Innovative Industrial Properties (IIPR) Competitors $52.20 -0.24 (-0.45%) As of 11:09 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock IIPR vs. GRWG, XXII, SBRA, CUZ, KRC, COLD, SLG, NHI, CDP, and HIWShould you be buying Innovative Industrial Properties stock or one of its competitors? The main competitors of Innovative Industrial Properties include GrowGeneration (GRWG), 22nd Century Group (XXII), Sabra Healthcare REIT (SBRA), Cousins Properties (CUZ), Kilroy Realty (KRC), Americold Realty Trust (COLD), SL Green Realty (SLG), National Health Investors (NHI), COPT Defense Properties (CDP), and Highwoods Properties (HIW). Innovative Industrial Properties vs. Its Competitors GrowGeneration 22nd Century Group Sabra Healthcare REIT Cousins Properties Kilroy Realty Americold Realty Trust SL Green Realty National Health Investors COPT Defense Properties Highwoods Properties GrowGeneration (NASDAQ:GRWG) and Innovative Industrial Properties (NYSE:IIPR) are both small-cap cannabis companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, profitability, valuation, media sentiment, analyst recommendations, earnings, risk and institutional ownership. Do insiders & institutionals hold more shares of GRWG or IIPR? 36.0% of GrowGeneration shares are owned by institutional investors. Comparatively, 70.6% of Innovative Industrial Properties shares are owned by institutional investors. 7.6% of GrowGeneration shares are owned by company insiders. Comparatively, 2.0% of Innovative Industrial Properties shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth. Does the media prefer GRWG or IIPR? In the previous week, Innovative Industrial Properties had 7 more articles in the media than GrowGeneration. MarketBeat recorded 17 mentions for Innovative Industrial Properties and 10 mentions for GrowGeneration. Innovative Industrial Properties' average media sentiment score of 0.89 beat GrowGeneration's score of 0.56 indicating that Innovative Industrial Properties is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment GrowGeneration 1 Very Positive mention(s) 3 Positive mention(s) 2 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Innovative Industrial Properties 5 Very Positive mention(s) 4 Positive mention(s) 5 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Which has stronger earnings & valuation, GRWG or IIPR? Innovative Industrial Properties has higher revenue and earnings than GrowGeneration. GrowGeneration is trading at a lower price-to-earnings ratio than Innovative Industrial Properties, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioGrowGeneration$164.11M0.51-$49.51M-$0.82-1.73Innovative Industrial Properties$287.88M5.08$161.66M$4.6211.30 Do analysts recommend GRWG or IIPR? GrowGeneration currently has a consensus target price of $2.50, suggesting a potential upside of 76.68%. Innovative Industrial Properties has a consensus target price of $78.67, suggesting a potential upside of 50.69%. Given GrowGeneration's stronger consensus rating and higher possible upside, equities research analysts plainly believe GrowGeneration is more favorable than Innovative Industrial Properties.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score GrowGeneration 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00Innovative Industrial Properties 2 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.11 Which has more risk & volatility, GRWG or IIPR? GrowGeneration has a beta of 3.29, indicating that its share price is 229% more volatile than the S&P 500. Comparatively, Innovative Industrial Properties has a beta of 1.65, indicating that its share price is 65% more volatile than the S&P 500. Is GRWG or IIPR more profitable? Innovative Industrial Properties has a net margin of 47.71% compared to GrowGeneration's net margin of -29.84%. Innovative Industrial Properties' return on equity of 7.26% beat GrowGeneration's return on equity.Company Net Margins Return on Equity Return on Assets GrowGeneration-29.84% -33.65% -23.41% Innovative Industrial Properties 47.71%7.26%5.83% SummaryInnovative Industrial Properties beats GrowGeneration on 12 of the 16 factors compared between the two stocks. Get Innovative Industrial Properties News Delivered to You Automatically Sign up to receive the latest news and ratings for IIPR and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding IIPR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart IIPR vs. The Competition Export to ExcelMetricInnovative Industrial PropertiesREIT IndustryFinance SectorNYSE ExchangeMarket Cap$1.46B$8.20B$12.46B$20.87BDividend Yield16.58%6.14%5.63%3.65%P/E Ratio11.3075.0619.5928.60Price / Sales5.084.9927.3260.02Price / Cash5.9017.2721.3222.93Price / Book0.791.672.235.41Net Income$161.66M$130.30M$1.00B$994.60M7 Day Performance0.91%0.60%1.77%2.06%1 Month Performance-6.98%-2.29%1.63%1.03%1 Year Performance-55.48%-7.00%544.73%15.36% Innovative Industrial Properties Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)IIPRInnovative Industrial Properties4.1488 of 5 stars$52.21-0.4%$78.67+50.7%-54.1%$1.46B$287.88M11.3020Earnings ReportGap UpGRWGGrowGeneration3.0157 of 5 stars$1.05+2.9%$2.50+138.1%-17.0%$62.47M$176.68M-1.25690News CoverageEarnings ReportXXII22nd Century Group0.4132 of 5 stars$2.43-2.0%N/A-99.9%$1.23M$11.07M0.0080Gap DownSBRASabra Healthcare REIT1.4951 of 5 stars$18.72+0.2%$20.00+6.8%+14.3%$4.49B$733.04M24.6340Positive NewsCUZCousins Properties3.9772 of 5 stars$26.74-1.1%$32.50+21.6%+3.6%$4.48B$856.76M72.26290KRCKilroy Realty4.2426 of 5 stars$37.84-1.1%$38.00+0.4%+15.7%$4.47B$1.14B20.56260Positive NewsInsider TradeCOLDAmericold Realty Trust4.9348 of 5 stars$14.56-0.8%$23.92+64.3%-48.2%$4.14B$2.62B-76.6313,755Earnings ReportAnalyst ForecastSLGSL Green Realty3.866 of 5 stars$53.41-1.9%$67.29+26.0%-11.4%$3.81B$886.27M-98.911,221NHINational Health Investors4.329 of 5 stars$74.92+0.5%$84.60+12.9%+2.3%$3.56B$348.66M23.9420Positive NewsEarnings ReportDividend IncreaseCDPCOPT Defense Properties2.4304 of 5 stars$27.75-1.5%$33.17+19.5%-3.0%$3.14B$750.43M21.68400Positive NewsHIWHighwoods Properties3.5394 of 5 stars$28.67-0.3%$32.00+11.6%-4.3%$3.10B$825.86M24.09340Positive News Related Companies and Tools Related Companies GRWG Alternatives XXII Alternatives SBRA Alternatives CUZ Alternatives KRC Alternatives COLD Alternatives SLG Alternatives NHI Alternatives CDP Alternatives HIW Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:IIPR) was last updated on 8/13/2025 by MarketBeat.com Staff From Our PartnersYour blueprint for crypto wealthMark August 12th on your calendar. 27 of crypto's most successful minds are about to reveal everything…Crypto 101 Media | SponsoredTrump’s national nightmare is herePorter Stansberry and Jeff Brown say a new U.S. national emergency is already underway — and it could trigger ...Porter & Company | SponsoredThe Robotics Revolution has arrived … and one $7 stock could take off as a result.Something big is brewing in Washington. 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