Harley-Davidson, Inc. primarily manufactures and sells cruiser and touring motorcycles. The company operates in two segments, Motorcycles & Related Products, and Financial Services. The Motorcycles & Related Products segment designs, manufactures, and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise, and related services. It offers motorcycle parts and accessories, such as replacement parts, and mechanical and cosmetic accessories; and general merchandise, including MotorClothes apparel and riding gear, as well as licenses the Harley-Davidson name and other trademarks. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific. The Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and motorcycle parts and accessories; and retail financing services, including installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale protection products comprising motorcycle insurance, extended service contracts, and motorcycle maintenance protection. This segment also licenses the Harley-Davidson brand to third-party financial institutions. The company was founded in 1903 and is based in Milwaukee, Wisconsin.
Industry, Sector and Symbol
Stock Exchange NYSE
Industry Motorcycles, bicycles, & parts
Sub-IndustryMotorcycle Manufacturers
SectorAuto/Tires/Trucks
Current SymbolNYSE:HOG
Previous Symbol
CUSIP41282210
Phone414-342-4680
Debt
Debt-to-Equity Ratio1.95
Current Ratio1.08
Quick Ratio0.95
Price-To-Earnings
Trailing P/E Ratio11.89
Forward P/E Ratio10.72
P/E Growth1.31
Sales & Book Value
Annual Sales$4.92 billion
Price / Sales1.38
Cash Flow$5.5615 per share
Price / Cash7.48
Book Value$13.22 per share
Price / Book3.15
Profitability
EPS (Most Recent Fiscal Year)$3.50
Net Income$521.75 million
Net Margins10.66%
Return on Equity33.57%
Return on Assets6.63%
Miscellaneous
Employees5,200
Outstanding Shares162,830,000
Market Cap$6.64 billion
OptionableOptionable
Harley-Davidson (NYSE:HOG) Frequently Asked Questions
What is Harley-Davidson's stock symbol?
Harley-Davidson trades on the New York Stock Exchange (NYSE) under the ticker symbol "HOG."
How often does Harley-Davidson pay dividends? What is the dividend yield for Harley-Davidson?
Harley-Davidson announced a quarterly dividend on Monday, September 10th. Investors of record on Tuesday, September 18th will be paid a dividend of $0.37 per share on Friday, September 28th. This represents a $1.48 dividend on an annualized basis and a yield of 3.56%. The ex-dividend date of this dividend is Monday, September 17th. View Harley-Davidson's Dividend History.
How will Harley-Davidson's stock buyback program work?
Harley-Davidson announced that its Board of Directors has initiated a stock buyback plan on Wednesday, February 7th 2018, which authorizes the company to buyback 15,000,000 outstanding shares, according to EventVestor. This buyback authorization authorizes the company to reacquire shares of its stock through open market purchases. Shares buyback plans are generally a sign that the company's board of directors believes its shares are undervalued.
How were Harley-Davidson's earnings last quarter?
Harley-Davidson Inc (NYSE:HOG) issued its quarterly earnings results on Tuesday, October, 23rd. The company reported $0.78 earnings per share for the quarter, beating analysts' consensus estimates of $0.53 by $0.25. The firm earned $1.12 billion during the quarter, compared to the consensus estimate of $1.09 billion. Harley-Davidson had a net margin of 10.66% and a return on equity of 33.57%. Harley-Davidson's revenue for the quarter was up 16.8% compared to the same quarter last year. During the same quarter in the prior year, the business posted $0.40 EPS. View Harley-Davidson's Earnings History.
When is Harley-Davidson's next earnings date?
What price target have analysts set for HOG?
13 brokerages have issued 1 year price objectives for Harley-Davidson's stock. Their forecasts range from $35.00 to $53.00. On average, they expect Harley-Davidson's stock price to reach $44.0833 in the next twelve months. This suggests a possible upside of 6.0% from the stock's current price. View Analyst Price Targets for Harley-Davidson.
What is the consensus analysts' recommendation for Harley-Davidson?
13 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Harley-Davidson in the last year. There are currently 2 sell ratings, 7 hold ratings and 4 buy ratings for the stock, resulting in a consensus recommendation of "Hold." View Analyst Ratings for Harley-Davidson.
