Procter & Gamble (PG) Stock Forecast & Price Target

$172.28 +1.49 (+0.87%)

(As of 04:45 PM ET)

Procter & Gamble - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Moderate Buy

Based on 23 Analyst Ratings

Sell
0

Hold
7

Buy
16

Based on 23 Wall Street analysts who have issued ratings for Procter & Gamble in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 23 analysts, 7 have given a hold rating, 14 have given a buy rating, and 2 have given a strong buy rating for PG.

Consensus Price Target

$180.45
4.74% Upside

According to the 23 analysts' twelve-month price targets for Procter & Gamble, the average price target is $180.45. The highest price target for PG is $209.00, while the lowest price target for PG is $161.00. The average price target represents a forecasted upside of 4.74% from the current price of $172.28.

Get the Latest News and Ratings for PG and Related Stocks

Enter your email address to receive the latest news and analysts' ratings for Procter & Gamble and its competitors.

PG Analyst Ratings Over Time

Type	Current Forecast 12/11/23 to 12/10/24	1 Month Ago 11/11/23 to 11/10/24	3 Months Ago 9/12/23 to 9/11/24	1 Year Ago 12/11/22 to 12/11/23
Strong Buy	2 Strong Buy rating(s)	2 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	14 Buy rating(s)	13 Buy rating(s)	14 Buy rating(s)	12 Buy rating(s)
Hold	7 Hold rating(s)	8 Hold rating(s)	6 Hold rating(s)	6 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	$180.45	$177.00	$175.79	$166.41
Forecasted Upside	4.74% Upside	5.54% Upside	1.10% Upside	14.12% Upside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

50-year Wall Street legend names #1 stock of 2025 (Ad)

The S&P has blown through more than 50 all-time highs since the year began... And a 50-year Wall Street legend has just issued an urgent BUY alert to his 1 million followers: "It's time to buy the #1 stock of 2025."

To hear it for yourself, click here. You'll get this stock's name and ticker symbol, absolutely free

PG Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

PG Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Procter & Gamble Stock vs. The Competition

Type	Procter & Gamble	Consumer Staples Companies	S&P 500
Consensus Rating Score	2.78	2.50	2.51
Consensus Rating	Moderate Buy	Hold	Moderate Buy
Predicted Upside	5.91% Upside	35.87% Upside	9.12% Upside
News Sentiment Rating	Positive News See Recent PG News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
11/25/2024	DA Davidson 3 of 5 stars	L. Weiser Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Neutral ➝ Buy	$160.00 ➝ $209.00	+18.56%
11/22/2024	Wells Fargo & Company 3 of 5 stars		Boost Target	Overweight ➝ Overweight	$188.00 ➝ $190.00	+9.67%
10/21/2024	Morgan Stanley 3 of 5 stars		Boost Target	Overweight ➝ Overweight	$174.00 ➝ $191.00	+12.88%
10/21/2024	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$180.00 ➝ $183.00	+8.25%
10/21/2024	Royal Bank of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Sector Perform ➝ Sector Perform	$164.00 ➝ $164.00	-3.77%
10/4/2024	Hsbc Global Res Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Zamacona Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Strong-Buy
Get the Latest News and Ratings for PG and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Procter & Gamble and its competitors with MarketBeat's FREE daily newsletter.
9/30/2024	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating	L. Lieberman Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Overweight ➝ Equal Weight	$163.00 ➝ $163.00	-6.08%
9/24/2024	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Neutral	$174.00	+0.13%
9/19/2024	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$179.00 ➝ $186.00	+8.84%
8/29/2024	DZ Bank Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy	$190.00	+12.36%
8/23/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	G. Badishkanian Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Strong-Buy
8/1/2024	Dbs Bank Subscribe to MarketBeat All Access for the recommendation accuracy rating	C. Widjaja Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Strong-Buy ➝ Hold
7/24/2024	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Hold	$182.00 ➝ $175.00	+5.03%
7/23/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating	R. Moskow Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Buy	$189.00	+12.31%
7/22/2024	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$157.00 ➝ $161.00	-4.14%
7/17/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$171.00 ➝ $176.00	+4.13%
7/10/2024	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$177.00 ➝ $190.00	+13.96%
6/24/2024	BNP Paribas Subscribe to MarketBeat All Access for the recommendation accuracy rating	K. Grundy Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Outperform	$187.00	+11.14%
4/25/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$180.00 ➝ $185.00	+13.49%
3/11/2024	Truist Financial Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy	$160.00 ➝ $175.00	+9.14%
3/1/2024	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Neutral	$168.00	+5.70%
1/24/2024	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$172.00 ➝ $178.00	+15.85%
1/24/2024	Raymond James Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$170.00 ➝ $175.00	+13.65%
10/12/2023	Sanford C. Bernstein Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Market Perform ➝ Market Perform	$162.00 ➝ $153.00	+7.02%
9/22/2023	HSBC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Initiated Coverage	Buy	$179.00	+17.64%
9/8/2023	William Blair Subscribe to MarketBeat All Access for the recommendation accuracy rating	J. Andersen Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Market Perform
8/1/2023	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$170.00 ➝ $175.00	+11.96%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 05:06 PM ET.

