22nd Century Group (XXII) Competitors $6.18 -0.62 (-9.12%) Closing price 07/11/2025 04:00 PM EasternExtended Trading$6.07 -0.11 (-1.76%) As of 07/11/2025 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock XXII vs. IIPR, GRWG, KAVL, PM, MO, BTI, UVV, TPB, ISPR, and FEBOShould you be buying 22nd Century Group stock or one of its competitors? The main competitors of 22nd Century Group include Innovative Industrial Properties (IIPR), GrowGeneration (GRWG), Kaival Brands Innovations Group (KAVL), Philip Morris International (PM), Altria Group (MO), British American Tobacco (BTI), Universal (UVV), Turning Point Brands (TPB), Ispire Technology (ISPR), and Fenbo (FEBO). 22nd Century Group vs. Its Competitors Innovative Industrial Properties GrowGeneration Kaival Brands Innovations Group Philip Morris International Altria Group British American Tobacco Universal Turning Point Brands Ispire Technology Fenbo 22nd Century Group (NASDAQ:XXII) and Innovative Industrial Properties (NYSE:IIPR) are both small-cap cannabis companies, but which is the superior stock? We will contrast the two businesses based on the strength of their profitability, institutional ownership, risk, valuation, analyst recommendations, media sentiment, dividends and earnings. Do insiders and institutionals have more ownership in XXII or IIPR? 18.1% of 22nd Century Group shares are held by institutional investors. Comparatively, 70.6% of Innovative Industrial Properties shares are held by institutional investors. 0.0% of 22nd Century Group shares are held by insiders. Comparatively, 2.0% of Innovative Industrial Properties shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth. Which has more risk and volatility, XXII or IIPR? 22nd Century Group has a beta of 1.78, meaning that its stock price is 78% more volatile than the S&P 500. Comparatively, Innovative Industrial Properties has a beta of 1.69, meaning that its stock price is 69% more volatile than the S&P 500. Do analysts recommend XXII or IIPR? Innovative Industrial Properties has a consensus target price of $78.67, suggesting a potential upside of 40.18%. Given Innovative Industrial Properties' stronger consensus rating and higher possible upside, analysts plainly believe Innovative Industrial Properties is more favorable than 22nd Century Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 22nd Century Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Innovative Industrial Properties 2 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.11 Does the media refer more to XXII or IIPR? In the previous week, Innovative Industrial Properties had 1 more articles in the media than 22nd Century Group. MarketBeat recorded 3 mentions for Innovative Industrial Properties and 2 mentions for 22nd Century Group. 22nd Century Group's average media sentiment score of 0.94 beat Innovative Industrial Properties' score of 0.93 indicating that 22nd Century Group is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment 22nd Century Group 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Innovative Industrial Properties 1 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Is XXII or IIPR more profitable? Innovative Industrial Properties has a net margin of 50.30% compared to 22nd Century Group's net margin of -57.62%. Innovative Industrial Properties' return on equity of 8.01% beat 22nd Century Group's return on equity.Company Net Margins Return on Equity Return on Assets 22nd Century Group-57.62% -524.68% -57.04% Innovative Industrial Properties 50.30%8.01%6.45% Which has preferable valuation & earnings, XXII or IIPR? Innovative Industrial Properties has higher revenue and earnings than 22nd Century Group. 22nd Century Group is trading at a lower price-to-earnings ratio than Innovative Industrial Properties, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio22nd Century Group$24.38M0.13-$15.16M-$2.99 thousand0.00Innovative Industrial Properties$308.52M5.10$161.66M$5.2010.79 SummaryInnovative Industrial Properties beats 22nd Century Group on 15 of the 17 factors compared between the two stocks. Get 22nd Century Group News Delivered to You Automatically Sign up to receive the latest news and ratings for XXII and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding XXII and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart XXII vs. The Competition Export to ExcelMetric22nd Century GroupTOBACCO IndustryStaples SectorNASDAQ ExchangeMarket Cap$3.44M$56.50B$16.26B$9.11BDividend YieldN/A4.51%3.10%4.02%P/E Ratio0.009.3919.7820.25Price / Sales0.1340.3146.1599.61Price / CashN/A13.6414.8358.16Price / Book0.122.926.095.49Net Income-$15.16M$1.42B$680.31M$250.27M7 Day Performance-8.51%0.25%1.73%4.75%1 Month Performance-59.26%-3.08%1.22%7.64%1 Year Performance-99.77%11.14%4.67%16.34% 22nd Century Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)XXII22nd Century Group0.6831 of 5 stars$6.18-9.1%N/A-99.7%$3.44M$24.38M0.0080News CoverageHigh Trading VolumeIIPRInnovative Industrial Properties3.853 of 5 stars$55.32-2.8%$78.67+42.2%-51.1%$1.59B$308.52M10.6420GRWGGrowGeneration2.5045 of 5 stars$1.00-1.2%$2.38+138.1%-55.7%$60.09M$188.87M-1.19690Positive NewsKAVLKaival Brands Innovations GroupN/A$0.48+1.1%N/A-61.6%$0.00$1.70M0.0010Gap UpPMPhilip Morris International4.0634 of 5 stars$181.12+1.3%$176.80-2.4%+71.2%$278.43B$89.44B37.3483,100Trending NewsAnalyst ForecastMOAltria Group4.3804 of 5 stars$60.23+1.0%$57.71-4.2%+22.7%$100.48B$20.25B10.096,200Positive NewsAnalyst ForecastBTIBritish American Tobacco2.8243 of 5 stars$48.65+0.6%$33.00-32.2%+58.8%$99.90B$33.06B9.9948,000Analyst ForecastUVVUniversal3.0499 of 5 stars$57.88-1.6%N/A+19.9%$1.46B$2.95B15.3128,500TPBTurning Point Brands3.3281 of 5 stars$72.49-1.9%$76.67+5.8%+100.3%$1.32B$360.66M31.79430ISPRIspire Technology2.082 of 5 stars$2.70-9.4%$7.50+177.8%-64.1%$170.29M$151.91M-5.5169News CoverageFEBOFenbo0.2451 of 5 stars$0.90-16.7%N/A-92.6%$11.95M$17.11M0.00284Positive NewsGap UpHigh Trading Volume Related Companies and Tools Related Companies IIPR Alternatives GRWG Alternatives KAVL Alternatives PM Alternatives MO Alternatives BTI Alternatives UVV Alternatives TPB Alternatives ISPR Alternatives FEBO Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:XXII) was last updated on 7/12/2025 by MarketBeat.com Staff From Our PartnersTrump’s treachery Trump’s Final Reset Inside the shocking plot to re-engineer America’s financial system…and why you need to ...Porter & Company | SponsoredBuffett’s $325 Billion Cash Problem — Solved by Gold?A bombshell announcement is just weeks away — and it could send shockwaves through the gold market. 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