FHN vs. HBAN, OBK, ZION, BKU, CMA, KEY, TD, TFC, WAL, and WBS
Should you be buying First Horizon stock or one of its competitors? The main competitors of First Horizon include Huntington Bancshares (HBAN), Origin Bancorp (OBK), Zions Bancorporation, N.A. (ZION), BankUnited (BKU), Comerica (CMA), KeyCorp (KEY), Toronto Dominion Bank (TD), Truist Financial (TFC), Western Alliance Bancorporation (WAL), and Webster Financial (WBS). These companies are all part of the "finance" sector.
First Horizon vs. Its Competitors
Huntington Bancshares (NASDAQ:HBAN) and First Horizon (NYSE:FHN) are both large-cap finance companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, profitability, institutional ownership, valuation, dividends, risk, media sentiment and earnings.
80.7% of Huntington Bancshares shares are held by institutional investors. Comparatively, 80.3% of First Horizon shares are held by institutional investors. 0.9% of Huntington Bancshares shares are held by company insiders. Comparatively, 0.9% of First Horizon shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Huntington Bancshares has a beta of 0.93, indicating that its share price is 7% less volatile than the S&P 500. Comparatively, First Horizon has a beta of 0.65, indicating that its share price is 35% less volatile than the S&P 500.
In the previous week, Huntington Bancshares had 5 more articles in the media than First Horizon. MarketBeat recorded 13 mentions for Huntington Bancshares and 8 mentions for First Horizon. Huntington Bancshares' average media sentiment score of 1.73 beat First Horizon's score of 1.32 indicating that Huntington Bancshares is being referred to more favorably in the media.
Huntington Bancshares currently has a consensus price target of $18.68, suggesting a potential upside of 17.73%. First Horizon has a consensus price target of $23.28, suggesting a potential upside of 10.17%. Given Huntington Bancshares' stronger consensus rating and higher possible upside, research analysts clearly believe Huntington Bancshares is more favorable than First Horizon.
Huntington Bancshares has a net margin of 17.36% compared to First Horizon's net margin of 17.10%. Huntington Bancshares' return on equity of 11.81% beat First Horizon's return on equity.
Huntington Bancshares has higher revenue and earnings than First Horizon. Huntington Bancshares is trading at a lower price-to-earnings ratio than First Horizon, indicating that it is currently the more affordable of the two stocks.
Huntington Bancshares pays an annual dividend of $0.62 per share and has a dividend yield of 3.9%. First Horizon pays an annual dividend of $0.60 per share and has a dividend yield of 2.8%. Huntington Bancshares pays out 45.9% of its earnings in the form of a dividend. First Horizon pays out 38.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
Summary
Huntington Bancshares beats First Horizon on 14 of the 19 factors compared between the two stocks.
Get First Horizon News Delivered to You Automatically
Sign up to receive the latest news and ratings for FHN and its competitors with MarketBeat's FREE daily newsletter.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding FHN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart
First Horizon Competitors List
Related Companies and Tools
This page (NYSE:FHN) was last updated on 8/8/2025 by MarketBeat.com Staff