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KeyCorp (KEY) Competitors

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$20.08 -0.04 (-0.17%)
Closing price 09/30/2026 03:59 PM Eastern
Extended Trading
$20.18 +0.09 (+0.47%)
As of 09/30/2026 07:50 PM Eastern
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KEY vs. EWBC, FITB, HBAN, ZION, and BKU

Should you buy KeyCorp stock or one of its competitors? KeyCorp's main competitors and comparable companies include East West Bancorp (EWBC), Fifth Third Bancorp (FITB), Huntington Bancshares (HBAN), Zions Bancorporation, N.A. (ZION), and BankUnited (BKU). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "regional banks" industry.

How does KeyCorp compare to East West Bancorp?

KeyCorp (NYSE:KEY) and East West Bancorp (NASDAQ:EWBC) are both large-cap finance companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, profitability, risk, earnings, analyst recommendations, institutional ownership, valuation and media sentiment.

KeyCorp has higher revenue and earnings than East West Bancorp. KeyCorp is trading at a lower price-to-earnings ratio than East West Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
KeyCorp$11.23B1.91$1.83B$1.7211.68
East West Bancorp$4.67B3.63$1.33B$10.4011.92

In the previous week, KeyCorp had 6 more articles in the media than East West Bancorp. MarketBeat recorded 12 mentions for KeyCorp and 6 mentions for East West Bancorp. East West Bancorp's average media sentiment score of 0.56 beat KeyCorp's score of 0.26 indicating that East West Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
KeyCorp
3 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Neutral
East West Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

79.7% of KeyCorp shares are held by institutional investors. Comparatively, 89.5% of East West Bancorp shares are held by institutional investors. 0.6% of KeyCorp shares are held by company insiders. Comparatively, 0.9% of East West Bancorp shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.1%. East West Bancorp pays an annual dividend of $3.20 per share and has a dividend yield of 2.6%. KeyCorp pays out 47.7% of its earnings in the form of a dividend. East West Bancorp pays out 30.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. East West Bancorp has increased its dividend for 8 consecutive years.

KeyCorp has a beta of 1.02, suggesting that its stock price is 2% more volatile than the broader market. Comparatively, East West Bancorp has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market.

KeyCorp presently has a consensus price target of $49.03, indicating a potential upside of 144.10%. East West Bancorp has a consensus price target of $144.46, indicating a potential upside of 16.57%. Given KeyCorp's higher probable upside, research analysts plainly believe KeyCorp is more favorable than East West Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
KeyCorp
0 Sell rating(s)
7 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.70
East West Bancorp
0 Sell rating(s)
4 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.73

East West Bancorp has a net margin of 30.45% compared to KeyCorp's net margin of 17.83%. East West Bancorp's return on equity of 16.07% beat KeyCorp's return on equity.

Company Net Margins Return on Equity Return on Assets
KeyCorp17.83% 11.23% 1.05%
East West Bancorp 30.45%16.07%1.75%

Summary

East West Bancorp beats KeyCorp on 12 of the 20 factors compared between the two stocks.

How does KeyCorp compare to Fifth Third Bancorp?

KeyCorp (NYSE:KEY) and Fifth Third Bancorp (NASDAQ:FITB) are both large-cap finance companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, dividends, profitability, valuation, institutional ownership, risk, earnings and analyst recommendations.

79.7% of KeyCorp shares are owned by institutional investors. Comparatively, 83.8% of Fifth Third Bancorp shares are owned by institutional investors. 0.6% of KeyCorp shares are owned by insiders. Comparatively, 0.5% of Fifth Third Bancorp shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

KeyCorp has a net margin of 17.83% compared to Fifth Third Bancorp's net margin of 15.89%. Fifth Third Bancorp's return on equity of 12.39% beat KeyCorp's return on equity.

Company Net Margins Return on Equity Return on Assets
KeyCorp17.83% 11.23% 1.05%
Fifth Third Bancorp 15.89%12.39%1.20%

Fifth Third Bancorp has lower revenue, but higher earnings than KeyCorp. KeyCorp is trading at a lower price-to-earnings ratio than Fifth Third Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
KeyCorp$11.23B1.91$1.83B$1.7211.68
Fifth Third Bancorp$10.49B4.38$2.52B$2.9317.29

KeyCorp presently has a consensus target price of $49.03, suggesting a potential upside of 144.10%. Fifth Third Bancorp has a consensus target price of $61.20, suggesting a potential upside of 20.81%. Given KeyCorp's higher possible upside, equities analysts clearly believe KeyCorp is more favorable than Fifth Third Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
KeyCorp
0 Sell rating(s)
7 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.70
Fifth Third Bancorp
0 Sell rating(s)
4 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.87

KeyCorp has a beta of 1.02, suggesting that its stock price is 2% more volatile than the broader market. Comparatively, Fifth Third Bancorp has a beta of 0.89, suggesting that its stock price is 11% less volatile than the broader market.

