays out -42.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Principal Financial Group has increased its dividend for 2 consecutive years and Equitable has increased its dividend for 2 consecutive years.

Summary

Principal Financial Group beats Equitable on 10 of the 18 factors compared between the two stocks.

How does Equitable compare to Ameriprise Financial?

Equitable (NYSE:EQH) and Ameriprise Financial (NYSE:AMP) are both large-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, dividends, risk, valuation, analyst recommendations, profitability, media sentiment and earnings.

92.7% of Equitable shares are held by institutional investors. Comparatively, 84.0% of Ameriprise Financial shares are held by institutional investors. 1.1% of Equitable shares are held by insiders. Comparatively, 0.6% of Ameriprise Financial shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Equitable currently has a consensus price target of $60.08, indicating a potential upside of 26.00%. Ameriprise Financial has a consensus price target of $555.33, indicating a potential upside of 1.47%. Given Equitable's stronger consensus rating and higher possible upside, equities research analysts clearly believe Equitable is more favorable than Ameriprise Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Equitable
0 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.86
Ameriprise Financial
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.64

Ameriprise Financial has a net margin of 20.24% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Ameriprise Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Equitable-7.26% 232.29% 0.58%
Ameriprise Financial 20.24%64.19%2.15%

In the previous week, Ameriprise Financial had 15 more articles in the media than Equitable. MarketBeat recorded 34 mentions for Ameriprise Financial and 19 mentions for Equitable. Equitable's average media sentiment score of 1.11 beat Ameriprise Financial's score of 1.01 indicating that Equitable is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Equitable
14 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Ameriprise Financial
22 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Ameriprise Financial has higher revenue and earnings than Equitable. Equitable is trading at a lower price-to-earnings ratio than Ameriprise Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Equitable$11.32B1.15-$1.38B-$2.84N/A
Ameriprise Financial$18.48B2.66$3.56B$41.4613.20

Equitable has a beta of 1.1, suggesting that its stock price is 10% more volatile than the broader market. Comparatively, Ameriprise Financial has a beta of 1.14, suggesting that its stock price is 14% more volatile than the broader market.

Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.5%. Ameriprise Financial pays an annual dividend of $6.80 per share and has a dividend yield of 1.2%. Equitable pays out -42.3% of its earnings in the form of a dividend. Ameriprise Financial pays out 16.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Equitable has increased its dividend for 2 consecutive years and Ameriprise Financial has increased its dividend for 21 consecutive years. Equitable is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

Ameriprise Financial beats Equitable on 11 of the 20 factors compared between the two stocks.

How does Equitable compare to CNO Financial Group?

CNO Financial Group (NYSE:CNO) and Equitable (NYSE:EQH) are both finance companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, risk, valuation, media sentiment, dividends, analyst recommendations, institutional ownership and profitability.

95.4% of CNO Financial Group shares are held by institutional investors. Comparatively, 92.7% of Equitable shares are held by institutional investors. 3.4% of CNO Financial Group shares are held by company insiders. Comparatively, 1.1% of Equitable shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

CNO Financial Group has higher earnings, but lower revenue than Equitable. Equitable is trading at a lower price-to-earnings ratio than CNO Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CNO Financial Group$4.49B1.15$229.30M$2.4922.14
Equitable$11.32B1.15-$1.38B-$2.84N/A

CNO Financial Group currently has a consensus target price of $51.50, suggesting a potential downside of 6.57%. Equitable has a consensus target price of $60.08, suggesting a potential upside of 26.00%. Given Equitable's stronger consensus rating and higher possible upside, analysts plainly believe Equitable is more favorable than CNO Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CNO Financial Group
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.40
Equitable
0 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.86

CNO Financial Group has a net margin of 6.02% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat CNO Financial Group's return on equity.

Company Net Margins Return on Equity Return on Assets
CNO Financial Group6.02% 18.76% 1.24%
Equitable -7.26%232.29%0.58%

In the previous week, Equitable had 2 more articles in the media than CNO Financial Group. MarketBeat recorded 19 mentions for Equitable and 17 mentions for CNO Financial Group. Equitable's average media sentiment score of 1.11 beat CNO Financial Group's score of 1.03 indicating that Equitable is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
CNO Financial Group
9 Very Positive mention(s)
2 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Equitable
14 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

CNO Financial Group pays an annual dividend of $0.72 per share and has a dividend yield of 1.3%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.5%. CNO Financial Group pays out 28.9% of its earnings in the form of a dividend. Equitable pays out -42.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CNO Financial Group has increased its dividend for 2 consecutive years and Equitable has increased its dividend for 2 consecutive years. Equitable is clearly the better dividend stock, given its higher yield and lower payout ratio.

