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Altria Group (MO) Stock Forecast & Price Target

Altria Group logo
$73.95 +0.05 (+0.07%)
Closing price 05/22/2026 03:59 PM Eastern
Extended Trading
$73.87 -0.09 (-0.11%)
As of 05/22/2026 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Altria Group - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
2
Hold
4
Buy
5

Based on 11 Wall Street analysts who have issued ratings for Altria Group in the last 12 months, the stock has a consensus rating of "Hold." Out of the 11 analysts, 2 have given a sell rating, 4 have given a hold rating, and 5 have given a buy rating for MO.

Consensus Price Target

$69.33
-6.25% Downside
According to the 11 analysts' twelve-month price targets for Altria Group, the average price target is $69.33. The highest price target for MO is $77.00, while the lowest price target for MO is $50.00. The average price target represents a forecasted downside of -6.25% from the current price of $73.95.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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MO Analyst Ratings Over Time

TypeCurrent Forecast
5/26/25 to 5/26/26
1 Month Ago
4/26/25 to 4/26/26
3 Months Ago
2/25/25 to 2/25/26
1 Year Ago
5/26/24 to 5/26/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
5 Buy rating(s)
5 Buy rating(s)
5 Buy rating(s)
2 Buy rating(s)
Hold
4 Hold rating(s)
4 Hold rating(s)
5 Hold rating(s)
5 Hold rating(s)
Sell
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$69.33$65.88$64.33$56.00
Forecasted Upside-6.25% Downside-1.47% Downside-7.70% Downside-6.26% Downside
Consensus RatingHoldHoldHoldHold

MO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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MO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Altria Group Stock vs. The Competition

TypeAltria GroupConsumer Staples CompaniesBroader Market
Consensus Rating Score
2.27
2.11
2.52
Consensus RatingHoldHoldModerate Buy
Predicted Upside-6.25% Downside97.16% Upside15.09% Upside
News Sentiment Rating
Positive News

See Recent MO News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
5/15/2026
Barclays PLC logo
Barclays
3 of 5 stars
Gaurav Jain
Not Rated
Boost TargetUnderweight$63.00 ➝ $64.00-11.47%
5/4/2026 Boost TargetHold$60.00 ➝ $66.00-10.64%
5/1/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Faham Baig
Faham Baig
Not Rated
Boost TargetBuy$74.00 ➝ $76.00+4.23%
5/1/2026 Set Target$71.00-2.16%
5/1/2026 Boost TargetBuy$68.00 ➝ $77.00+3.88%
5/1/2026Boost TargetNeutral$65.00 ➝ $70.00-5.56%
4/30/2026 Reiterated RatingBuy$77.00+6.11%
4/10/2026Boost TargetBuy$72.00 ➝ $73.00+8.11%
3/4/2026 Boost TargetUnderperform$47.00 ➝ $50.00-24.79%
1/13/2026 UpgradeHold
10/8/2025 Reiterated RatingBuy (B)
5/22/2025UpgradeHold

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 08:12 AM ET.


Should I Buy Altria Group Stock? MO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, May 20, 2026. Please send any questions or comments about these Altria Group pros and cons to contact@marketbeat.com.

Altria Group
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Altria Group, Inc.:

  • The current stock price is around $72.29, which reflects a stable market position and potential for growth.
  • Altria Group, Inc. recently reported earnings per share (EPS) of $1.32, exceeding analysts' expectations, indicating strong financial performance.
  • The company has a solid revenue growth of 5.3% compared to the same quarter last year, showcasing its ability to increase sales.
  • Altria Group, Inc. offers a substantial annual dividend yield of 6.0%, providing investors with a reliable income stream.
  • Analysts have given a consensus rating of "Hold" with several upgrades to "Buy," suggesting positive sentiment and potential for stock appreciation.

Altria Group
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Altria Group, Inc. for these reasons:

  • The company has a negative return on equity of 298.69%, which indicates that it is not generating profit effectively from its equity base.
  • There are concerns regarding the long-term sustainability of the tobacco industry, which could impact future growth prospects.
  • Insider selling activity has been noted, with significant shares sold recently, which may signal a lack of confidence among executives.
  • Despite recent revenue growth, the overall market for tobacco products is facing regulatory pressures that could affect sales.
  • Altria Group, Inc. has received mixed ratings from analysts, with some maintaining "Sell" ratings, indicating potential risks in the investment outlook.

MO Forecast - Frequently Asked Questions

According to the research reports of 11 Wall Street equities research analysts, the average twelve-month stock price forecast for Altria Group is $69.33, with a high forecast of $77.00 and a low forecast of $50.00.

11 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Altria Group in the last twelve months. There are currently 2 sell ratings, 4 hold ratings and 5 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" MO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in MO, but not buy additional shares or sell existing shares.

According to analysts, Altria Group's stock has a predicted downside of -6.25% based on their 12-month stock forecasts.

Analysts like Altria Group more than other "consumer staples" companies. The consensus rating score for Altria Group is 2.27 while the average consensus rating score for "consumer staples" companies is 2.11. Learn more on how MO compares to other companies.


This page (NYSE:MO) was last updated on 5/26/2026 by MarketBeat.com Staff.
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