GreenTree Hospitality Group (GHG) Competitors

GreenTree Hospitality Group (NYSE:GHG) and Portillo's (NASDAQ:PTLO) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, profitability, analyst recommendations, risk, valuation, institutional ownership, community ranking, earnings and media sentiment.

Does the MarketBeat Community prefer GHG or PTLO?

GreenTree Hospitality Group received 163 more outperform votes than Portillo's when rated by MarketBeat users. Likewise, 62.50% of users gave GreenTree Hospitality Group an outperform vote while only 42.19% of users gave Portillo's an outperform vote.

Company	Underperform	Outperform
GreenTree Hospitality Group	Outperform Votes 190 62.50%	Underperform Votes 114 37.50%
Portillo's	Outperform Votes 27 42.19%	Underperform Votes 37 57.81%

Which has higher earnings and valuation, GHG or PTLO?

GreenTree Hospitality Group has higher revenue and earnings than Portillo's. GreenTree Hospitality Group is trading at a lower price-to-earnings ratio than Portillo's, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
GreenTree Hospitality Group	$1.41B	0.15	$37.93M	$0.43	4.81
Portillo's	$710.55M	1.09	$18.42M	$0.46	22.48

Which has more risk and volatility, GHG or PTLO?

GreenTree Hospitality Group has a beta of 0.59, meaning that its stock price is 41% less volatile than the S&P 500. Comparatively, Portillo's has a beta of 1.82, meaning that its stock price is 82% more volatile than the S&P 500.

Do analysts recommend GHG or PTLO?

GreenTree Hospitality Group presently has a consensus price target of $4.00, indicating a potential upside of 93.24%. Portillo's has a consensus price target of $13.71, indicating a potential upside of 32.63%. Given GreenTree Hospitality Group's higher probable upside, analysts clearly believe GreenTree Hospitality Group is more favorable than Portillo's.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
GreenTree Hospitality Group	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Portillo's	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38

Do institutionals & insiders have more ownership in GHG or PTLO?

8.1% of GreenTree Hospitality Group shares are owned by institutional investors. Comparatively, 98.3% of Portillo's shares are owned by institutional investors. 88.7% of GreenTree Hospitality Group shares are owned by insiders. Comparatively, 6.6% of Portillo's shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Is GHG or PTLO more profitable?

GreenTree Hospitality Group has a net margin of 13.93% compared to Portillo's' net margin of 3.65%. GreenTree Hospitality Group's return on equity of 12.70% beat Portillo's' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
GreenTree Hospitality Group	13.93%	12.70%	3.84%
Portillo's	3.65%	5.62%	1.82%

Does the media refer more to GHG or PTLO?

In the previous week, Portillo's had 9 more articles in the media than GreenTree Hospitality Group. MarketBeat recorded 16 mentions for Portillo's and 7 mentions for GreenTree Hospitality Group. Portillo's' average media sentiment score of 0.47 beat GreenTree Hospitality Group's score of -0.17 indicating that Portillo's is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
GreenTree Hospitality Group	1 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Portillo's	4 Very Positive mention(s)	2 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Summary

GreenTree Hospitality Group and Portillo's tied by winning 9 of the 18 factors compared between the two stocks.