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Kohl's (KSS) Stock Forecast & Price Target

Kohl's logo
$14.30 +0.12 (+0.81%)
As of 03:50 PM Eastern
This is a fair market value price provided by Massive. Learn more.

Kohl's - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
6
Hold
9
Buy
1

Based on 16 Wall Street analysts who have issued ratings for Kohl's in the last 12 months, the stock has a consensus rating of "Reduce." Out of the 16 analysts, 6 have given a sell rating, 9 have given a hold rating, and 1 has given a buy rating for KSS.

Consensus Price Target

$14.83
3.69% Upside
According to the 16 analysts' twelve-month price targets for Kohl's, the average price target is $14.83. The highest price target for KSS is $21.00, while the lowest price target for KSS is $8.00. The average price target represents a forecasted upside of 3.69% from the current price of $14.31.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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KSS Analyst Ratings Over Time

TypeCurrent Forecast
5/5/25 to 5/5/26
1 Month Ago
4/5/25 to 4/5/26
3 Months Ago
2/4/25 to 2/4/26
1 Year Ago
5/5/24 to 5/5/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
1 Buy rating(s)
1 Buy rating(s)
1 Buy rating(s)
0 Buy rating(s)
Hold
9 Hold rating(s)
9 Hold rating(s)
8 Hold rating(s)
7 Hold rating(s)
Sell
6 Sell rating(s)
6 Sell rating(s)
6 Sell rating(s)
7 Sell rating(s)
Consensus Price Target$14.83$14.83$15.55$9.54
Forecasted Upside3.69% Upside15.89% Upside-14.54% Downside35.07% Upside
Consensus RatingReduceReduceReduceReduce

KSS Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
Skip Chart & View Analyst Rating History

KSS Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Kohl's Stock vs. The Competition

TypeKohl'sRetail/Wholesale CompaniesS&P 500
Consensus Rating Score
1.69
2.15
2.52
Consensus RatingReduceHoldModerate Buy
Predicted Upside4.43% Upside89.06% Upside15.38% Upside
News Sentiment Rating
Neutral News

See Recent KSS News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
3/17/2026
Dana Telsey
Dana Telsey
4 of 5 stars
Reiterated RatingMarket Perform$17.00+30.39%
3/12/2026
Bank of America Corporation logo
Bank of America
4 of 5 stars
Lower TargetUnderperform$18.00 ➝ $15.00+12.69%
3/11/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Jay Sole
3 of 5 stars
Boost TargetSell$7.00 ➝ $8.00-41.52%
3/11/2026Lower TargetHold$22.00 ➝ $15.00+9.97%
3/11/2026Lower TargetSell$15.00 ➝ $13.00-5.21%
3/11/2026Lower TargetHold$23.00 ➝ $17.00+18.29%
3/11/2026Lower TargetNeutral$24.00 ➝ $20.00+36.90%
3/10/2026Reiterated RatingNeutral
3/10/2026Lower TargetUnderweight$22.00 ➝ $15.00+2.68%
2/25/2026 DowngradeStrong-BuyHold
2/19/2026Lower TargetNeutral$23.00 ➝ $20.00+4.47%
1/22/2026 Reiterated RatingHold (C-)
11/25/2025Boost TargetIn-Line$13.00 ➝ $21.00-6.23%
11/25/2025UpgradeAccumulateBuy
9/18/2025Boost TargetUnderweight$5.00 ➝ $9.00-48.59%
8/28/2025Boost TargetUnderweight$5.00 ➝ $8.00-50.64%
12/2/2024DowngradeBuyNeutral

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 03:51 PM ET.


KSS Forecast - Frequently Asked Questions

According to the research reports of 16 Wall Street equities research analysts, the average twelve-month stock price forecast for Kohl's is $14.83, with a high forecast of $21.00 and a low forecast of $8.00.

16 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Kohl's in the last twelve months. There are currently 6 sell ratings, 9 hold ratings and 1 buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "reduce" KSS shares.

According to analysts, Kohl's's stock has a predicted upside of 3.69% based on their 12-month stock forecasts.

Over the previous 90 days, Kohl's's stock had 1 downgrade by analysts.

Analysts like Kohl's less than other "retail/wholesale" companies. The consensus rating for Kohl's is Reduce while the average consensus rating for "retail/wholesale" companies is Hold. Learn more on how KSS compares to other companies.


This page (NYSE:KSS) was last updated on 5/5/2026 by MarketBeat.com Staff.
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