Has Harley-Davidson been receiving favorable news coverage?
Media headlines about HOG stock have trended somewhat negative on Wednesday, according to InfoTrie Sentiment Analysis. The research firm rates the sentiment of news coverage by monitoring more than six thousand news and blog sources in real time. The firm ranks coverage of public companies on a scale of negative five to five, with scores nearest to five being the most favorable. Harley-Davidson earned a media sentiment score of -1.8 on InfoTrie's scale. They also gave media headlines about the company a news buzz of 10.0 out of 10, indicating that recent news coverage is extremely likely to have an impact on the stock's share price in the immediate future.
Who are some of Harley-Davidson's key competitors?
Who are Harley-Davidson's key executives?
Harley-Davidson's management team includes the folowing people:
- Mr. Matthew S. Levatich, Pres, CEO & Director (Age 53)
- Mr. John A. Olin, Sr. VP & CFO (Age 57)
- Mr. Paul J. Jones, VP of Strategy and Sustainability & Chief Legal Officer (Age 47)
- Mr. Lawrence G. Hund, Pres & COO of Harley-Davidson Financial Services (Age 62)
- Ms. Michelle A. Kumbier, Chief operating Officer of Harley Davidson Motor Company (Age 50)
Who are Harley-Davidson's major shareholders?
Harley-Davidson's stock is owned by a number of of institutional and retail investors. Top institutional shareholders include BlackRock Inc. (6.49%), Massachusetts Financial Services Co. MA (4.72%), Bank of New York Mellon Corp (4.24%), Kiltearn Partners LLP (2.84%), LSV Asset Management (2.42%) and Beutel Goodman & Co Ltd. (2.31%). Company insiders that own Harley-Davidson stock include Donald A James, Joanne M Bischmann, Jochen Zeitz, John A Olin, Lawrence G Hund, Matthew S Levatich, Michelle Kumbier, Paul J Jones, Tchernavia Rocker and Troy Alstead. View Institutional Ownership Trends for Harley-Davidson.
Which institutional investors are selling Harley-Davidson stock?
HOG stock was sold by a variety of institutional investors in the last quarter, including Janus Henderson Group PLC, Mitsubishi UFJ Trust & Banking Corp, Massachusetts Financial Services Co. MA, Loomis Sayles & Co. L P, SeaBridge Investment Advisors LLC, Standard Life Aberdeen plc, Exane Derivatives and Hsbc Holdings PLC. Company insiders that have sold Harley-Davidson company stock in the last year include Jochen Zeitz, John A Olin, Lawrence G Hund, Paul J Jones and Tchernavia Rocker. View Insider Buying and Selling for Harley-Davidson.
Which institutional investors are buying Harley-Davidson stock?
HOG stock was bought by a variety of institutional investors in the last quarter, including Bank of New York Mellon Corp, American Century Companies Inc., Strs Ohio, WBI Investments Inc., Beutel Goodman & Co Ltd., Dimensional Fund Advisors LP, Jupiter Asset Management Ltd. and Kiltearn Partners LLP. View Insider Buying and Selling for Harley-Davidson.
How do I buy shares of Harley-Davidson?
Shares of HOG can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Scottrade, Fidelity and Charles Schwab.
What is Harley-Davidson's stock price today?
One share of HOG stock can currently be purchased for approximately $41.60.
How big of a company is Harley-Davidson?
Harley-Davidson has a market capitalization of $6.64 billion and generates $4.92 billion in revenue each year. The company earns $521.75 million in net income (profit) each year or $3.50 on an earnings per share basis. Harley-Davidson employs 5,200 workers across the globe.
What is Harley-Davidson's official website?
How can I contact Harley-Davidson?
Harley-Davidson's mailing address is 3700 W JUNEAU AVE, MILWAUKEE WI, 53208. The company can be reached via phone at 414-342-4680 or via email at [email protected]
MarketBeat Community Rating for Harley-Davidson (NYSE HOG)
MarketBeat's community ratings are surveys of what our community members think about Harley-Davidson and other stocks. Vote "Outperform" if you believe HOG will outperform the S&P 500 over the long term. Vote "Underperform" if you believe HOG will underperform the S&P 500 over the long term. You may vote once every thirty days.