In the previous week, KeyCorp and KeyCorp both had 12 articles in the media. KeyCorp's average media sentiment score of 0.26 beat Fifth Third Bancorp's score of -0.06 indicating that KeyCorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
KeyCorp
3 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Neutral
Fifth Third Bancorp
3 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.1%. Fifth Third Bancorp pays an annual dividend of $1.68 per share and has a dividend yield of 3.3%. KeyCorp pays out 47.7% of its earnings in the form of a dividend. Fifth Third Bancorp pays out 57.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Fifth Third Bancorp has increased its dividend for 14 consecutive years. KeyCorp is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

Fifth Third Bancorp beats KeyCorp on 10 of the 18 factors compared between the two stocks.

How does KeyCorp compare to Huntington Bancshares?

Huntington Bancshares (NASDAQ:HBAN) and KeyCorp (NYSE:KEY) are both large-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their earnings, risk, institutional ownership, dividends, profitability, valuation, media sentiment and analyst recommendations.

Huntington Bancshares pays an annual dividend of $0.62 per share and has a dividend yield of 4.1%. KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.1%. Huntington Bancshares pays out 48.1% of its earnings in the form of a dividend. KeyCorp pays out 47.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. KeyCorp is clearly the better dividend stock, given its higher yield and lower payout ratio.

Huntington Bancshares has a beta of 0.92, indicating that its stock price is 8% less volatile than the broader market. Comparatively, KeyCorp has a beta of 1.02, indicating that its stock price is 2% more volatile than the broader market.

KeyCorp has a net margin of 17.83% compared to Huntington Bancshares' net margin of 16.64%. KeyCorp's return on equity of 11.23% beat Huntington Bancshares' return on equity.

Company Net Margins Return on Equity Return on Assets
Huntington Bancshares16.64% 11.19% 1.12%
KeyCorp 17.83%11.23%1.05%

Huntington Bancshares has higher revenue and earnings than KeyCorp. KeyCorp is trading at a lower price-to-earnings ratio than Huntington Bancshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Huntington Bancshares$12.49B2.47$2.21B$1.2911.83
KeyCorp$11.23B1.91$1.83B$1.7211.68

Huntington Bancshares presently has a consensus target price of $19.79, suggesting a potential upside of 29.66%. KeyCorp has a consensus target price of $49.03, suggesting a potential upside of 144.10%. Given KeyCorp's stronger consensus rating and higher possible upside, analysts plainly believe KeyCorp is more favorable than Huntington Bancshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Huntington Bancshares
1 Sell rating(s)
7 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.64
KeyCorp
0 Sell rating(s)
7 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.70

In the previous week, KeyCorp had 2 more articles in the media than Huntington Bancshares. MarketBeat recorded 12 mentions for KeyCorp and 10 mentions for Huntington Bancshares. KeyCorp's average media sentiment score of 0.26 beat Huntington Bancshares' score of 0.15 indicating that KeyCorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Huntington Bancshares
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
KeyCorp
3 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Neutral

80.7% of Huntington Bancshares shares are owned by institutional investors. Comparatively, 79.7% of KeyCorp shares are owned by institutional investors. 0.7% of Huntington Bancshares shares are owned by insiders. Comparatively, 0.6% of KeyCorp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

KeyCorp beats Huntington Bancshares on 10 of the 18 factors compared between the two stocks.

How does KeyCorp compare to Zions Bancorporation, N.A.?

Zions Bancorporation, N.A. (NASDAQ:ZION) and KeyCorp (NYSE:KEY) are both finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, media sentiment, analyst recommendations, dividends, profitability, valuation, risk and earnings.

76.8% of Zions Bancorporation, N.A. shares are owned by institutional investors. Comparatively, 79.7% of KeyCorp shares are owned by institutional investors. 1.4% of Zions Bancorporation, N.A. shares are owned by insiders. Comparatively, 0.6% of KeyCorp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, KeyCorp had 8 more articles in the media than Zions Bancorporation, N.A.. MarketBeat recorded 12 mentions for KeyCorp and 4 mentions for Zions Bancorporation, N.A.. Zions Bancorporation, N.A.'s average media sentiment score of 0.97 beat KeyCorp's score of 0.26 indicating that Zions Bancorporation, N.A. is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zions Bancorporation, N.A.
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
KeyCorp
3 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Neutral

KeyCorp has higher revenue and earnings than Zions Bancorporation, N.A.. Zions Bancorporation, N.A. is trading at a lower price-to-earnings ratio than KeyCorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zions Bancorporation, N.A.$4.94B1.85$899M$7.857.98
KeyCorp$11.23B1.91$1.83B$1.7211.68

Zions Bancorporation, N.A. has a net margin of 23.92% compared to KeyCorp's net margin of 17.83%. Zions Bancorporation, N.A.'s return on equity of 13.72% beat KeyCorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Zions Bancorporation, N.A.23.92% 13.72% 1.11%
KeyCorp 17.83%11.23%1.05%

Zions Bancorporation, N.A. currently has a consensus price target of $72.59, suggesting a potential upside of 15.86%. KeyCorp has a consensus price target of $49.03, suggesting a potential upside of 144.10%. Given KeyCorp's stronger consensus rating and higher possible upside, analysts clearly believe KeyCorp is more favorable than Zions Bancorporation, N.A..

