Wix.com (WIX) Stock Price, News & Analysis

Company Overview

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing. The Wix App Market extends functionality through third-party integrations such as booking systems, live chat, email marketing, and analytics. Wix’s proprietary tools—including ADI (Artificial Design Intelligence), Editor X for advanced layout control and Ascend by Wix for customer management—cater to entrepreneurs seeking streamlined workflows for lead generation, customer communication and search engine optimization.

Founded in 2006 by Avishai Abrahami, Nadav Abrahami and Giora Kaplan, Wix made its public debut on the NASDAQ in November 2013 under the ticker symbol WIX. The platform has evolved from a simple website creator into a full-featured digital ecosystem, driven by a leadership team that includes co-founders in key executive roles alongside Chief Executive Officer Nir Zicherman. The company emphasizes continuous innovation, regularly releasing new design features, performance enhancements and marketing capabilities to keep pace with emerging web standards.

Wix serves a global customer base across more than 190 countries, with main offices in Tel Aviv and New York and regional hubs in Miami, Berlin and other international markets. The platform supports multiple languages and currencies, enabling users worldwide to launch localized websites for audiences of all sizes. With an emphasis on scalability and user empowerment, Wix remains focused on expanding its product offerings to meet the evolving needs of digital entrepreneurs and enterprises.

Key Stats

• Today's Range: $74.10 to $76.50
• 50-Day Range: $62.80 to $93.89
• 52-Week Range: $60.22 to $191.24
• Volume: 534,937 shs
• Average Volume: 2.50 million shs
• Market Capitalization: $4.32 billion
• P/E Ratio: 91.53
• Dividend Yield: N/A
• Price Target: $124.65
• Consensus Rating: Moderate Buy

Wix.com Stock Analysis - MarketRank™

Wix.com scored higher than 81% of companies evaluated by MarketBeat, and ranked 171st out of 624 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Wix.com has received a consensus rating of Moderate Buy. The company's average rating score is 2.64, and is based on 1 strong buy rating, 14 buy ratings, 5 hold ratings, and 2 sell ratings.

Upside Potential

Wix.com has a consensus price target of $124.65, representing about 66.3% upside from its current price of $74.98.

Amount of Analyst Coverage

Wix.com has been the subject of 18 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 96.18%

Earnings Growth

Earnings for Wix.com are expected to grow by 96.18% in the coming year, from $1.57 to $3.08 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Wix.com is 92.73, which means that it is trading at a more expensive P/E ratio than the market average P/E ratio of about 38.36.

Price to Earnings Ratio vs. Sector

The P/E ratio of Wix.com is 92.73, which means that it is trading at a more expensive P/E ratio than the Computer and Technology sector average P/E ratio of about 73.15.

Price to Earnings Growth Ratio

Wix.com has a PEG Ratio of 2.44. PEG Ratios above 1 indicate that a company could be overvalued.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

16.15% of the float of Wix.com has been sold short.

Short Interest Ratio / Days to Cover

Wix.com has a short interest ratio ("days to cover") of 2.4, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Wix.com has recently decreased by 4.15%, indicating that investor sentiment is improving.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Wix.com does not currently pay a dividend.

Dividend Growth

Wix.com does not have a long track record of dividend growth.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: 0.37

News Sentiment

Wix.com has a news sentiment score of 0.37. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.60 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 9 news articles for Wix.com this week, compared to 9 articles on an average week.

Search Interest

26 people have searched for WIX on MarketBeat in the last 30 days. This is an increase of 24% compared to the previous 30 days.

MarketBeat Follows

8 people have added Wix.com to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 0.9 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Wix.com insiders have not sold or bought any company stock.

Percentage Held by Insiders

6.20% of the stock of Wix.com is held by insiders.

Percentage Held by Institutions

81.52% of the stock of Wix.com is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

WIX Stock Analysis - Frequently Asked Questions

How have WIX shares performed this year?

Wix.com's stock was trading at $103.89 at the beginning of 2026. Since then, WIX shares have decreased by 27.8% and is now trading at $74.9750.

How were Wix.com's earnings last quarter?

Wix.com Ltd. (NASDAQ:WIX) released its quarterly earnings results on Wednesday, March, 4th. The information services provider reported $1.81 earnings per share for the quarter, beating the consensus estimate of $1.36 by $0.45. The business's quarterly revenue was up 13.9% compared to the same quarter last year.
Read the conference call transcript.

Is Wix.com buying back stock?

Wix.com's board initiated a share repurchase program on Wednesday, January 28th 2026, which authorizes the company to buy back $2,000,000,000 in outstanding shares, according to EventVestor. This means that the company could buy up to 40.5% of its stock through open market purchases. Stock repurchase programs are typically a sign that the company's board believes its stock is undervalued.

Does Wix.com have any subsidiaries?

Wix.com subsidiaries include these companies: Modalyst, Rise.ai, SpeedETab, inkfrog, deviantART, Moment.me, OpenRest, and more.

When did Wix.com IPO?

Wix.com (WIX) raised $119 million in an initial public offering on Wednesday, November 6th 2013. The company issued 7,700,000 shares at $14.50-$16.50 per share.

Who are Wix.com's major shareholders?

Top institutional shareholders of Wix.com include Hsbc Holdings PLC (6.05%), SG Americas Securities LLC (1.66%), Principal Financial Group Inc. (0.49%) and Meitav Investment House Ltd. (0.31%).

How do I buy shares of Wix.com?

Shares of WIX stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Wix.com own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Wix.com investors own include NVIDIA (NVDA), Meta Platforms (META), CrowdStrike (CRWD), Broadcom (AVGO), Adobe (ADBE), Arista Networks (ANET) and ServiceNow (NOW).

Company Calendar

• Last Earnings: 3/04/2026
• Today: 5/06/2026
• Next Earnings (Estimated): 5/13/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Computer and Technology
• Industry: IT Services
• Sub-Industry: Computer Software
• Current Symbol: NASDAQ:WIX
• CIK: 1576789
• Web: www.wix.com
• Phone: (723) 545-4900
• Fax: N/A
• Employees: 4,622
• Year Founded: 2006

Price Target and Rating

• Average Price Target for Wix.com: $124.65
• High Price Target: $200.00
• Low Price Target: $90.00
• Potential Upside/Downside: +66.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.64
• Research Coverage: 22 Analysts

Profitability

• EPS (Trailing Twelve Months): $0.81
• Trailing P/E Ratio: 92.64
• Forward P/E Ratio: 47.80
• P/E Growth: 2.44
• Net Income: $50.65 million
• Net Margins: 2.54%
• Pretax Margin: 0.05%
• Return on Equity: -70.04%
• Return on Assets: 7.27%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.19
• Quick Ratio: 1.19

Sales & Book Value

• Annual Sales: $1.99 billion
• Price / Sales: 2.20
• Cash Flow: $4.10 per share
• Price / Cash Flow: 18.31
• Book Value: ($6.66) per share
• Price / Book: -11.27

Miscellaneous

• Outstanding Shares: 58,310,000
• Free Float: 54,699,000
• Market Cap: $4.38 billion
• Optionable: Optionable
• Beta: 1.01