CNO Financial Group has a beta of 0.81, indicating that its share price is 19% less volatile than the broader market. Comparatively, Equitable has a beta of 1.1, indicating that its share price is 10% more volatile than the broader market.

Summary

Equitable beats CNO Financial Group on 12 of the 19 factors compared between the two stocks.

How does Equitable compare to Corebridge Financial?

Corebridge Financial (NYSE:CRBG) and Equitable (NYSE:EQH) are both large-cap finance companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, earnings, valuation, risk, institutional ownership, dividends, analyst recommendations and media sentiment.

In the previous week, Equitable had 6 more articles in the media than Corebridge Financial. MarketBeat recorded 19 mentions for Equitable and 13 mentions for Corebridge Financial. Equitable's average media sentiment score of 1.11 beat Corebridge Financial's score of 0.96 indicating that Equitable is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Corebridge Financial
8 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Equitable
14 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Corebridge Financial has a beta of 1.08, meaning that its stock price is 8% more volatile than the broader market. Comparatively, Equitable has a beta of 1.1, meaning that its stock price is 10% more volatile than the broader market.

Corebridge Financial pays an annual dividend of $1.00 per share and has a dividend yield of 3.2%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.5%. Corebridge Financial pays out 181.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Equitable pays out -42.3% of its earnings in the form of a dividend. Corebridge Financial has raised its dividend for 1 consecutive years and Equitable has raised its dividend for 2 consecutive years.

Corebridge Financial has higher revenue and earnings than Equitable. Equitable is trading at a lower price-to-earnings ratio than Corebridge Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Corebridge Financial$20.46B0.68-$366M$0.5556.73
Equitable$11.32B1.15-$1.38B-$2.84N/A

98.3% of Corebridge Financial shares are owned by institutional investors. Comparatively, 92.7% of Equitable shares are owned by institutional investors. 0.3% of Corebridge Financial shares are owned by company insiders. Comparatively, 1.1% of Equitable shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Corebridge Financial presently has a consensus target price of $36.75, suggesting a potential upside of 17.77%. Equitable has a consensus target price of $60.08, suggesting a potential upside of 26.00%. Given Equitable's stronger consensus rating and higher possible upside, analysts clearly believe Equitable is more favorable than Corebridge Financial.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Corebridge Financial
0 Sell rating(s)
6 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.60
Equitable
0 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.86

Corebridge Financial has a net margin of 1.20% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Corebridge Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Corebridge Financial1.20% 18.44% 0.59%
Equitable -7.26%232.29%0.58%

Summary

Equitable beats Corebridge Financial on 12 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding EQH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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EQH vs. The Competition

MetricEquitableFinancial Services IndustryFinance SectorNYSE Exchange
Market Cap$13.02B$27.09B$13.87B$23.67B
Dividend Yield2.45%5.83%5.95%4.22%
P/E Ratio-16.7919.4328.6731.00
Price / Sales1.15389.54468.2919.22
Price / Cash4.9343.8744.5018.73
Price / Book34.313.133.684.76
Net Income-$1.38B$1.09B$1.31B$1.07B
7 Day Performance-1.83%-0.87%3.63%-0.34%
1 Month Performance4.64%0.52%0.07%-0.53%
1 Year Performance-4.70%-10.04%12.94%19.19%

Equitable Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
EQH
Equitable
4.9646 of 5 stars
$47.69
+0.1%
$60.08
+26.0%
-4.7%$13.02B$11.32BN/A8,000
HBAN
Huntington Bancshares
5 of 5 stars
$17.16
-1.2%
$20.07
+16.9%
+6.2%$35.19B$9.68B13.3020,424
PFG
Principal Financial Group
4.124 of 5 stars
$111.29
+1.7%
$105.00
-5.7%
+50.6%$23.63B$15.63B15.9211,600
AMP
Ameriprise Financial
4.8544 of 5 stars
$537.01
+1.5%
$555.33
+3.4%
+9.1%$47.55B$18.48B12.9513,600
CNO
CNO Financial Group
4.0079 of 5 stars
$53.12
-0.2%
$51.50
-3.1%
+55.4%$4.97B$4.49B21.333,300

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This page (NYSE:EQH) was last updated on 8/3/2026 by MarketBeat.com Staff.
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