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zions Bancorporation, N.A.
3 Sell rating(s)
10 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.16
KeyCorp
0 Sell rating(s)
7 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.70

Zions Bancorporation, N.A. has a beta of 0.78, meaning that its stock price is 22% less volatile than the broader market. Comparatively, KeyCorp has a beta of 1.02, meaning that its stock price is 2% more volatile than the broader market.

Zions Bancorporation, N.A. pays an annual dividend of $1.92 per share and has a dividend yield of 3.1%. KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.1%. Zions Bancorporation, N.A. pays out 24.5% of its earnings in the form of a dividend. KeyCorp pays out 47.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Zions Bancorporation, N.A. has raised its dividend for 12 consecutive years.

Summary

KeyCorp beats Zions Bancorporation, N.A. on 12 of the 20 factors compared between the two stocks.

How does KeyCorp compare to BankUnited?

KeyCorp (NYSE:KEY) and BankUnited (NYSE:BKU) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, dividends, earnings, profitability, media sentiment and risk.

In the previous week, KeyCorp had 7 more articles in the media than BankUnited. MarketBeat recorded 12 mentions for KeyCorp and 5 mentions for BankUnited. BankUnited's average media sentiment score of 0.56 beat KeyCorp's score of 0.26 indicating that BankUnited is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
KeyCorp
3 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Neutral
BankUnited
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

KeyCorp has a beta of 1.02, indicating that its stock price is 2% more volatile than the broader market. Comparatively, BankUnited has a beta of 1.17, indicating that its stock price is 17% more volatile than the broader market.

KeyCorp currently has a consensus target price of $49.03, suggesting a potential upside of 144.10%. BankUnited has a consensus target price of $50.91, suggesting a potential upside of 20.77%. Given KeyCorp's stronger consensus rating and higher possible upside, analysts plainly believe KeyCorp is more favorable than BankUnited.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
KeyCorp
0 Sell rating(s)
7 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.70
BankUnited
3 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.21

KeyCorp has higher revenue and earnings than BankUnited. BankUnited is trading at a lower price-to-earnings ratio than KeyCorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
KeyCorp$11.23B1.91$1.83B$1.7211.68
BankUnited$1.90B1.58$268.35M$3.6511.55

KeyCorp has a net margin of 17.83% compared to BankUnited's net margin of 14.76%. KeyCorp's return on equity of 11.23% beat BankUnited's return on equity.

Company Net Margins Return on Equity Return on Assets
KeyCorp17.83% 11.23% 1.05%
BankUnited 14.76%9.13%0.79%

KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.1%. BankUnited pays an annual dividend of $1.32 per share and has a dividend yield of 3.1%. KeyCorp pays out 47.7% of its earnings in the form of a dividend. BankUnited pays out 36.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. BankUnited has raised its dividend for 4 consecutive years.

79.7% of KeyCorp shares are owned by institutional investors. Comparatively, 99.7% of BankUnited shares are owned by institutional investors. 0.6% of KeyCorp shares are owned by insiders. Comparatively, 1.0% of BankUnited shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

KeyCorp beats BankUnited on 13 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding KEY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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KEY vs. The Competition

MetricKeyCorpBanks IndustryFinance SectorNYSE Exchange
Market Cap$21.47B$23.13B$13.53B$22.84B
Dividend Yield4.08%3.12%6.01%3.72%
P/E Ratio11.6825.3824.6827.52
Price / Sales1.919.24500.8721.30
Price / Cash12.0214.7549.0640.95
Price / Book1.231.332.694.60
Net Income$1.83B$2.58B$1.32B$1.08B
7 Day Performance-0.69%-0.79%-0.73%-1.44%
1 Month Performance-5.26%-1.30%1.58%-4.90%
1 Year Performance8.60%21.24%8.18%4.77%

KeyCorp Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
KEY
KeyCorp
4.9948 of 5 stars
$20.09
-0.2%
$49.03
+144.1%
+7.5%$21.47B$11.23B11.6817,883
EWBC
East West Bancorp
4.15 of 5 stars
$126.72
-0.4%
$144.85
+14.3%
+16.4%$17.43B$4.67B12.183,350
FITB
Fifth Third Bancorp
4.8632 of 5 stars
$51.54
-1.1%
$61.20
+18.8%
+13.7%$46.74B$10.49B17.2918,676
HBAN
Huntington Bancshares
4.9622 of 5 stars
$15.30
-2.2%
$19.84
+29.7%
-11.6%$31.60B$12.49B11.8620,424
ZION
Zions Bancorporation, N.A.
4.297 of 5 stars
$63.19
-1.0%
$72.59
+14.9%
+10.7%$9.32B$4.94B8.059,195

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This page (NYSE:KEY) was last updated on 10/1/2026 by MarketBeat.com Staff.
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