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Altria Group (MO) Stock Forecast & Price Target

Altria Group logo
$72.80 -0.61 (-0.84%)
Closing price 03:59 PM Eastern
Extended Trading
$72.92 +0.13 (+0.18%)
As of 04:43 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Altria Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
2
Hold
5
Buy
5

Based on 12 Wall Street analysts who have issued ratings for Altria Group in the last 12 months, the stock has a consensus rating of "Hold." Out of the 12 analysts, 2 have given a sell rating, 5 have given a hold rating, and 5 have given a buy rating for MO.

Consensus Price Target

$69.22
-4.91% Downside
According to the 12 analysts' twelve-month price targets for Altria Group, the average price target is $69.22. The highest price target for MO is $77.00, while the lowest price target for MO is $50.00. The average price target represents a forecasted downside of -4.91% from the current price of $72.80.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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MO Analyst Ratings Over Time

TypeCurrent Forecast
5/5/25 to 5/5/26
1 Month Ago
4/5/25 to 4/5/26
3 Months Ago
2/4/25 to 2/4/26
1 Year Ago
5/5/24 to 5/5/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
5 Buy rating(s)
5 Buy rating(s)
5 Buy rating(s)
2 Buy rating(s)
Hold
5 Hold rating(s)
4 Hold rating(s)
5 Hold rating(s)
4 Hold rating(s)
Sell
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$69.22$65.75$62.56$56.00
Forecasted Upside-4.91% Downside0.03% Upside-4.00% Downside-6.46% Downside
Consensus RatingHoldHoldHoldHold

MO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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MO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Altria Group Stock vs. The Competition

TypeAltria GroupConsumer Staples CompaniesS&P 500
Consensus Rating Score
2.25
2.13
2.52
Consensus RatingHoldHoldModerate Buy
Predicted Upside-4.91% Downside1,056.91% Upside14.75% Upside
News Sentiment Rating
Positive News

See Recent MO News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
5/4/2026 Boost TargetHold$60.00 ➝ $66.00-10.64%
5/1/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Faham Baig
Faham Baig
Not Rated
Boost TargetBuy$74.00 ➝ $76.00+4.23%
5/1/2026
Morgan Stanley logo
Morgan Stanley
3 of 5 stars
 Set Target$71.00-2.16%
5/1/2026 Boost TargetBuy$68.00 ➝ $77.00+3.88%
5/1/2026Boost TargetNeutral$65.00 ➝ $70.00-5.56%
4/30/2026 Reiterated RatingBuy$77.00+6.11%
4/10/2026Boost TargetBuy$72.00 ➝ $73.00+8.11%
3/4/2026 Boost TargetUnderperform$47.00 ➝ $50.00-24.79%
2/23/2026Boost TargetUnderweight$57.00 ➝ $63.00-6.65%
1/13/2026 UpgradeHold
10/8/2025 Reiterated RatingBuy (B)
5/22/2025UpgradeHold

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 04:40 PM ET.


Should I Buy Altria Group Stock? MO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, May 2, 2026. Please send any questions or comments about these Altria Group pros and cons to contact@marketbeat.com.

Altria Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Altria Group, Inc.:

  • The current stock price is around $72.98, which reflects a stable market position and potential for growth.
  • Altria Group, Inc. has a strong dividend yield of approximately 6.3%, providing investors with a reliable income stream.
  • Recent upgrades from multiple brokerages, including a price target increase to $70.00 by Citigroup, indicate positive market sentiment.
  • The company reported revenue of $5.08 billion, exceeding analysts' expectations, showcasing its strong market performance.
  • Altria Group, Inc. has a solid net margin of nearly 30%, indicating effective cost management and profitability.

Altria Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Altria Group, Inc. for these reasons:

  • The company missed earnings expectations by $0.02, which may raise concerns about its financial performance.
  • Altria Group, Inc. has a negative return on equity of over 287%, suggesting inefficiencies in generating profit from shareholders' equity.
  • Despite a strong dividend, the payout ratio is over 103%, indicating that the company is paying out more in dividends than it earns, which may not be sustainable.
  • Analysts have mixed ratings, with five buy ratings, four holds, and two sells, reflecting uncertainty in the stock's future performance.
  • The stock has shown a potential downside of about 4.08% from the latest price target, indicating possible risks for investors.

MO Forecast - Frequently Asked Questions

According to the research reports of 12 Wall Street equities research analysts, the average twelve-month stock price forecast for Altria Group is $69.22, with a high forecast of $77.00 and a low forecast of $50.00.

12 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Altria Group in the last year. There are currently 2 sell ratings, 5 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" MO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in MO, but not buy additional shares or sell existing shares.

According to analysts, Altria Group's stock has a predicted downside of -4.91% based on their 12-month stock forecasts.

Analysts like Altria Group more than other "consumer staples" companies. The consensus rating score for Altria Group is 2.25 while the average consensus rating score for "consumer staples" companies is 2.13. Learn more on how MO compares to other companies.


This page (NYSE:MO) was last updated on 5/5/2026 by MarketBeat.com Staff.
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