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Prudential Public (PUK) Stock Forecast & Price Target

Prudential Public logo
$25.24 -0.61 (-2.34%)
As of 03:21 PM Eastern
This is a fair market value price provided by Massive. Learn more.

Prudential Public - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
3
Buy
3

Based on 6 Wall Street analysts who have issued ratings for Prudential Public in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 6 analysts, 3 have given a hold rating, 2 have given a buy rating, and 1 has given a strong buy rating for PUK.

Consensus Price Target

$39.30
55.67% Upside
According to the 6 analysts' twelve-month price targets for Prudential Public, the average price target is $39.30. The highest price target for PUK is $39.30, while the lowest price target for PUK is $39.30. The average price target represents a forecasted upside of 55.67% from the current price of $25.25.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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PUK Analyst Ratings Over Time

TypeCurrent Forecast
9/23/25 to 9/23/26
1 Month Ago
8/24/25 to 8/24/26
3 Months Ago
6/25/25 to 6/25/26
1 Year Ago
9/23/24 to 9/23/25
Strong Buy
1 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
2 Buy rating(s)
4 Buy rating(s)
4 Buy rating(s)
5 Buy rating(s)
Hold
3 Hold rating(s)
2 Hold rating(s)
2 Hold rating(s)
0 Hold rating(s)
Sell
0 Sell rating(s)
1 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$39.30N/AN/AN/A
Forecasted Upside55.67% UpsideN/AN/AN/A
Consensus RatingModerate BuyHoldModerate BuyBuy

PUK Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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PUK Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Prudential Public Stock vs. The Competition

TypePrudential PublicFinance CompaniesBroader Market
Consensus Rating Score
2.67
2.27
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside52.17% Upside32.63% Upside17.93% Upside
News Sentiment Rating
Positive News

See Recent PUK News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/21/2026
Zacks Research logo
Zacks Research
4 of 5 stars
 UpgradeStrong SellHold
9/3/2026
Berenberg Bank logo
Berenberg Bank
2 of 5 stars
Set TargetBuy$39.30+44.14%
7/6/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 Reiterated RatingHold (C+)
5/15/2026 Reiterated RatingOverweight
4/22/2026 DowngradeStrong-BuyHold
1/7/2026 Initiated CoverageBuy
9/8/2025 Reiterated RatingOverweight
8/28/2025 Reiterated RatingBuy
4/1/2025 Reiterated RatingBuy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 03:21 PM ET.


Should I Buy Prudential Public Stock? PUK Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, September 20, 2026. Please send any questions or comments about these Prudential Public pros and cons to contact@marketbeat.com.

Prudential Public
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Prudential plc:

  • Prudential plc shares are currently trading at $26.09, which is significantly below the consensus price target of $39.30 set by analysts, suggesting substantial potential for capital appreciation if the stock reverts to its fair value estimate.
  • The company recently reported strong first-half 2026 results, with adjusted operating profit before tax rising 9% on a constant exchange rate basis to $1.81 billion, indicating robust fundamental performance and operational efficiency.
  • Prudential plc has increased its shareholder returns by expanding its 2026 share buyback program and raising its dividend, with a recent declaration of $0.1776 per share to be paid in October 2026, providing a steady income stream for investors.
  • New business profit grew by 8% in the first half of 2026, reaching $1.384 billion, which demonstrates the company's ability to generate sustainable growth in its core life and health insurance markets in Asia and Africa.
  • Several major financial institutions, including JPMorgan and Jefferies, have maintained or reiterated their "buy" or "overweight" ratings on the stock, citing management's confidence in demand for its products and the potential for cash conversion.

Prudential Public
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Prudential plc for these reasons:

  • Recent earnings results showed a significant miss in earnings per share, with the company reporting $0.58 for the quarter compared to the consensus estimate of $1.28, which may signal challenges in meeting profit expectations.
  • Several analysts, including Wall Street Zen and Zacks Research, have recently downgraded the stock to "sell" or "strong sell" ratings, reflecting concerns about the company's valuation or future growth prospects.
  • The stock is trading below its 50-day moving average of $28.24 and its 200-day moving average of $28.86, indicating a recent downward trend in price momentum that could continue.
  • There are regulatory and market risks associated with the company's operations in Mainland China and Hong Kong, particularly following tax changes such as Decree 837, which have raised concerns about the outlook for its visitor business.
  • Short interest in the stock has increased in recent months, with shares shorted rising to 607,746 in the latest report, suggesting that some investors are betting against the stock's future performance.

PUK Forecast - Frequently Asked Questions

According to the research reports of 6 Wall Street equities research analysts, the average twelve-month stock price forecast for Prudential Public is $39.30, with a high forecast of $39.30 and a low forecast of $39.30.

6 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Prudential Public in the last year. There are currently 3 hold ratings, 2 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" PUK shares.

According to analysts, Prudential Public's stock has a predicted upside of 55.67% based on their 12-month stock forecasts.

Over the previous 90 days, Prudential Public's stock had 2 upgrades and 2 downgrades by analysts.

Prudential Public has been rated by research analysts at Berenberg Bank, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like Prudential Public more than other "finance" companies. The consensus rating for Prudential Public is Moderate Buy while the average consensus rating for "finance" companies is Hold. Learn more on how PUK compares to other companies.


MarketBeat monitors more than a dozen sources for Prudential Public analyst ratings, with the most recent rating issued on 9/21/2026.
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