GreenTree Hospitality Group (GHG) Competitors

GreenTree Hospitality Group (NYSE:GHG) and Target Hospitality (NASDAQ:TH) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, dividends, earnings, institutional ownership, risk, profitability, valuation and analyst recommendations.

Do institutionals and insiders believe in GHG or TH?

8.1% of GreenTree Hospitality Group shares are owned by institutional investors. Comparatively, 32.4% of Target Hospitality shares are owned by institutional investors. 88.7% of GreenTree Hospitality Group shares are owned by company insiders. Comparatively, 68.0% of Target Hospitality shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Do analysts recommend GHG or TH?

Target Hospitality has a consensus target price of $13.00, indicating a potential upside of 85.71%. Given Target Hospitality's stronger consensus rating and higher possible upside, analysts clearly believe Target Hospitality is more favorable than GreenTree Hospitality Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
GreenTree Hospitality Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Target Hospitality	1 Sell rating(s)	1 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.60

Which has more volatility & risk, GHG or TH?

GreenTree Hospitality Group has a beta of 0.52, meaning that its share price is 48% less volatile than the S&P 500. Comparatively, Target Hospitality has a beta of 1.92, meaning that its share price is 92% more volatile than the S&P 500.

Does the media refer more to GHG or TH?

In the previous week, GreenTree Hospitality Group and GreenTree Hospitality Group both had 1 articles in the media. GreenTree Hospitality Group's average media sentiment score of 1.67 beat Target Hospitality's score of 0.92 indicating that GreenTree Hospitality Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
GreenTree Hospitality Group	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
Target Hospitality	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has higher earnings & valuation, GHG or TH?

Target Hospitality has higher revenue and earnings than GreenTree Hospitality Group. GreenTree Hospitality Group is trading at a lower price-to-earnings ratio than Target Hospitality, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
GreenTree Hospitality Group	$184.05M	1.06	$15.07M	$0.43	4.49
Target Hospitality	$310.38M	2.25	$71.26M	$0.10	70.00

Is GHG or TH more profitable?

Target Hospitality has a net margin of 3.58% compared to GreenTree Hospitality Group's net margin of 0.00%. Target Hospitality's return on equity of 3.26% beat GreenTree Hospitality Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
GreenTree Hospitality Group	N/A	N/A	N/A
Target Hospitality	3.58%	3.26%	2.13%

Summary

Target Hospitality beats GreenTree Hospitality Group on 13 of the 16 factors compared between the two stocks.