Should I Buy Procter & Gamble Stock? PG Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, December 4, 2024. Please send any questions or comments about these Procter & Gamble pros and cons to contact@marketbeat.com.

Procter & Gamble
Bull Case

Here are some ways that investors could benefit from investing in Procter & Gamble:

Procter & Gamble recently reported earnings per share of $1.93, exceeding analysts' expectations of $1.90, indicating strong financial performance and effective management.
The company has a solid market capitalization of $422.16 billion, reflecting its stability and significant presence in the consumer goods sector.
With a current stock price of $179.26, Procter & Gamble is trading near its 52-week high of $180.43, suggesting positive market sentiment and potential for further growth.
The firm has declared a quarterly dividend of $1.0065 per share, translating to an annualized dividend of $4.03 and a yield of 2.25%, providing a steady income stream for investors.
Procter & Gamble maintains a strong return on equity of 33.25%, indicating efficient use of shareholders' equity to generate profits.

Procter & Gamble
Bear Case

Investors should be bearish about investing in Procter & Gamble for these reasons:

The company's revenue for the latest quarter was $21.74 billion, slightly below the consensus estimate of $21.99 billion, indicating potential challenges in meeting growth expectations.
Procter & Gamble's revenue has decreased by 0.6% year-over-year, which may raise concerns about its ability to sustain growth in a competitive market.
With a P/E ratio of 30.76, the stock may be considered overvalued compared to industry peers, suggesting that investors could be paying a premium for future earnings.
The current ratio of 0.75 indicates that the company may have liquidity issues, as it has less current assets than current liabilities, which could affect its short-term financial health.
Insider selling activity has been noted, with a significant decrease in holdings by insiders, which could signal a lack of confidence in the company's future performance.

PG Forecast - Frequently Asked Questions

: According to the research reports of 23 Wall Street equities research analysts, the average twelve-month stock price forecast for Procter & Gamble is $180.45, with a high forecast of $209.00 and a low forecast of $161.00.
: 23 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Procter & Gamble in the last twelve months. There are currently 7 hold ratings, 14 buy ratings and 2 strong buy ratings for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" PG shares.
: According to analysts, Procter & Gamble's stock has a predicted upside of 4.74% based on their 12-month stock forecasts.
: Over the previous 90 days, Procter & Gamble's stock had 2 upgrades and 1 downgrade by analysts.
: Procter & Gamble has been rated by research analysts at Barclays, DA Davidson, Evercore ISI, Hsbc Global Res, JPMorgan Chase & Co., Morgan Stanley, Piper Sandler, Royal Bank of Canada, and Wells Fargo & Company in the past 90 days.
: Analysts like Procter & Gamble more than other "consumer staples" companies. The consensus rating for Procter & Gamble is Moderate Buy while the average consensus rating for "consumer staples" companies is Hold. Learn more on how PG compares to other companies.

Stock Forecasts and Research Tools

Related Companies

Today's Ratings

Top Rated Stocks

More Ratings Tools

Two halves of the same soul… (Ad)

What I’m about to tell you is a story that is so ironic and unexpected that it’s almost inconceivable. It’s the story of two men, who live 2,400 miles away from one another. One is in California. The other, Ohio. And now, for the first time, the lives of these two men have intersected on a single investment.

Click here to see what is happening

This page (NYSE:PG) was last updated on 12/10/2024 by MarketBeat.com Staff

From Our Partners

Get 30 Days of MarketBeat All Access for Free

Start Your 30-Day Trial

In-depth profiles and analysis for 20,000 public companies.
Real-time analyst ratings, insider transactions, earnings data, and more.
Our daily ratings and market update email newsletter.

Sign In
Create Account

Your Email Address:

Your Password:

Forgot your password?

Your Email Address:

Choose a Password:

By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Procter & Gamble (PG) Stock Forecast & Price Target