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Colgate-Palmolive (CL) Stock Forecast & Price Target

Colgate-Palmolive logo
$87.66 +0.65 (+0.74%)
Closing price 09/17/2026 03:59 PM Eastern
Extended Trading
$87.70 +0.03 (+0.04%)
As of 06:17 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Colgate-Palmolive - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
6
Buy
13

Based on 19 Wall Street analysts who have issued ratings for Colgate-Palmolive in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 19 analysts, 6 have given a hold rating, and 13 have given a buy rating for CL.

Consensus Price Target

$99.00
12.93% Upside
According to the 19 analysts' twelve-month price targets for Colgate-Palmolive, the average price target is $99.00. The highest price target for CL is $110.00, while the lowest price target for CL is $87.00. The average price target represents a forecasted upside of 12.93% from the current price of $87.67.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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CL Analyst Ratings Over Time

TypeCurrent Forecast
9/18/25 to 9/18/26
1 Month Ago
8/19/25 to 8/19/26
3 Months Ago
6/20/25 to 6/20/26
1 Year Ago
9/18/24 to 9/18/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
13 Buy rating(s)
12 Buy rating(s)
12 Buy rating(s)
7 Buy rating(s)
Hold
6 Hold rating(s)
7 Hold rating(s)
7 Hold rating(s)
3 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$99.00$99.00$95.88$98.00
Forecasted Upside12.93% Upside8.86% Upside6.84% Upside20.07% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

CL Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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CL Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Colgate-Palmolive Stock vs. The Competition

TypeColgate-PalmoliveConsumer Staples CompaniesBroader Market
Consensus Rating Score
2.68
2.22
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside12.93% Upside157.08% Upside17.73% Upside
News Sentiment Rating
Positive News

See Recent CL News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/16/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 UpgradeHold (C+)Buy (B-)
9/8/2026
Nik Modi
Nik Modi
2 of 5 stars
Reiterated RatingOutperform$104.00+17.54%
8/13/2026
Cristian Rios
Cristian Rios
Not Rated
Reiterated RatingMarket Perform
8/3/2026Reiterated RatingBuy$101.00+10.42%
8/3/2026Reiterated RatingOverweight$104.00+12.06%
8/3/2026Boost TargetBuy$106.00 ➝ $109.00+17.45%
8/3/2026Boost TargetHold$85.00 ➝ $90.00-3.03%
8/3/2026 Reiterated RatingHold
8/3/2026Lower TargetOverweight$104.00 ➝ $103.00+12.67%
7/21/2026Boost TargetEqual Weight$80.00 ➝ $87.00-5.36%
7/14/2026Boost TargetBuy$105.00 ➝ $110.00+18.09%
7/9/2026Boost TargetOverweight$92.00 ➝ $96.00+3.11%
7/8/2026Boost TargetEqual Weight$92.00 ➝ $95.00-0.05%
5/1/2026 Reiterated RatingBuy
4/21/2026Set TargetNeutralBuy$93.00 ➝ $100.00+19.78%
4/10/2026Lower TargetBuy$105.00 ➝ $102.00+18.58%
2/2/2026Boost TargetOutperform$94.00 ➝ $100.00+10.76%
12/11/2025Reiterated RatingBuyHold
10/20/2025Lower TargetOutperform$105.00 ➝ $95.00+20.01%
2/3/2025Lower TargetHold$95.00 ➝ $93.00+7.86%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 06:18 AM ET.


Should I Buy Colgate-Palmolive Stock? CL Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, September 17, 2026. Please send any questions or comments about these Colgate-Palmolive pros and cons to contact@marketbeat.com.

Colgate-Palmolive
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Colgate-Palmolive:

  • Colgate-Palmolive is currently trading at $87.67, which is significantly below the consensus price target of $99.00 held by sell-side analysts, suggesting potential upside for investors who believe the market is undervaluing the company's recovery trajectory.
  • The company has declared a quarterly cash dividend of $0.53 per share, payable on November 13, 2026, maintaining its status as a Dividend King with uninterrupted dividend payments since 1895, which provides a stable income stream with a current yield of 2.44%.
  • Recent earnings reports show consistent outperformance, with the company beating consensus estimates in the most recent quarter by reporting $0.99 in earnings per share against an expected $0.95, while also achieving 4.9% year-over-year revenue growth, indicating strong operational resilience.
  • Reports indicate that Colgate-Palmolive is exploring the sale of certain mass-market personal care brands, including Softsoap, Irish Spring, and Speed Stick, a strategic move that could streamline the portfolio and potentially generate significant capital to reinvest in core growth areas or reduce debt.
  • Institutional investors are showing renewed confidence, with Bank of America Corp DE purchasing a new stake of approximately $567 million in the second quarter, and other major funds like Geode Capital Management and Bank of New York Mellon increasing their positions, signaling broad market support for the stock.

Colgate-Palmolive
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Colgate-Palmolive for these reasons:

  • The stock is trading at a price-to-earnings ratio of 34.79, which is relatively high for a consumer staples company, suggesting that the current valuation may not leave much room for error if growth expectations are not met in the coming quarters.
  • Corporate insiders have been actively selling shares, with the Chief Operating Officer selling 10,000 shares in August 2026 and the CEO selling over 161,000 shares in early August, a trend that can signal a lack of confidence in the short-term stock price from those closest to the company's operations.
  • Colgate-Palmolive is facing legal and regulatory headwinds, including a judge setting a trial date for a lawsuit regarding the recyclability of its toothpaste tubes, which could result in costly litigation or mandatory changes to packaging that affect margins.
  • The company is increasing advertising spend to revive North America growth, which may pressure near-term profitability as it attempts to stimulate demand in a challenging market environment, potentially offsetting the benefits of its recent revenue growth.
  • Short interest has remained relatively elevated, with approximately 17.17 million shares shorted as of the most recent record date, indicating that a significant portion of the market is betting against the stock's performance, which can create volatility and downward pressure on the share price.

CL Forecast - Frequently Asked Questions

According to the research reports of 19 Wall Street equities research analysts, the average twelve-month stock price forecast for Colgate-Palmolive is $99.00, with a high forecast of $110.00 and a low forecast of $87.00.

19 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Colgate-Palmolive in the last twelve months. There are currently 6 hold ratings and 13 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" CL shares.

According to analysts, Colgate-Palmolive's stock has a predicted upside of 12.93% based on their 12-month stock forecasts.

Over the previous 90 days, Colgate-Palmolive's stock had 1 upgrade by analysts.

Analysts like Colgate-Palmolive more than other "consumer staples" companies. The consensus rating for Colgate-Palmolive is Moderate Buy while the average consensus rating for "consumer staples" companies is Hold. Learn more on how CL compares to other companies.


MarketBeat monitors more than a dozen sources for Colgate-Palmolive analyst ratings, with the most recent rating issued on 9/16/2026.
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