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Altria Group (MO) Stock Forecast & Price Target

Altria Group logo
$72.96 +1.40 (+1.96%)
As of 03:50 PM Eastern
This is a fair market value price provided by Massive. Learn more.

Altria Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
2
Hold
5
Buy
5

Based on 12 Wall Street analysts who have issued ratings for Altria Group in the last 12 months, the stock has a consensus rating of "Hold." Out of the 12 analysts, 2 have given a sell rating, 5 have given a hold rating, and 5 have given a buy rating for MO.

Consensus Price Target

$70.11
-3.90% Downside
According to the 12 analysts' twelve-month price targets for Altria Group, the average price target is $70.11. The highest price target for MO is $79.00, while the lowest price target for MO is $58.00. The average price target represents a forecasted downside of -3.90% from the current price of $72.96.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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MO Analyst Ratings Over Time

TypeCurrent Forecast
10/14/25 to 10/14/26
1 Month Ago
9/14/25 to 9/14/26
3 Months Ago
7/16/25 to 7/16/26
1 Year Ago
10/14/24 to 10/14/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
5 Buy rating(s)
5 Buy rating(s)
5 Buy rating(s)
4 Buy rating(s)
Hold
5 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
5 Hold rating(s)
Sell
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$70.11$70.11$70.78$62.11
Forecasted Upside-3.90% Downside-0.81% Downside-3.04% Downside-5.04% Downside
Consensus RatingHoldHoldHoldHold

MO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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MO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Altria Group Stock vs. The Competition

TypeAltria GroupConsumer Staples CompaniesBroader Market
Consensus Rating Score
2.25
2.22
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside-3.15% Downside196.11% Upside19.08% Upside
News Sentiment Rating
Positive News

See Recent MO News
Positive News
Positive News
Report Date
0 Results
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
10/12/2026
Weiss Ratings logo
Weiss Ratings
3 of 5 stars
 Reiterated RatingBuy (B)
9/16/2026 UpgradeHold
8/11/2026
Barclays PLC logo
Barclays
3 of 5 stars
Gaurav Jain
3 of 5 stars
Lower TargetUnderweight$64.00 ➝ $58.00-11.34%
7/21/2026 Initiated CoverageNeutral
7/7/2026Boost TargetBuy$76.00 ➝ $79.00+8.48%
5/27/2026 Boost TargetUnderperform$50.00 ➝ $60.00-17.38%
5/4/2026 Boost TargetHold$60.00 ➝ $66.00-10.64%
5/1/2026 Set Target$71.00-2.16%
5/1/2026 Boost TargetBuy$68.00 ➝ $77.00+3.88%
5/1/2026Boost TargetNeutral$65.00 ➝ $70.00-5.56%
4/30/2026 Reiterated RatingBuy$77.00+6.11%
4/10/2026Boost TargetBuy$72.00 ➝ $73.00+8.11%
1/13/2026 UpgradeHold
5/22/2025UpgradeHold

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 03:50 PM ET.


Should I Buy Altria Group Stock? MO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, October 12, 2026. Please send any questions or comments about these Altria Group pros and cons to contact@marketbeat.com.

Altria Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Altria Group, Inc.:

  • Altria Group, Inc. recently increased its quarterly dividend to $1.11 per share, representing a 4.7% raise from the previous rate of $1.06, which results in an annualized yield of approximately 6.22% based on the current stock price of $71.65, offering a substantial income stream for investors.
  • The company demonstrated defensive stability by extending its revolving credit facility in October 2026, a move that bolsters liquidity and provides financial flexibility to navigate the current economic environment where the 10-year Treasury yield has reached 5.36%.
  • Institutional interest in the stock has strengthened recently, with Farther Finance Advisors LLC increasing its stake by 17.8% and Gradient Investments LLC raising its position by 9.4% during the third quarter, indicating growing confidence among professional investors.
  • Altria Group, Inc. maintains a low beta of 0.42, meaning the stock is significantly less volatile than the broader market, which can help reduce portfolio risk during periods of market uncertainty or rate concerns.
  • Management has shown confidence in future performance by setting fiscal year 2026 earnings per share guidance between $5.61 and $5.72, which aligns with analyst consensus estimates and suggests stable earnings power despite industry headwinds.

Altria Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Altria Group, Inc. for these reasons:

  • The company reported a negative return on equity of 315.29% in its most recent quarterly results, a metric that indicates significant financial distress or accounting complexities that may concern investors regarding the efficiency of shareholder capital.
  • Altria Group, Inc. has a high dividend payout ratio of 93.67%, meaning the company is distributing nearly all of its earnings as dividends, which leaves limited capital for reinvestment in growth initiatives or debt reduction.
  • Wall Street analysts currently assign a consensus rating of "Hold" with a price target of $70.11, which is slightly below the current stock price of $71.65, suggesting that the stock may be fairly valued or slightly overvalued relative to professional expectations.
  • Recent earnings data showed the company missed analyst expectations for earnings per share in the third quarter, reporting $1.48 against a consensus estimate of $1.50, indicating potential challenges in meeting financial targets.
  • Short interest in the stock remains notable, with approximately 37.6 million shares shorted as of the latest record date, and a days-to-cover ratio of 4.7, which suggests that a significant portion of the float is being bet against by traders.

MO Forecast - Frequently Asked Questions

According to the research reports of 12 Wall Street equities research analysts, the average twelve-month stock price forecast for Altria Group is $70.11, with a high forecast of $79.00 and a low forecast of $58.00.

12 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Altria Group in the last year. There are currently 2 sell ratings, 5 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" MO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in MO, but not buy additional shares or sell existing shares.

According to analysts, Altria Group's stock has a predicted downside of -3.90% based on their 12-month stock forecasts.

Over the previous 90 days, Altria Group's stock had 1 upgrade by analysts.

Altria Group has been rated by research analysts at Barclays, BTIG Research, Freedom Broker, and Weiss Ratings in the past 90 days.

Analysts like Altria Group more than other "consumer staples" companies. The consensus rating score for Altria Group is 2.25 while the average consensus rating score for "consumer staples" companies is 2.22. Learn more on how MO compares to other companies.


MarketBeat monitors more than a dozen sources for Altria Group analyst ratings, with the most recent rating issued on 10/12/2026.
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